Case Study: Reebok achieves 14% MoM sales growth with Criteo Customer Acquisition

Reebok works out +14% sales with Criteo Customer Acquisition

Reebok, the global athletic footwear and apparel brand, wanted to attract new customers and grow sales in Turkey while keeping ROI steady. To support that goal, Reebok added Criteo Customer Acquisition to its marketing mix to reach a wider audience and generate more revenue from first-time shoppers.

With Criteo’s flexible acquisition solution and broad shopper reach, Reebok Turkey was able to target high-quality prospects across devices and drive stronger acquisition performance. Criteo helped deliver a 14% month-over-month sales increase and a 10% increase in ROI, with sales growth outpacing spend.

Reebok

Nihan Ozden

Digital Marketing & eCom Senior Specialist