Sharethrough B2B Case Studies & Customer Successes

Sharethrough is one of the top global independent omnichannel ad exchanges. Driven by their conviction that advertising should be underpinned by respect & care, they believe taking a human-centric approach to advertising and monetization is the key to a sustainable path forward for the independent and accessible internet to thrive. Advertisers & publishers leverage Sharethrough’s unique technology to enhance every impression by rendering a higher-performing banner, video or native ad that dynamically fits into any placement on any site.

ABC achieves increased tune-in to the Ten Days in the Valley series premiere with Sharethrough

ABC

Airbnb achieves mass awareness for Trips launch with Sharethrough

Airbnb

Alka Seltzer achieves improved video performance and efficiency with Sharethrough

Alka Seltzer

Amazon Fire TV achieves higher awareness and video completion rates while cutting CPMs with Sharethrough

Amazon

American Express achieves increased awareness and drives Small Business Saturday participation and spend with Sharethrough

American Express

American Express achieves targeted luxury cruise traffic with Sharethrough

American Express

American Express achieves lower cost per landing page view and per application with Sharethrough Native Display

American Express

Astellas Uses Native Display to Drive Qualified Traffic to Site

Astellas

AT&T achieves 2.9x‑benchmark CTR and heightened upper‑funnel awareness with Sharethrough

AT&T

Avanir Pharmaceuticals achieves increased awareness of a new migraine treatment with Sharethrough

Avanir Pharmaceuticals

Bank of America achieves increased awareness and more qualified site traffic with Sharethrough

Bank of America

Bank of America achieves buzz and increased awareness with Sharethrough native celebrity video

Bank of America

Bank of America achieves earned audience attention and increased awareness of its Cash Rewards card with Sharethrough

Bank of America

BlackRock achieves 70% CTR improvement with Sharethrough Deal ID

BlackRock

Bliss achieves 2X banner CTR and 54% longer sessions with Sharethrough's Enhanced Display

Bliss

Brawny achieves increased awareness and qualified engagement for the "Giants of Every Size" campaign with Sharethrough

Brawny

Bristol-Myers Squibb achieves increased awareness of patient videos and reaches Metastatic NSCLC patients with Sharethrough

Bristol Myers Squibb

Brita raises millennial awareness of its "Filtered Life" campaign with Sharethrough

Brita

Bud Light achieves above‑benchmark engagement and increased awareness for NBA team cans with Sharethrough

Bud Light

Buick achieves Millennial engagement and Cascada launch success with Sharethrough

Buick

Businessolver achieves increased traffic to sponsored Washington Post articles with Sharethrough

Businessolver

Bvlgari achieves heightened awareness and engagement for B.zero1 with Sharethrough's custom shoppable video card

Bvlgari

Cadillac achieves increased brand awareness with Sharethrough's custom mobile quiz

Cadillac

Cadillac achieves increased awareness for 2019 XT4 and CT6 launches with Sharethrough

Cadillac

Cadillac extends reach of 250+ positive press and raises awareness with Sharethrough's always-on native promotion

Cadillac

CafeMedia achieves 48% Prebid & 174% Amazon TAM YoY revenue growth and +15% yield lift with Sharethrough

CafeMedia

California Almonds achieves increased consumer awareness of almond health benefits with Sharethrough's native display

California Almonds

Calvin Klein achieves renewed relevance among millennials with Sharethrough

Calvin Klein

Capital One achieves increased awareness for its MasterCard Debit Card with Sharethrough's engaging long-form video

Capital One

CDW achieves increased site traffic and brand awareness with Sharethrough

CDW

Charles Schwab achieves increased awareness for its new equity trading offer with Sharethrough

Charles Schwab

ChefSteps achieves increased awareness and traffic with Sharethrough's native PR and site-content distribution

ChefSteps

Chevrolet Silverado achieves sustained awareness among in‑market male consumers with Sharethrough

Chevrolet Silverado

Chipotle achieves amplified press reach and drives TODAY.com viewership with Sharethrough

Chipotle

Cisco achieves a shift from 'giant' to technology leader and drives return visits with Sharethrough

Cisco

Citi raises awareness and drives consumers to the Citi Benefit Hub with Sharethrough

Citi

Clos19 achieves heightened awareness and consideration for its new luxury brand with Sharethrough

Clos19

Sharethrough Creates Custom Quiz Card for Coca-Cola Freestyle

Coca-Cola

Colorado Tourism achieves increased visits from affluent travelers during Spring/Summer with Sharethrough

Colorado Tourism

Columbia Sportswear achieves increased in-store foot traffic with Sharethrough

Columbia Sportswear Company

Comedy Central achieves increased awareness and viewership for the Broad City premiere with Sharethrough

Comedy Central

Comedy Central achieves 2.3× CTR lift with Sharethrough's Enhanced Display

Comedy Central

Costa Sunglasses achieves brand awareness and connects with twenty-somethings with Sharethrough

Costa Sunglasses

CoverGirl wins new fans and raises awareness with Sharethrough

CoverGirl

Dell achieves increased engagement among Senior IT Decision Makers with Sharethrough

Dell

Dell raises awareness and reinforces its "always-on" small-business partner positioning with Sharethrough

Dell

Diesel achieves increased awareness and video views for its pre-roll spot with Sharethrough

Diesel

Disney increases awareness and sign-ups for Disney+ launch with Sharethrough

Disney

Durex achieves increased millennial awareness and purchase consideration with Sharethrough

Durex

Elysium achieves above‑benchmark conversions and qualified subscription sign‑ups with Sharethrough

Elysium

Emirates achieves targeted awareness and video engagement for premium First & Business Class with Sharethrough

Emirates

EOS reaches millennial women and drives qualified engagements with Sharethrough

eos

Ferrero Rocher drives holiday tasting attendance and boosts in-store and online sales with Sharethrough Native Outstream

Ferrero Rocher

FIAT achieves broad awareness of positive press for the all‑new FIAT 500X with Sharethrough

FIAT

Finish boosts purchase intent among women 35+ for dishwasher rinse aid with Sharethrough

Finish

Florida Blue - Customer Case Study

Florida Blue

Ford achieves 142% message comprehension lift and 70% video completion rate with Sharethrough's Dynamic Video Captions

Ford

Ford Canada achieves province-targeted video awareness and creative optimization with Sharethrough

Ford

Ford achieves wider consumer awareness for its Small-Business Medium Duty truck video series with Sharethrough

Ford

Ford achieves increased engagement among moms with Sharethrough Native Display

Ford

Forevermark achieves 10X CTR increase with Sharethrough by targeting a Sharethrough PMP

Forevermark

Freshpet achieves increased awareness and educates affluent pet owners about food quality with Sharethrough

Freshpet

Frito Lay achieves 70%+ viewability and efficient vCPM with Sharethrough's Enhanced Banners

Frito Lay

G.H. Bass & Co achieves increased awareness and user exploration of its Weejuns spring collection with Sharethrough

G.H. Bass & Co

General Mills achieves increased awareness for Blasted Shreds cereal launch with Sharethrough

General Mills

Glad raises awareness and consideration among foodies with Sharethrough's native influencer recipe campaign

Glad

H&M Club achieves lead-generation sign-ups for a 4-day exclusive offer with Sharethrough

H&M Club

Harrods achieves increased awareness for its Dolce & Gabbana partnership with Sharethrough

Harrods

Harvard Business School drives traffic and boosts awareness for Executive Education with Sharethrough

Harvard Business School

HBO Max achieves above‑benchmark video completion rates and generates launch awareness with Sharethrough

HBO Max

Herbal Essences drives Millennial awareness and traffic for Bio:Renew with Sharethrough

Herbal Essences

Hillshire Snacking achieves increased awareness and coupon-driven trial with Sharethrough Native Video

Hillshire Snacking

Hilton achieves a surge in bookings and hotel visits during flash sale with Sharethrough

Hilton

Hinge achieves amplified PR-driven awareness and >1% CTR with Sharethrough

Hinge

HP achieves increased in-store foot traffic and awareness with Sharethrough

HP

HP achieves higher brand awareness and purchase intent with Sharethrough by converting banners to Native Display

HP

Hulu establishes itself as a premium original-content destination and boosts subscriber acquisition with Sharethrough

Hulu

Jaguar achieves amplified PR reach and increased awareness for the 2018 F‑Type with Sharethrough

Jaguar

Jeep achieves in-market PR distribution and awareness for the 2018 Wrangler with Sharethrough

Jeep

JPMorgan Chase & Co. achieves increased article engagement and exceeds time-on-site & cost-per-entry benchmarks with Sharethrough

JPMorgan Chase & Co.

Land Rover achieves amplified PR reach and increased awareness for the 2018 Range Rover Velar with Sharethrough

Land Rover

Liberty Mutual achieves below‑benchmark CPA and drives qualified quote traffic with Sharethrough

Liberty Mutual

Lyft achieves increased awareness and market share with Sharethrough

Lyft

Macy's achieves higher CTR than all native partners with Sharethrough

Macy’s

Metro by T‑Mobile achieves 40% better Cost Per Engaged Prospect Visit and boosts mobile plan sign‑ups with Sharethrough

Metro by T-Mobile

Metro by T‑Mobile achieves engaged site visits and outperforms CPA benchmarks with Sharethrough native display

Metro by T-Mobile

Microsoft achieves CPC $0.26 below benchmark with Sharethrough Native Display

Microsoft

Nest achieves 100%+ lift in brand familiarity with Sharethrough Video

Nest

Nest achieves 50%+ familiarity & search lift and outsized site visit conversions with Sharethrough native placements

Nest

Nest achieves significant awareness and favorability lift with Sharethrough native placements

Nest

Net‑A‑Porter achieves CTR above benchmark and drives quality site traffic with Sharethrough

Net-a-Porter

Nissan Sentra drives qualified site traffic and awareness with Sharethrough

Nissan

Ozempic (Novo Nordisk) achieves amplified video performance and efficient video views with Sharethrough

Ozempic

Paste boosts video completion rates and engagement with Sharethrough

Paste

PlayStation achieves over 0.5% CTR on 300x250 display with Sharethrough

Playstation

Redken achieves All Soft awareness and engaged audience content distribution with Sharethrough

Redken

REI achieves increased awareness and views of co-produced short film with Sharethrough

REI

REI achieves heightened holiday awareness for #OptOutside with Sharethrough

REI

Sensodyne raises awareness and drives short-form video views with Sharethrough

Sensodyne

Southwest Airlines achieves 2.9–5.5X lower CPAs by converting banners to native with Sharethrough

Southwest Airlines

Stella Artois achieves efficient video asset amplification with Sharethrough

Stella Artois

T-Mobile achieves increased awareness and engagement on Super Bowl weekend with Sharethrough

T-Mobile

T-Mobile achieves high VCR and $0.01 CPCV with Sharethrough

T-Mobile

The Home Depot achieves increased in-store visits and ROAS with Sharethrough

The Home Depot

Theraflu achieves 75%+ viewability with Sharethrough native display

Theraflu

Tiffany & Co. Converts Their Banners Into Native

Tiffany & Co.

Truvia achieves increased awareness and trial for Nectar with Sharethrough

Truvia

Uber achieves increased rider interest and brand favorability with Sharethrough

Uber

Uber raises awareness and boosts engagement by showcasing positive social impact with Sharethrough

Uber

University of Phoenix achieves the most efficient and qualified traffic with Sharethrough

University of Phoenix

Verizon Visible achieves cost per site visit $0.35 below benchmark with Sharethrough

Verizon

Verizon - Customer Case Study

Verizon

Volkswagen achieves 2.5x higher CTR and efficient CPC with Sharethrough

Volkswagen

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