Case Study: Remix achieves 80% growth in new transactions with Criteo

How Remix uses retargeting to gamify its sales

Remix, an apparel and fashion eCommerce retailer, needed a way to keep up with rapidly changing inventory and convert site visitors quickly. With thousands of new products added daily, the company turned to Criteo’s acquisition and dynamic retargeting capabilities to drive new customer growth and bring back shoppers who had browsed specific products.

Criteo implemented AI-powered dynamic product ads and fast retargeting across Remix’s audience segments, including visitors and converters, using personalized promotions and loyalty offers. The results were strong: Remix saw an 80% increase in new transactions from users first reached through Criteo’s acquisition campaign, and Criteo was the last touchpoint for nearly 15% of Remix’s new orders.

Remix

Wojciech Sołtys

Head of Performance Marketing