Case Study: Trendhim achieves stable cost per order with Criteo

How men’s accessory retailer Trendhim drives efficiency and achieves stable cost per order

Trendhim, a men’s accessory retailer expanding across 28 countries, needed a more efficient way to run lower-funnel campaigns while keeping cost per order stable. To improve performance marketing and retargeting, Trendhim partnered with Criteo and used Criteo’s dynamic ads and automated bidding tool.

Criteo helped streamline campaign operations by automatically adjusting CPCs to hit target cost of sale goals, reducing manual setup and maintenance. As a result, Trendhim maintained stable performance while cutting cost per order by 14% and gaining more time to focus on broader strategy.

Trendhim

Ovidiu Joldea

Customer Acquisition Specialist