Case Study: Peter Manning NYC achieves +129% YoY revenue growth with Criteo

Clothier Peter Manning NYC buttons up +129% YoY revenue with Criteo’s full suite of solutions

Peter Manning NYC, a specialty clothing retailer for “not-so-tall” men, needed a way to get its products in front of interested shoppers and turn strong site traffic and organic search interest into more sales. The company wanted a retargeting partner that could help it stand out in the $20 billion online men’s apparel market and better educate shoppers about its broader product range.

Criteo provided Peter Manning NYC with its retargeting solution, then expanded the program with customer reengagement and customer acquisition campaigns. Using Criteo’s dynamic ads and AI-driven personalization, the retailer delivered highly relevant ads across devices and saw a +129% year-over-year increase in post-click revenue, along with a 65% lift in new product discovery and a 2.30% conversion rate.

Peter Manning NYC