Criteo B2B Case Studies & Customer Successes

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Criteo is a global performance marketing technology company that enables e-commerce companies to leverage large volumes of data to efficiently and effectively engage and convert their customers. With their predictive software algorithms, coupled with deep insights into consumer intent and purchasing habits, Criteo are able to price and deliver highly relevant and personalized advertisements in real-time. Every day Criteo are presented with billions of opportunities to connect users with relevant messaging. Partnering with Criteo clients to optimize their advertising placement decisions based on data and activity on their websites, Criteo helps improve online shopping by allowing them to reach more customers and to increase their volume of online sales. To this day, Criteo operate globally in 130 countries with more than 1600 employyes and have 27 offices worldwide. Furthermore, Criteo partner with over 8,500 clients and are in direct relationship with over 11,000 publishers.

Case Studies

Showing 247 Criteo Customer Success Stories

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How fashion retailer 6thStreet drives high ROI app installs on Black Friday

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aCommerce achieves 8x revenue growth and 84% CPA reduction with Criteo

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Ad Council achieves higher CTV awareness and engagement with Criteo

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allbeauty achieves festive season sales growth with Criteo Retargeting

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Ambiendo achieves higher sales and basket value with Criteo

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Anacapri achieves higher revenue and ROI with Criteo Automated Bidding

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Anhanguera University achieves greater student reach and higher conversions with Criteo

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Anheuser-Busch InBev achieves 650% ROAS with Criteo Sponsored Products

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ANSWEAR.com achieves wider audience reach with Criteo

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Aventon achieves higher ROAS with Criteo

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AVVA achieves 7.7x revenue growth with Criteo retargeting and customer targeting

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Bakeca.it achieves +25% website sessions with Criteo

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BBM achieves 50%+ higher CTR and 50% daily revenue growth with Criteo

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Bemol achieves higher ROAS and sales growth with Criteo Automated Bidding

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Brands leveraging Sponsored Products with Best Buy Canada campaigns see holiday success

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Laptop and tablet brand earns best in class sales during the Back-to-School promotional season

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Home appliance brand increases share of voice and return on ad spend on Best Buy with Direct and Indirect Sponsored Campaigns

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Bever achieves incremental sales with Criteo

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Turkish retailer Beymen improves customer LTV with Criteo’s app solutions

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BMW achieves 34% uplift in test drives and reaches affluent prospects with Criteo

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BMW achieves 34% uplift in test drives from users who hadn't visited its website with Criteo

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Brands4friends increases app revenue and active users with Criteo in-app campaigns

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Bukalapak achieves a doubled app average order value with Criteo

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BurdaForward achieves 40% revenue growth with Criteo Direct Bidder for AMP

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BUTIK achieves 27% higher conversion and 21% lower Cost Per Order with Criteo's omnichannel solution

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Casa.it achieves stronger audience engagement and lead generation with Criteo

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Cdiscount achieves 30% higher product awareness with Criteo's video advertising

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CheapOair achieves 277% iPhone sales growth and 56% lower cost per order with Criteo

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Clarks achieves 130% increase in conversion rates and 44% uplift in sales with Criteo

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Clarks Achieves 15% ROAS Lift with Criteo

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CLASS 101 achieves higher new-user conversions and lifetime value with Criteo Customer Acquisition

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Clinique reaches two million high-intent online shoppers with Criteo's OTT video advertising solution

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Corsair International drives new clients and higher ROAS with Criteo

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Crocs Japan doubles ecommerce sales and reduces cost of sale by 36% with Criteo

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Cyrillus achieves 3.3M€+ omnichannel revenue in 3 months with Criteo

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D&R achieves its best Black Friday sales ever with Criteo

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Decathlon Italia boosts conversions, clicks and incremental sales with Criteo Dynamic Retargeting

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Deezer achieves a 2x increase in app conversion rate with Criteo’s in-app solution

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Deezer achieves 100% increase in subscriptions and 203% higher in‑app CTR with Criteo

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Dholicladies achieves 30% revenue growth with Criteo

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Diageo achieves 4,000% ROAS and 40% cross-sell sales with Criteo Sponsored Products

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Doctor Shoes Antistaffa achieves +70% ROI uplift with Criteo automated bidding

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Domain boosts lead generation and scales retargeting without raising CPA with Criteo

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DrudgeReport.com quadruples revenue and boosts conversions with Criteo Real-Time Audience

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Dynacraft achieves up to 1,000% ROAS with Criteo Sponsored Products

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eBay UK achieves 18% YoY revenue growth with Criteo's mobile-first solution

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Edinos achieves higher-quality website traffic and stronger ROAS with Criteo

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Edmunds achieves 300% ROI and 25% more dealer leads with Criteo Dynamic Retargeting

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Electrolux achieves 427% ROAS and 19.1% category sales growth with Criteo Sponsored Products

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Endo.pl achieves more qualified visits and higher sales revenue with Criteo

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Extreme achieves measurable reach and stronger coupon downloads with Criteo

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fashionette achieves relevant traffic and conversions with Criteo

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FashionValet achieves 6x ROI and 70% more traffic with Criteo

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FBS Doubles Year-Over-Year Conversions with Criteo

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Feira da Madrugada boosts new qualified site users with Criteo

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Fiat achieves lower lead costs with Criteo Dynamic Retargeting

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FIGS achieves higher ROAS and revenue growth with Criteo

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Fine Wines boosts sales with Criteo

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Fitzgerald Auto Mall achieves 51% lower CPC and 93% lower cost per vehicle detail page with Criteo Dynamic Retargeting

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Flight Network (Canada’s largest online travel agency) achieves 380% conversion increase and 19.6% new-customer sales growth with Criteo (performance display partner)

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Flo Retailing drives traffic and sales with Criteo

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Fluid Commerce achieves higher ROAS and revenue growth with Criteo

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Flyin.com achieves higher revenue and more transactions with Criteo Dynamic Retargeting

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Flywheel achieves holiday sales growth on BestBuy.com with Criteo

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Fnac drives 400K new site visitors with Criteo Commerce Audiences

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Fossil increases online sales during Black Friday with Criteo

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Fotocasa achieves record-breaking new leads and accelerated user growth with Criteo

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FragranceNet.com achieves +68% incremental sales and +88% incremental clicks on mobile with Criteo's Dynamic Product Ads

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Fragrance.com adds sales from Facebook mobile with Criteo Dynamic Retargeting

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FreshDirect achieves 167% year-over-year sales growth with Criteo's Retail Media Platform

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Freshly Cosmetics achieves 8x ROAS with Criteo

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FSA Store achieves 75% sales increase and 79% revenue uplift with Criteo performance marketing

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FSA Store achieves 79% revenue uplift and 75% sales growth with Criteo

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Furniture1 achieves higher ROAS and lower costs with Criteo

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Garanti Bankasi achieves +39% growth in credit account applications with Criteo

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Gémo proves display channel value with Criteo’s incrementality testing

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goods.ru achieves lower customer acquisition costs and more new customers with Criteo

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GradeUp Achieves 25% Revenue Growth with Criteo

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Graham & Brown achieves higher ROAS and a shorter consumer journey with Criteo

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Greg Norman Collection achieves 3:1 ROAS with Criteo

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Gumtree reaches younger audiences and boosts brand engagement with Criteo

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Half Price Drapes achieves 21% revenue growth and 18% cost reduction with Criteo Dynamic Retargeting

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Hannun achieves higher growth and revenue with Criteo

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HEMA achieves new audience growth and higher ROAS with Criteo

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Hepsiburada.com achieves 200% ROI and 36% higher order value with Criteo's custom segmentation solution

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HomeLane achieves 43% lower CPL and more leads with Criteo

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HP achieves 300% revenue growth and doubles ROAS with Criteo

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HSE24 expands reach and drives long-term customer growth with Criteo

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Icon By Design achieves 27% increase in monthly sales and 29% increase in monthly revenue with Criteo Dynamic Retargeting

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Immobiliare.it achieves 50% increase in leads and conversions with Criteo Dynamic Retargeting

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Immowelt achieves full-funnel growth with Criteo

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InnoGames achieves 2.02x incremental ROI and 16.8% more conversions with Criteo

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InTarget achieves higher ROAS and revenue growth with Criteo

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INTERSPORT achieves 2.3x more visitors with Criteo

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ITAKA doubles online sales with Criteo Dynamic Retargeting

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Italo achieves 15% of all ticket sales and 600% ROI with Criteo's performance display and mobile campaigns

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JD Williams achieves 36% revenue lift and 24% lower Cost of Sale with Criteo's enhanced prediction engine

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JD Williams achieves 36% revenue growth and 24% lower cost of sales with Criteo Engine

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JobNinja achieves stronger recruitment performance with Criteo contextual targeting

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Jockey increases return on ad spend with Criteo

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Joom achieves 8:1 ROAS with Criteo App Retargeting

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Journey achieves 53% higher onsite sales with Criteo Audience Match

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Jumia achieves major ROI growth and higher average cart value with Criteo's Revenue Optimization

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K&K Fashion achieves 43% higher CTR, 66% higher conversion rate and 12% sales growth with Criteo Dynamic Retargeting

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KALYAEV achieves new audience growth with Criteo

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Kids-World DK achieves COS target with Criteo's Adaptive Revenue Optimization

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Kikikickz achieves 2-3X ROAS and boosted awareness with Criteo

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KKday triples paid ad revenue and cuts labor costs 20% with Criteo

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Konesso achieves 3M new users and 245% higher conversions with Criteo

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La Maison Convertible reaches new niche customers with Criteo

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La Redoute achieves doubled CTR and 28% incremental sales with Criteo Dynamic Retargeting and Facebook Dynamic Ads

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La Redoute achieves 130% ROAS with Criteo

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Lamoda.ru boosts app profitability with Criteo in-app performance marketing

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Lamps Plus achieves new customer growth and increased sales with Criteo OTT and CTV advertising

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LATAM Airlines achieves 178% revenue growth with Criteo Dynamic Retargeting

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Le Creuset achieves 4x ROI with Criteo dynamic ads

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Leroy Merlin achieves stronger full-funnel performance with Criteo

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LetsBonus.com achieves 54% higher CTR and consistent YoY sales growth with Criteo

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LF Mall achieves 8% more new sales with Criteo Customer Acquisition

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LG U+ achieves higher engagement and ROAS with Criteo

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Linio achieves 73% campaign volume growth while maintaining ROI with Criteo automated bidding

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Litoralulromanesc.ro achieves higher profitability with automated bidding from Criteo

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Live Out There achieves 36% revenue growth and 4x post-click sales with Criteo

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Love, Bonito achieves 21% more revenue with Criteo

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Small Appliance contender wins on Lowes.com

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LuisaViaRoma achieves higher conversion rates with Criteo retargeting campaigns

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Łóżkoholicy boosts sales revenue by 102% with Criteo

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Maison MRKT achieves higher revenue and 24x ROAS with Criteo

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maiUtazas.hu achieves 33% higher net ROAS with Criteo

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MatahariMall.com achieves 160% month-on-month sales increase with Criteo

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Materialesdefabrica.com achieves higher ROAS and cost efficiency with Criteo

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MeUndies achieves 300% return on ad spend with Criteo

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Michaels drives higher retail media performance with Criteo

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Micromania achieves higher online ROAS with Criteo

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Microsoft Corporation achieves 13x ROAS and 31% category-share lift with Criteo Sponsored Products

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MLM-Parts achieves higher sales and stable COS with Criteo Dynamic Retargeting

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Moda in Pelle achieves increased sales and lower cost of sale with Criteo Automated Bidding

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Modanisa expands its audience base with Criteo

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Mountain House achieves 3x June sales and 1,768% ROAS with Criteo Sponsored Products

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Mr. Blue achieves higher purchases and ROAS with Criteo

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MUST’IT achieves 2.5x site traffic uplift with Criteo

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My Diamond Ring achieves greater reach and traffic with Criteo contextual targeting

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MyMall achieves 500% ROI with Criteo Dynamic Retargeting

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myToys achieves new revenue growth with Criteo Retail Media Solution

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Leading e‑retailer Namshi achieves 115% YoY sales growth with Criteo

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Nature & Découvertes achieves 17% COS improvement with Criteo’s full suite of solutions

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navabi achieves 330% higher conversions with Criteo Dynamic Retargeting

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New Look achieves 4x more orders and 74% lower Cost Per Order with Criteo Customer Acquisition

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New Look achieves 93% revenue growth and 23% traffic lift with Criteo

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Novica achieves 9.4% conversion and 57% open rates with Criteo Email

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Nykaa.com achieves up to 104% ROAS lift with Criteo

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O’Neill Drives Revenue and Efficiency at Scale with Criteo

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Office supply giant Office Depot scales their business with Criteo Dynamic Retargeting

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Omnicom Media Group increases conversions with Criteo dynamic retargeting

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Pau a Pique achieves higher traffic, sales, and double-digit ROI with Criteo

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Petenkoiratarvike achieves 5,000+ visitors and higher ROAS with Criteo

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Peter Manning NYC achieves +129% YoY revenue growth with Criteo

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Pinkoi achieves 15% revenue growth with Criteo

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Pinkoi achieves +270% ROAS and 3x in-store sales within 30 days with Criteo

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PlayD drives sales and long-term growth with Criteo

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Polytrans achieves higher conversions and lower acquisition costs with Criteo

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PrinceOliver achieves higher ecommerce sales and ROAS with Criteo

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Promod achieves 477% ROAS increase and 44% more impressions with Criteo

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Puma achieves 217% revenue growth with Criteo Omnichannel

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Queryo achieves higher ROAS and profitability with Criteo Partners Program

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Readers.com achieves stronger customer reengagement and sales growth with Criteo

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Reebok achieves 14% MoM sales growth with Criteo Customer Acquisition

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Regatta achieves higher ROAS and conversion rates with Criteo and SingleView

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Remix achieves 80% growth in new transactions with Criteo

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Rocket Digital achieves 42% higher revenue with Criteo

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Rockport achieves 2X ad revenue while maintaining ad quality with Criteo

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Rowenta achieves higher sales and ROAS with Criteo Retail Media

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s.Oliver achieves 41% higher yield with Criteo Direct Bidder (Criteo)

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Santeplus Gets A Healthy Boost In Revenue While Maintaining Ad Quality With Criteo

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Sarenza drives fresh traffic and optimizes ad spend with Criteo

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Sayurbox achieves 1150% sales growth with Criteo retargeting

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Schibsted Media Group achieves 2% CTR, 20% increase in ad replies and advertiser growth with Criteo

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SEAT achieves more website visits and dealership leads with Criteo

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Secret Escapes achieves 60–100% month-on-month ROI increase with Criteo

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SELSEY achieves higher customer engagement and incremental sales with Criteo

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Sephora Sees +725% ROI With Criteo’s Full Suite Of Solutions For The Entire Shopper Journey

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Sfmeble.pl boosts awareness and traffic with Criteo video advertising

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Shipt achieves 575% ROAS with Criteo

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ShoeMall achieves search-like ROI and strong incremental revenue with Criteo's CPC Product Recommendation Engine

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ShopClues drives 775% sales uplift and 210% more retargeting traffic with Criteo

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Silux achieves higher conversions and ROAS with Criteo Automated Bidding

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Sklep Presto achieves 3x more conversions and revenue with Criteo

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s.Oliver achieves 62% more touchpoints identified with Criteo

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Sony achieves 2x conversions, 281% revenue growth and drastically lower cost-per-sale with Criteo

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SPIEGEL MEDIA Implemented Criteo Direct Bidder To Directly Connect With Criteo’s Unique Demand, And Saw A 41% Increase In Yield

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SportScheck achieves 350–800% ROAS and 25–80% share-of-shelf gains with Criteo Sponsored Products

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Stella Fietsen achieves 30% lower CPA with Criteo

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stellenanzeigen.de achieves higher revenue and ROAS with Criteo

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Streetfs Lagirl achieves 146% sales growth with Criteo AI-powered retargeting

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Strider Bikes achieves 833% more transactions and 80% lower cost of sale with Criteo Dynamic Retargeting

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Subwear drives qualified brand discovery with Criteo

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Sun & Sand Sports achieves 1,000% ROAS and major ecommerce sales growth with Criteo Sponsored Products

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SurveyMonkey achieves a 32% reduction in CPA and boosts customer acquisition with Criteo

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Swiggy achieves 142% growth in new purchasers with Criteo

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Sykes Cottages achieves 2.35x sales growth and 6% lower CPA with Criteo

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Tata CLiQ achieves up to 40% higher ARPU with Criteo Dynamic Retargeting

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Tefal achieves 184% conversion lift and 64% revenue growth with Criteo

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THE ICONIC achieves +145% new customers, +150% remarketing revenue and -22% acquisition costs with Criteo

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THE ICONIC achieves higher repeat buyer sales and cart value with Criteo

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The Luxury Closet achieves 12x ROAS with Criteo

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They.pl achieves higher ROAS and revenue growth with Criteo

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Trimfit achieves 1,300% ROAS with Criteo Sponsored Products

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Tmon drives app installs and sales with Criteo's full-funnel app solutions

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Tour2000 drives new traffic and qualified engagement with Criteo

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Travel Republic achieves 25% increase in conversion rate with Criteo

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Trendhim achieves stable cost per order with Criteo

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Trendyol achieves growth in mobile transactions from 10% to 24% with Criteo In-App

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Trimfit inc - Customer Case Study

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Trip.com achieves international app growth and higher conversion rates with Criteo

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Tugo achieves a 7.5x increase in year-on-year conversions with Criteo Dynamic Retargeting

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TUI fly achieves 14% lower Cost of Sales and 9% higher average cart value with Criteo

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TUI fly achieves significant revenue growth and ROAS uplift with Criteo

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Ülker achieves 90% viewability and re-engages 40K new users with Criteo

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Ulla Popken achieves 350% new customer growth with Criteo

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Ulta Beauty achieves stronger fragrance sales with Criteo

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Under Armour achieves 127% revenue growth with Criteo

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Valmano achieves 15% more sales from new shoppers with Criteo Customer Acquisition

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Van den Assem achieves higher profitability and stable ROI with Criteo

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Vanden Borre achieves higher sales and ROAS with Criteo

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Vedia achieves 15% higher CTR and incremental sales with Criteo Dynamic Retargeting for Facebook

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Vedia achieves 4,200+ leads within target CPA with Criteo Dynamic Retargeting

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Venatus levels up publisher revenue with direct bidding

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Verisure Brasil achieves 13% sales increase and 21x audience reach with Criteo

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Vibram increases sales by 11% by targeting new customers using Criteo Customer Acquisition

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VINO75 achieves higher conversion and lower costs with Criteo

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Vivara boosts ROAS with Criteo Automated Bidding

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Walmart Mexico achieves 119% incremental sales lift and 3,345% ROAS with Criteo

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Walmart Mexico beauty brand achieves +221% unique visitors and ROAS gains with Criteo

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Warburtons achieves 443% ROI with Criteo Sponsored Products

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Webranking achieves stronger full-funnel performance with Criteo

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Wehkamp achieves incremental sales and new revenue with Criteo Retail Media

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WetterOnline doubles app revenue with Criteo Direct Bidder

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Wiber achieves higher sales and revenue with Criteo automated bidding

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Wimdu.com achieves 350% increase in retargeting revenue with Criteo

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Wolf & Badger achieves stronger brand discovery and revenue growth with Criteo

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Würth achieves stronger brand awareness with Criteo video advertising

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How Würth Italia assembled their growing digital presence

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Xbox achieves 1,200% ROAS and 15.7% lift in unique purchasers with Criteo Sponsored Products

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Yahoo! Japan achieves 62% increase in bookings and 54% reduction in CPA with Criteo

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Yatra.com - Customer Case Study

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ZALORA achieves seven-fold sales increase with Criteo Dynamic Retargeting

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Zvet.ru reaches new furniture buyers and drives lower-cost traffic with Criteo

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