Criteo
247 Case Studies
A Criteo Case Study
Love, Bonito, Asia’s leading fast fashion brand, wanted a marketing solution to bring customers back to its site at the right time with the right products. To identify the most effective partner, the company ran a head-to-head test with Criteo and another vendor to evaluate retargeting performance and revenue impact.
Criteo’s H2H testing showed stronger campaign efficiency and higher traffic, with Love, Bonito seeing 21% more revenue and 19% higher return on ad spend than the other partner. Based on these results and Criteo’s expertise, Love, Bonito chose Criteo as its sole retargeting partner in Singapore.