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Visit WebsiteHow 31 Games increased installs 2x and boosted ARPU by 143% with ironSource Ads event optimization
31 Games
Xianman Tu
Head of User Acquisition
Unity
Unity is the foundation upon which the world’s most powerful digital content is created. Specifically, Unity’s platform provides a comprehensive set of software solutions to create, run and monetize interactive, real-time 2D and 3D content for mobile phones, tablets, PCs, consoles, and augmented and virtual reality devices. In the fourth quarter of 2021, Unity had, on average, 3.9 billion monthly active end users who consumed content created or operated with its solutions.
Case Studies
Showing 123 Unity Customer Success Stories
How 37 Games exceeded their D30 ROAS goal by 35% with the Tapjoy offerwall
37Games
Joey Rong
User Acquisition Team Leader
A thinking ape improves user support while doubling revenue by switching to Tapjoy's offerwall
A Thinking Ape
Caroline Lee
Marketing Producer
AliExpress Russia drives over 400K installs and exceeds their KPI goals with ironSource Aura
AliExpress Russia
Alexey Sobolev
UA Lead
How Alt Shift brought their story-rich spacefaring experience to mobile
Alt Shift
Frédéric Lopez
Founder
Amanotes increases installs 192% and ARPDAU 17% with ironSource D1 ROAS optimizer and cross promotion tool
Amanotes
Tri Vuong
User Acquisition Lead
How Appynation optimized the Tapjoy Offerwall, multiplying iOS revenue 9x and increasing Android revenue 2x without cannibalizing IAP
Appynation
Peter Williamson
Chief Executive Officer
How Audi built an immersive experience for the Q6 e-tron on Apple Vision Pro
Audi
Ruben De La Torre
Lead XR Developer Audi Virtual Exhibits
How Audiomack uses Unity LevelPlay to scale up globally
Audiomack
Dave Edwards
Chief Revenue Officer
Battle Creek Games Increased ROAS by 21% and Doubled Daily Ad Revenue with Unity
Battle Creek Games
John Marbach
User Acquisition Lead
How Big Fish Games boosted their offerwall revenue 96% and IAP ARPDAU by 10% with the Tapjoy offerwall
Big Fish Games
Kelly Kang
Senior Director of Advertising
BIGO LIVE increases IPM 32% with ironSource solution for Custom Product Pages
BIGO LIVE
Bole Games cuts complaints by over 50% and negative App Store reviews 20% with Ad Quality from Unity LevelPlay
Bole Games
Webber Wang
Monetization Lead
Bole Games increases installs 173% and slices eCPI by 30% with ironSource’s cross promotion solution
Bole Games
Wang Peng
Director of Monetization
Improving sales with Bosch Rexroth’s virtual showroom
Bosch Rexroth
Jeff McManus
Director of Sales – Industrial Hydraulics
How Brainium increased revenue while decreasing user complaints with Ad Quality by ironSource
Brainium
Ryan Moloney
Ad Quality and Monetization Manager
Byril increases ARPDAU by 9% and ARPU by 17% working with Unity LevelPlay
Byril
Yaroslav Gricuk
Monetization Lead
How Camille Fournet creates immersive shopping experiences
Camille Fournet
Julien Berta
President
How Candywriter increased Ad ARPDAU 26% after switching to Unity LevelPlay
Candywriter
How Carl’s Jr. uses immersive tech to reinvent facility operations
Carl’s Jr.
How CTW scaled their HTML5 game, exceeding their D30 ROAS goal by 150% with Tapjoy from Unity
Change the World Inc
Kazuhiro Abeta
Senior Marketing Manager
Club Cooee sees 3.6x revenue increase with strategic Offerwall placement
Club Cooee
Alexander Jorias
CEO & Co-Founder
How Coatsink reduced web load time for Ready, Set, Cook! by 25%
Coatsink
Ross Furmidge
Head of Programming
How Comind unlocked incremental scale with Tapjoy’s Multi-Rewards and Daily Rewards CPE campaigns
Comind
Yuan Feng
Project Manager
Unlocking the recipe for a successful migration
Cookie Jam
Shane Nakamura
VP of Creative Development
How Crazy Maple Studio exceeded their D7 ROAS goal by 150% and drove 120% higher LTV with the Tapjoy from Unity offerwall
Crazy Maple Studio
Yana Kong
UA Lead
How Dish Retail Wireless engages its 8M customers with rich experiences across the device lifecycle
Dish Retail Wireless
Otto Schmitz
Head of Business Development and Partnerships
How Eyewind used ironSource’s solution for Custom Product Pages to boost CVR 21% and IPM 51% over Halloween
Eyewind Limited
Falcon boosts ARPDAU 55% on iOS, 87% on Android and doubles scale with ironSource LevelPlay
Falcon Game Studio
Linh Nguyen
Chief Executive Officer
Scaling Fantasian’s handcrafted dioramas for Apple Arcade
Fantasian
Hironobu Sakaguchi
Founder
Finz Games grows revenue by 20% and achieves 10x DAU with Unity LevelPlay
Finz Games
Taseer Mustafa
Chief Marketing Officer
How ironSource LevelPlay got FreePlay to #1 in the US on Android by increasing installs 3x and ARPDAU 21%
Freeplay
Evgeniy Sidorov
Chief Executive Officer
How Fugo Games increased on-device installs 20x with ironSource Aura
Fugo Games
Egemen Güven
Marketing Manager
Game Hive uses Ad Quality by ironSource to monitor bad UX and track creative trends
Game Hive
How Glovo increased Aura installs by 5x and decreased CAC by 60%
Glovo
Charlie Cox
Performance Marketing Regional Lead
Gram Games sees 4x installs with Tapjoy CPE ads & per-app bidding
Gram Games
Anushka Mukherjee
UA Associate
Gunosy achieves 130% of their ROAS goals with Aura from Unity
Gunosy
Tsuyoshi Watabe
Gunosy
Illuminating Harold Halibut's underwater world
Harold Halibut
Onat Hekimoglu
Co-Founder
Holy Water increases ROAS 250% and IPM 5x with the ROAS optimizer and custom product pages solution, balancing automation and control
Holy Water
Marta Khoma
Chief Marketing Officer
Making ports safer with simulation training
HR Wallingford
James Clarke
Technical Director, Ships and Dredging
Hugecalf rocket-fuel their multiplayer development
Hugecalf Studios
Andy Metcalfe
Technical Lead
HyperBeard grows ARPDAU by 100% and boosts paid installs by 2x with ironSource LevelPlay
HyperBeard
Alex Kozachenko
Chief Executive Officer
How IEC Games, a hyper-casual publisher, boosted their D7 ROAS by 40% with the Tapjoy Offerwall
IEC Games
IEC Games boosts D7 ROAS 41% with Aura from Unity’s Scale Optimizer
IEC Games
How IEC Games boosted completions 5x and D1 ROAS 85% with the offerwall
IEC Games
How Imperia Online’s Siege WWII increased revenue and cut CPI with Unity LevelPlay and ironSource Ads
Imperia Online
Impulse boosts their LTV by around 40% with ironSource interstitials
Impulse
Yevhenii Kostenetskyi
Chief Executive Officer
How Inspired Square scaled up with ironSource offerwall and Aura
Inspired Square
Zulqarnain Satti
Director of IT and Operations
Japanese studio Barows’ ARPDAU surges across all their titles with Unity LevelPlay
Japanese Mobile Game Studio
How King drove incremental scale with Tapjoy from Unity's Daily Rewards, exceeding their D7 ROAS goal by 1.5x
King
Tom Collard
Associate Director Performance Marketing
KLab increases revenue by 30% with Tapjoy Offerwall
KLab
Jun Morimoto
Producer
How KLM Royal Dutch Airlines built a VR cockpit trainer with XR technology
KLM Royal Dutch Airlines
Theo Puijk
XR Lead Developer
How Kluge Interactive brought Synth Riders to Apple Vision Pro
Kluge Interactive
Arturo Perez
Chief Executive Officer
Kwalee improves D0 Ad Revenue ROAS by 22% with Unity Ads
Kwalee
Alexey Gusev
Head of Growth
How LBC Studios boosted ARPDAU 37% using Unity LevelPlay’s A/B testing tool
LBC Studios
Gene Park
Director of Marketing
How a team of six ported LEGO® Builder’s Journey to Apple Vision Pro in just three months
LEGO®
How Lihuhu increased average install CVR by 15% and ARPDAU by 10% with Unity to become a leader in match-three games
Lihuhu
Huy Le
CEO and Programmer
How Lihuhu increased installs 6x and ARPDAU with Unity LevelPlay
Lihuhu
Lilith Games doubles ROAS with Tapjoy multi-reward CPE offers
Lilith Games
Shi Tang
Head of Global Traffic Development
How Lotte Members boosted their ad revenue 20x and increased eCPM 10x with Tapjoy from Unity
LOTTE Members
Hyohun Jung
Team Leader, Digital Marketing Business Team
How Lucky Day increased ARPDAU and retention by switching to ironSource mediation
Lucky Day
Justin Rodriguez
Ad Monetization Manager
How Ludia Games increased ARPDAU by 255% and quadrupled revenue with ironSource LevelPlay
Ludia Games
Rose Agozzino
Marketing Manager
How Malpa Games grew their D14 retention 40% higher than ROAS campaigns with Unity Ads’ event optimization
Malpa Games
Aleksandr Sergeev
Head of UA
How Mana Games used ironSource’s suite of products to increase ARPU, IPM, and ARPDAU
Mana Games
Zhang Yingchao
User Acquisition Optimizer
How MegaJoy Studio doubled their revenue in only 2 months
MegaJoy Studio
Hoang Doanh
Chief Executive Officer
How Metacore increased IAP and ARPDAU 5x among non-payers with a customized game consultation from Unity
Metacore
Veera Ranta
Ads Monetization Manager
Mujoy increases ad ARPDAU by 60% for their IAP-based game with ironSource LevelPlay
Mujoy
Scott Su
Head of UA and Monetization
How MWM used Unity Playworks’ testing tool to cut their playable testing costs by 60%
MWM
Maxime Heguy
Playable Ads Manager
How MWM multiplied their installs 2.5x and increased their event conversion by 15% with ironSource Ads’ tCPA optimizer
MWM
Oscar Dip
User Acquisition Manager
How MY.GAMES transformed their monetization strategy and expanded their global reach with Tapjoy, increasing their Offerwall revenue by 181% without sacrificing any IAP revenue
MY.GAMES
Dmitry Kovalenko
Deputy Chief Ad Monetization Officer
NEOWIZ increases revenue by 23% after switching to LevelPlay
Neowiz
Young-Chan Kim
Head of Mobile Business Department
Nerial’s Card Shark used Unity’s 2D tools to bring an artist’s vision to life
Nerial
Nicolai Troshinsky
Lead Artist, Concept Designer, Animator
How NetEase Games boosted revenue 6x by optimizing its Tapjoy offerwall strategy
NetEase Games
Yusha Guo
Monetization Manager
How Nexters increased ad engagement by 73% with Unity’s ad strategy consultancy team
Nexters
Anton Kvashnevskiy
Head of Business Development
How Nexters boosted overall eCPM 50% and revenue 40% by A/B testing the Tapjoy offerwall
Nexters
Anton Kvashnevskiy
Head of Business Development
How Obayashi is democratizing stakeholder collaboration in construction
Obayashi
Tomohide Yuasa
Deputy Manager
OTTO sees over 100% MoM growth and significantly increased ROI for their ironSource Aura volume
OTTO
How Panda Studio boosted ROAS 222% and reduced eCPI 21% with Unity LevelPlay’s product suite
Panda Studio
Damon Sun
Chief Executive Officer
Panteon got back onto the top charts by increasing installs 10x and ARPDAU 32% with ironSource LevelPlay
Panteon
Ahmet Emre Gürcan
Lead Growth Manager
How Papaya Gaming increased D7 ROAS +64% using ironSource’s growth platform
Papaya Gaming
Dan Hayoun
UA Team Lead
How PIGIAMA KASAMA cut 218 MB from web game Kasama The Awakening
PIGIAMA KASAMA
Matteo Fanchin
Founder
Behind PikPok’s real-time lighting setup for Into the Dead Our Darkest Days
PikPok
Sam Win-Mason
Senior Programmer
PikPok increases Offerwall revenue 2x with M2E on the Tapjoy Offerwall
PikPok
Silver Wilford
Advertising Monetization Manager
How PikPok used Ad Quality to reduce negative ad-related feedback by 75%
PikPok
Silver Wilford
Advertising Monetization Manager
Pixelberry boosts ARPDAU 32% across Android and iOS after using ironSource LevelPlay
Pixelberry Studios
Carissa Gonzalez
Marketing Director
How Pocket FM monetized their non-paying users with ads and offerwall, boosting revenue 20%
Pocket FM
Sujit Jha
Senior Product Manager
How Pocket Gems used ironSource’s solution for Custom Product Pages to boost conversion rate and IPM
Pocket Gems
Justen Teguh
Performance Marketing Manager
How PONOS increased ARPDAU by 15% on LevelPlay with the help of Tapjoy Bidder
PONOS
Yuta Nozawa
Chief Promoter
How the Port of Corpus Christi enhances operational efficiency with digital twin technology
Port of Corpus Christi
Darrell Keach
Business Systems Manager
Using LiveOps to supercharge in-game events for Power Rangers Mighty Force
Power Rangers Mighty Force
Scott Cabot
Principal Engineer
How Prespective complements Unity to power industrial digital twins
Prespective
Jorick Huizinga
CEO & Founder
Product Madness boosts ad ARPDAU 11% across their games using Vungle in-app bidding on LevelPlay
Product Madness
Sinem Su
Ad Monetization Manager
Qcplay increases ad ARPDAU 29% with the Unity Ads bidder
QCPlay
Yifei Wang
Operation Manager
How Qiiwi Games used ironSource’s LevelPlay and Google's Firebase to simplify their data analysis
Qiiwi Games
Marcus Dale
Chief Technical Officer
How app agency Reliz increased buying power and drove D1 retention 25% with the ironSource Network
Reliz
Dmitry Karpik
Head of Performance
Rocket Studio increases ARPDAU 38% and achieves 99% fill rate with Vungle in-app bidding and LevelPlay
Rocket Studio
Thế Bảo Lương
Head of Monetization
Ruby Games boosts DAU 5.3x and increases revenue 15x with ironSource LevelPlay
Ruby Games
Alper Reka
Head of Monetization
How Seiko Epson leveraged Unity to enhance efficiency in product development
Seiko Epson Corporation
Masanobu Nishitani
Development Leader Simulator, MS Planning and Design Department
SEW-EURODRIVE and realvirtual.io Accelerating virtual commissioning with Unity
SEW-EURODRIVE
Thomas Strigl
Chief Executive Officer
Small indie studio Shedworks plays to its strengths by accurately scoping its own capabilities
Shedworks
Greg Kythreotis
Artist/Designer
How Siemens and EducationXR are shaping the next generation of electricians in construction with XR and AI
Siemens
David Quatela
North American Marketing Manager, Siemens, Electrical Products
Subscription app Simple increases D7 ROAS by 185% with the ironSource ROAS optimizer
Simple App
Ivan Semin
VP Marketing
SouthPAW masters the rogue-lite genre with powerful 2D tools
Southpaw
Park Sang-Woo
Chief Executive Officer
How DOTS performance gains help StickyLock transport players through space and time in this fresh take on a multiplayer FPS
StickyLock
Jamel Ziaty
Technical Artist- and Programmer-Turned-Producer
How Stork Limited increased their ROAS by 100% with ironSource
Stork Limited
Katerina Dudinskaya
Chief Marketing Officer
How Stunlock Studios made their monstrous open-world vampire survival adventure for PC and reached even more players by launching on PlayStation®5
Stunlock Studios
Rasmus Hook
Co-Founder and Technical Director
How Subcult Joint managed 2,000+ Sprite Sheets and 10,000+ 2D Lights in Cookie Cutter
Subcult Joint
Stefano Guglielmana
Founder
How SYBO increased Subway Surfers’ ARPDAU by 67% year-over-year with ironSource mediation
SYBO
Jacopo Guanziroli
Head of Ad Operations
How Sycoforge fuels rapid ideation and iteration
Sycoforge
Michela Rimensberger
Chief Executive Officer
How Tap4Fun tripled their monthly spend and doubled their D30 ROAS with the Tapjoy Offerwall
Tap4Fun
Carrie Ge
Business Development Manager
How story-based app Tapas boosted eCPM by 30% with the Tapjoy Offerwall
Tapas Entertainment
How Thunderful Games rolled a AAA hit with dice opera fantasy Lost in Random
Thunderful Games
Olov Redmalm
Creative Director
World Golf Tour generates 149% more revenue through recent Tapjoy currency sale
Topgolf
Richard Fishman
Director of Product Management
Travancore Analytics Elevating forklift training with virtual reality
Travancore Analytics
Gokul R J
Lead Engineer, Spatial Computing Solutions
TutoTOONS decreases the number of user complaints by 60% with Ad Quality by ironSource
TutoTOONS
Stefano Accossato
Head of UA & Ad Monetization
Unico increases engagement and retention across their portfolio with Unity's Game Design & Revenue Consultancy
Unico Studio
Sefer Atas
Studio Lead
Very beats CPI goal by 19% and boosts ROI by 12x with Aura
Very
How VirtaMed trains tomorrow’s surgeons in VR
VirtaMed
Nicolas Imhof
Head of Content Development
A platform to drive VR and AR innovation at Volkswagen
Volkswagen
How Voodoo unlocked growth at scale with Unity Ads powered by Vector
Voodoo
Oguz Ayar
Lead User Acquisition Manager
WeWard increases offerwall ARPDAU by 90% with Offerwall special promotions
WeWard
Vincent Roturier
Monetization Account Manager
How Wonder Group boosted ARPDAU 24% and reached #2 on the US charts with Unity LevelPlay mediation
Wonder Group
Bryan Wang
Chief Executive Officer
How ZephyrMobile increased installs by ~50% and decreased CPI by 7% on iOS with Unity Ads powered by Vector
ZephyrMobile
Anastasia Lykova
Senior UA Manager
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