Criteo
247 Case Studies
A Criteo Case Study
Ambiendo, a German retailer of premium home furnishings, needed a retargeting partner that could help it meet strict performance KPIs after two previous providers failed to deliver the expected ROI. The company turned to Criteo and its dynamic CPC-based retargeting solution to improve individualized marketing and support its digital customer journey.
Criteo implemented the campaign with simple tag integration, flexible bidding, and account manager support, allowing Ambiendo to optimize against revenue goals. The results included a 54.5% year-over-year increase in Criteo-related sales, a 9.1% higher average basket value for users exposed to banners, and 25% of purchases happening 2–5 days after the first banner click.
Pohlkamp
Ambiendo