Case Study: ShopClues drives 775% sales uplift and 210% more retargeting traffic with Criteo

ShopClues - Customer Case Study

Soft Surroundings, a women’s retailer, saw sales and reach from its performance marketing begin to flatten just before the holiday season. To jumpstart growth, they partnered with Criteo to expand display and social retargeting efforts.

Criteo implemented Dynamic Product Ads and Facebook campaigns and actively managed bids day-to-day (and hour-to-hour during peak periods), leveraging predictive algorithms to maximize performance. The campaign drove a 210% increase in retargeting site traffic and a 775% uplift in sales, while generating strong social buzz and increased site traffic.

ShopClues