Case Study: Elysium achieves above‑benchmark conversions and qualified subscription sign‑ups with Sharethrough

Elysium Delivered Successful Conversions By Educating Their Audience About Aging

Elysium sought to drive traffic to its brand site and convert visitors into subscribers for a vitamin subscription service by educating users about aging health. Sharethrough ran a programmatic display campaign using native ad formats (banner-to-native, site content) targeted at men via PMP Off the Shelf on TheTradeDesk to meet Elysium’s direct-response e‑commerce goals.

Sharethrough’s solution—native creative delivered programmatically through TheTradeDesk with audience targeting— drove qualified traffic to Elysium’s subscription page and successfully engaged users to sign up. The campaign produced measurable conversions and delivered an above‑benchmark CPA, meeting the client’s performance objectives.

Elysium