Criteo
247 Case Studies
A Criteo Case Study
Wimdu, a European accommodations marketplace, faced a highly competitive market and needed to prioritize the most efficient, cost-effective channels to acquire new guests and property listings. The company sought a marketing partner that could deliver measurable return while working on a preferred CPC pricing model.
By deploying Criteo’s retargeting solution, Wimdu gained the reach, flexibility, and responsiveness required to scale acquisition efficiently. In one year, revenue from performance display grew over 350%, making performance marketing one of Wimdu’s primary and most efficient channels.