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Visit WebsiteOnline training and nutrition program, 28 by Sam Wood, increases retention and measures effectiveness of their marketing campaigns with Mixpanel
28 by Sam Wood
Tim Bigarelli
Head of Product and Technology
Mixpanel
Mixpanel helps companies build beloved products with the leading analytics software for mobile and web. The only product analytics company featured in Forbes Cloud 100 and Forrester's Digital Intelligence Wave, Mixpanel provides the insights teams need to understand their customers and make smarter decisions. Backed by Andreessen Horowitz and Sequoia Capital, Mixpanel has almost 20,000 customers worldwide and 14% of the Fortune 500.
Case Studies
Showing 133 Mixpanel Customer Success Stories
How AB Tasty adopted a product-led growth strategy to drive free trial conversions
AB Tasty
Aaron Stillman
Vice President of Product Marketing & Education
Adstage - Customer Case Study
Adstage
Paul Wicker
VP of Product
Ancestry - Customer Case Study
Ancestry
Roopa Gidugu
Sr. Technical Product Manager of Product Data
Optimizing user conversion funnel
Apartner
ATB Financial improves conversion and engagement of products using Mixpanel insights
ATB Financial
Adrian Leung
Product Operations Manager
Axon Uses Mixpanel Insights To Provide Law Enforcement Agencies And Police Departments With A Radically Improved User Experience
Axon
Mike Cozart
Director of Product Management
Digital Political Agency, Revolution Messaging, Used Mixpanel To Track Its Bernie Sanders 2016 Campaign Efforts Across Web, Mobile, And Other Channels
Bernie Sanders
Keegan Goudiss
Partner and Director of Digital Advertising
Betabrand - Customer Case Study
Betabrand
Elena Patra
Betabrand
Digital investment advisor Betterment optimizes customer experience with Hightouch and Mixpanel
Betterment
Liz Chang
Director of Engineering
How Bilyoner used Mixpanel to improve user acquisition and boost its monthly retention rate to 94%
Bilyoner
Cem Domanic
Business Development Manager
Blackbaud Leverages Mixpanel Across Product, Marketing, Customer Success, and Sales teams
Blackbaud
Scott Kavanagh
Sr. Principal Software Engineer
How user analytics helped us reduce mobile app churn
Blend
Clement Kao
Product Manager
How Boll & Branch improved its website and increased online purchases using data
Boll & Branch
Matt Kuo
Product Analyst
Bolt, the first European super-app, uses Mixpanel to fuel its growth strategy
Bolt
Aastha Yadav
Head of Global Product Strategy
Mobile-first banking app, Brightside, increases new account opens by 30% in less than six months with Mixpanel
Brightside
Scott Cormier
Growth Lead
Talent matching platform, CakeResume, uses Mixpanel to improve personalization and inform market expansion strategies
CakeResume
Sindy Chen
Associate Marketing Manager
Canal Digital, a leading pay-TV operator in the Nordics, serves customized content to paid subscribers using Mixpanel
Canal Digital
Jon Espen Nergård
Chief Product & Data Officer
Car Next Door drives user growth and retention with improved product insights
Car Next Door
Keal Wilson
Growth Marketing Team Leader
Carnegie Mellon University - Customer Case Study
Carnegie Mellon University
Abubaker Omer
Qatar Movies App Creator
How Cisco uses Mixpanel to measure bots
Cisco
Irzana Golding
Data Scientist
How Hidden Valley Ranch Increased Web Engagement by 30% with Product Analytics
Clorox
Naveen Kolagatla
Data Scientist
How codeSpark retains 85% of first month users
codeSpark
Grant Hosford
Chief Executive Officer
Comarch, uses Mixpanel to understand how customers use its products to help increase engagement, sales, and loyalty
Comarch
Piotr Kania
Cloud Sales Specialist
How Connehito Corporation used Mixpanel to supercharge paid member conversion rates
Connehito
Shiori Yoshioka
Product Manager
Marketing Data Reporting Company, Dashthis, Used Mixpanel To Increase It’s Trial-to-paid Userbase, Resulting In A 50% Increase In Conversions
DashThis
Marie Lamonde
Content Marketing and Communications Specialist
Data Driven Conference - Customer Case Study
Data Driven Conference
Deliveroo, a leading online food delivery company operating in 500+ cities, enables teams to test hypotheses that boost engagement and decrease churn with Mixpanel
Deliveroo
Jordan Ng
Senior Product Manager
How Docker navigates product analytics for an open source community
Docker
Ben Bonnefoy
Software Engineer
DocuSign leverages Mixpanel to track key metrics for customer experience, resulting in more conversions, onboarding completions, and paid upgrades
DocuSign
Drew Ashlock
Senior Product Manager
With Mixpanel, Domain Puts A Finger On What's Working And What's Not By Understanding User Engagement And Delivering Insights To Product Managers Quickly
Domain
Mike Salway
Principal Product Manager
Website Creator, Duda, Uses Mixpanel As The Source Of Truth For All Its Product Data, And To Determine Where The Team Should Focus Its Time
Duda
Amir Glatt
Co-Founder & CTO
EasyPark drives up conversions with Mixpanel, helping users discover and book parking
EasyPark
Meghan Semancik
Growth Consultant
USBank’s subsidiary, Elavon, uses Mixpanel to test, iterate, and optimize its cutting-edge financial products—saving the team valuable time and money
Elavon
Frank Stanton
Vice President of User Experience
How Employment Hero makes faster decisions by marrying quantitative and qualitative product insights with Mixpanel Session Replay
Employment Hero
Kevin Truong
Portfolio Product Manager
How Evulpo found product market fit and doubled its marketing ROI
Evulpo
Matteo Borinelli
Head of Controlling
How eXtra drives growth in unique purchases and improves checkout-to-order conversion rates with Mixpanel
eXtra
Lobna Tarek
Head of Analytics
FACEIT, discovered deep user insights in Mixpanel and used them to design a better player experience and increase retention
Faceit
Maria Laura Scuri
Director of Operations
Fortune 100 Media Company Uses Product Analytics to Increase The Overall Value Of Digital Viewers
Fortune 100 Media Company
GBM optimizes its investment products to increase user engagement and retention
GBM
Ivan Carreon Vazquez
Engineering Manager
Accounting platform, Gekko, uses Mixpanel to track user behavior across web, mobile, and tablet to build a better experience—increasing conversions by 71%
Gekko
Julius Heyning
Growth & Strategy Director
The car-ride share company used Mixpanel’s self-serve analytics to increase user onboarding completion
Gett
Dor Regev
Senior Product Manager
GoDaddy, uses Mixpanel daily to get deep insights about its customers to increase adoption of its GoCentral products
GoDaddy
Nissim Lehyani
Senior Director of Product Management
How Golfshot uses data to empower everyone to play better golf
Golfshot
Kyle Schomer
Senior Product Manager
Grabr, uses Mixpanel to gain crucial insights by analyzing billions of events, resulting in a 117X increase in Gross Merchandise Volume (GMV)
Grabr
Christina Leigh Morgan
Marketing Director
Leading digital publishing platform launches custom analytics for 1,000+ unique customers, powered by Mixpanel
GTxcel
Dan Fitek
Senior User Experience Designer
Guidebook cuts data costs in half by choosing Mixpanel as a back-end solution
Guidebook
Patrick McNally
Director of Research and Development
Hinge, uses Mixpanel to constantly develop, iterate, and improve its app to drive more interaction, retention, and ultimately matches
Hinge
Tim MacGougan
Vice Prseident of Product
Innovative, all-in-one golf app, Hole19, doubles app store reviews and onboarding conversions with Mixpanel
Hole19
Catarina Almeida
Head of Growth
HomeAdvisor, an online marketplace for home professionals, empowers their mobile team by using Mixpanel to run A/B tests and improve conversion rates
HomeAdvisor
Jill Seidel
Product Manager
HoneyBook improved onboarding conversion by 33% using Mixpanel
HoneyBook
Yotam Soen
Director of Product
How Immobiliare built a data-informed culture using Mixpanel
Immobiliare
Paolo Sabatinelli
Chief Product Officer
Intel Security Builds a Culture of Innovation With Product Analytics
Intel Security
Marc Antoine-Ross
Director, Data Engineering
Intigral, used Mixpanel to reach users with targeted messaging at the perfect time increasing retention by an average of 12%
Intigral
Ahsan Ali
Analytics Expert
Global Sofware Leader Doubles User Conversion and Lifts Customer Retention By 60% Using Mixpanel
Intuit
Igal Perelman
Director, Product Management
How Joyn prioritized the user experience to drive subscriptions and ad revenue
Joyn
Deepak Alse
SVP Product Management & Data Strategy, Seven One Entertainment Group
Japanese household goods manufacturer, KAI Group, increases ecommerce sales by 25% with High Concept and Mixpanel
KAI Group
Hiroki Takeuchi
KAI Group
Kaplan, uses Mixpanel to increase usage of its mobile app, optimize its sign-up flow, and send relevant messages to boost retention
Kaplan
Jeff Sugar
Senior Director of Product
Kast uses Mixpanel to identify their power users and understand what leads to stickiness
Kast
Elina Ollila
Chief Experience Officer
Driving scalable growth for India's leading MSME app
Khatabook
Ved Prakash
VP of Growth and Marketing
KKday makes user behaviour data accessible to employees, building a culture of analytics to drive better user experiences
KKday
Mike Chen
Chief Product Officer
The travel and activity booking website used Mixpanel’s messaging to increase bookings and retention
Klook
Samuel Lam
Product Manager
Kommunicate uses product analytics to better understand whether product features are delivering value to their users
Kommunicate
Devashish Mamgain
Co-Founder & CEO
Krispy Kreme Doughnut Japan increases sales by 30% through insights gained from integrating app user behavior and store POS data
Krispy Kreme Doughnut Japan Co., Ltd.
Lemonade drives 6x growth with Mixpanel's user insights
Lemonade
Gil Sadis
Head of Product
How Lemonade flipped the insurance model and became a unicorn through a data-informed culture
Lemonade
Gil Sadis
Head of Product
How LG CNS Haruzogak used Mixpanel to launch a new product and instill a growth culture
LG CNS
Woo Hee-sun
Product Owner
Mad Paws uses Mixpanel to inform its product decisions and to help increase customer engagement
Mad Paws
Dmitri Voronenko
CTO
Metrics that matter to Mad Paws The KPIs to measure growth of a two-sided marketplace
Mad Paws
Alexis Soulopoulos
Founder and CEO
MarineTraffic, a global ship tracking intelligence company, switched to Mixpanel for increased flexibility and data accuracy
MarineTraffic
George Charikiopoulos
Head of Business Technology
How May used Mixpanel to drive product improvements and successful startup fundraising
May
Antoine Creuzet
Co-founder
misterb&b - Customer Case Study
misterb&b
Francois de Landes
Chief Operating Officer
mmhmm uses Mixpanel to set concrete goals and milestones for their product
mmhmm
Jeremy Yuan
Product Marketing & Analytics
How NocNoc Reduced Data Analysis Time by 90% with Mixpanel
NocNoc
Poomiphat Chamweha
Lead Product Manager
OkCredit, one of the most trusted mobile apps for small businesses across India, relies on Mixpanel to increase user engagement and long-term retention
OkCredit
Vishesh Patni
Product Engineer
Olo’s Recipe for Success Boosting Conversion Rates by 7.8% with Mixpanel
Olo
Janna Sheng
Director of Product Management
How OLX improved funnel conversions for its online marketplace with Mixpanel
OLX
Jeremy Castan
Product Analyst
How OneLaunch accelerates innovation through an A/B testing culture with Mixpanel
OneLaunch
Neil
Chief Executive Officer
Japan’s leading “Buy Now Pay Later” provider, Paidy, leverages self-service product analytics to analyze and optimize key user funnels and flows
Paidy
Rafal Rawicki
Platform Architect
Passion Factory, the creator of Korea’s highly popular health and wellness app, Balance Friends, uses Mixpanel to find product-market fit and drive exponential growth
Passion Factory
Jeonghoon Lee
CEO and Co-Founder
PatientPing, uses Mixpanel to create a seamless experience for its users improving retention by 10%
PatientPing
Julia Sanders
Director of Operations–User Success
Personal Capital increases onboarding conversions and iterates in days, instead of weeks, with Mixpanel
Personal Capital
Vince Maniago
VP of Product Management
With the launch of their redesigned software PGi saw a need for in-depth insights into user behavior, Mixpanel's Professional Services team set the team up for success
PGi
Ajit Kahaduwe
SVP Carrier Strategy and Product Management Platform & Services
Pixum, used Mixpanel funnels to get customer insights to improve its landing pages and test other parts of its user experience
Pixum
Pascal Blando
Team Lead Mobile Marketing & Product Owner App
How Playtech partnered with Mixpanel to improve the player experience and deliver value to its licensees
Playtech
Leon Sucharov
Chief Technical Innovation Officer
Primephonic boosts onboarding conversions by 54% with Mixpanel
Primephonic
Henrique Boregio
Chief Technology Officer
QuickCheck harnesses product analytics with Mixpanel and implementation partner Human37 to run experiments 10x faster
QuickCheck
Luís Rodrigues
CTO & Head of Product
Quicken, switched to Mixpanel to better track the behaviors of its customers and improve their overall experience
Quicken
Jeff Parker
Vice President of Product Strategy & Design
Rakuten Viber uses Mixpanel to increase messaging and engagement for its one billion users
Rakuten Viber
Danny Odes
Mobile Product Manager
The restaurant reservation company used Mixpanel to track its customer experience to improve onboarding and lower its reservation no-show rate
Resy
Tomer Molovinksy
Senior Product Manager
Revolution Messaging discovered campaign insights for Bernie 2016 using Mixpanel
Revolution Messaging
Keegan Goudiss
Partner and Director of Digital Advertising
How Revolution Messaging turned a website into 13 million votes for Bernie Sanders
Revolution Messaging
Keegan Goudiss
Partner and Director of Digital Advertising
Seelk realizes 120% increase in adoption of their logistics app and makes decisions faster with Mixpanel
Seelk
Nathaniel Daudrich
Product Manager
Seelk - Customer Case Study
Seelk
Nathaniel Daudrich
Product Manager
Shift uses Mixpanel to find north-star metrics that influence how its users convert helping increase its userbase by 10X year-over-year
Shift
Nadia Tatlow
General Manager
eSignature company, Signeasy, uses Mixpanel to boost activation and drive product-led growth
Signeasy
Hema Ramaswamy
Data Analyst
Skillshare 3 months of cleanup in one week
Skillshare
Liz Yeomans
Mobile Product Lead
Skyscanner - Customer Case Study
Skyscanner
Cristina Avila
Growth Manager
Softplan, one of the largest software companies in Brazil, leverages Mixpanel as a single source of truth for product decisions
Softplan
Rodrigo Campos
Head of Product
KPIs to drive your mobile marketing strategy
SPC Card
Olabiyi Dipeolu
Data and Insights Manager
Community engagement expert, Sport Heroes, uses Mixpanel to support CSMs and make informed feature roadmap decisions
Sport Heroes
Lucas Bréchot
Data Analyst
STARZ PLAY tunes into user behavior with Mixpanel’s instant analytics
Starz Play
Vural Cifci
Vice President of Digital Marketing
Europe's leading mobile wallet, Stocard, helps retail partners shape future strategy using valuable insights from Mixpanel
Stocard
Lukas Stehr
Lead Data & Design
How StuDocu Grew With Experiments on Mixpanel
StuDocu
Lucas Van Den Houten
Co-founder & CTO
Suiteness - Customer Case Study
Suiteness
Kyle Killion
Co-Founder
Solar electricity company, Sunrun, used Mixpanel to track data more accurately and to increase adoption of its mySunrun app and reduce call center volume
Sunrun
Adam Smith
Digital Director
How SuperPlay used Mixpanel to build a data-informed culture
Superplay
Shaked Popovich
VP of Game Economy and Analysis
Helping companies with their customer support, SupportBee, uses Mixpanel to validate important product decisions
SupportBee
Hana Mohan
Chief Executive Officer
Using Mixpanel to accelerate data-driven decision making
T Map Mobility
How Taskrabbit uses Mixpanel to get more actionable insights, faster
TaskRabbit
Nikhita Sagar
Staff Product Manager
Tata Sky - Customer Case Study
Tata Sky
Vinati Malik
Senior Vice President of New Product Development
How Taxfix democratizes data insights and reduces data team workload with Mixpanel
Taxfix
Steve Buckingham
Vice President of Data
TextMe switches to Mixpanel for faster product innovation with reliable data they can trust
TextMe
Greg Kokanosky
COO and Co-founder
ThoughtSpot - Customer Case Study
ThoughtSpot
Snigdha Jha
Senior Manager of Data Engineering
How Mixpanel inspired a new B2B tool in Ticketmaster ONE
Ticketmaster
Christopher Vezzuto
Senior Software Engineer
World’s leading ticketing company, Ticketmaster, uses Mixpanel to understand its users’ behaviors to shape product decisions
Ticketmaster
Christopher Vezzuto
Senior Software Engineer
Travel Republic optimizes its e-commerce platform and drives bookings with Mixpanel
Travel Republic
Andy Nyberg
Product Insight Manager
TV Spielfilm, used Mixpanel to get deep user insights that would help drive product growth and encourage more consumers to pay for a subscription
TV Spielfilm LIVE
Carina Schwarzmueller
Business Intelligence Manager / Business Analyst
How TV Spielfilm uses data to stay ahead of the changing entertainment industry
TV Spielfilm LIVE
Carina Schwarzmueller
Business Intelligence Manager / Business Analyst
Uber Carshare drives user growth and retention with improved product insights
Uber
Keal Wilson
Growth Marketing Team Leader
UN OCHA - Customer Case Study
UN OCHA
CJ Hendrix
Information Management Officer
How Vente-Privee Drives Three Billion In Revenue With Mixpanel
Vente-Privée
Wanda Saint-Paul
Web Analytics Manager
Viber’s formula to measure active users
Viber
Idan Dadon
Product Manager
Why tracking less got VSCO more
VSCO
Matt Turner
Product Manager
Whisper uses Mixpanel to make better product decisions and empower the entire company using data
Whisper
Bill Rappos
Director of Product Management
WikiTribune - Customer Case Study
WikiTribune
Jimmy Wales
Founder & Chief Executive Officer
How Wilco doubled its user activation rate after switching to Mixpanel to drive its PLG strategy
Wilco
Alon Carmel
Chief Product Officer
Winona uses Mixpanel & Twilio Segment to make personalized healthcare accessible
Winona
Gray Dorsett
Head of Product
How Yelp reduced its data analysis cycle time from weeks to days using Mixpanel
Yelp
Angela Sun
Senior Product Manager, Data Products
Yummly, uses Mixpanel to A/B test its designs and inform product updates helping create an increase in conversions
Yummly
Melissa Guyre
Product Manager
Singapore eCommerce fashion and lifestyle platform, Zalora, uses Mixpanel to drive conversion and better understand experimentation results
ZALORA
May Chin
Head of Product
ZipRecruiter - Customer Case Study
ZipRecruiter
Akio Bandle
Senior Product Manager
ZipRecruiter uses Mixpanel to increase job applicants, matches, and improve the search experience for its millions of job seekers
ZipRecruiter
Akio Bandle
Senior Product Manager
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