Case Study: Sensodyne raises awareness and drives short-form video views with Sharethrough

Sensodyne - Customer Case Study

Sensodyne partnered with Sharethrough to distribute multiple short-form videos — including beauty-blogger content — across Sharethrough’s premium publisher network. The brand’s challenge was to run an always-on video effort that raised awareness and maximized video views among men and women.

Sharethrough delivered an always-on short-form video campaign using its premium publisher placements and video ad format to target the intended audience and showcase influencer-led creative. The campaign met its objectives—raising awareness and driving video views—by leveraging Sharethrough’s distribution to maintain continuous exposure and engagement.

Sensodyne