Case Study: eBay UK achieves 18% YoY revenue growth with Criteo's mobile-first solution

Ebay UK Increased Revenue 18% Yoy After Partnering With Criteo For A Mobile First Solution

eBay UK, a leading marketplace known for its engaging customer experience, needed to better connect brands, agencies and partners with a rapidly growing mobile-oriented audience. The challenge was to evolve its advertising approach for a "mobile first" world and ensure those connections converted into measurable revenue.

Criteo delivered a mobile-first solution that optimized platform-specific connections and maximized yield from eBay’s 6 billion monthly impressions. The partnership drove an 18% year‑on‑year revenue increase and a 33% rise in programmatic spending.

eBay