Second Street Lab B2B Case Studies & Customer Successes

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The Second Street Lab is the media and marketing community’s source for original content focused on audience engagement, generating digital revenue, and building an active email database. Their software solutions enable media companies and brands to maximize customer engagement and convert website visits into revenue via contests, ballots, quizzes, email and text messaging, and photo publishing e-commerce.

Case Studies

Showing 112 Second Street Lab Customer Success Stories

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107.7 The End achieves $22K in new revenue with Second Street Lab

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Aberdeen American News achieves 40% email open rates and $15K in annual revenue with Second Street Lab

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Baptist Health Paducah achieves 2nd place in the Pink Glove Dance campaign with Second Street Lab

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Billings Gazette generates $70,000 with Second Street Lab's car giveaway campaign

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Central Kitsap Reporter drives $6,250 in new revenue with Second Street Lab

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Charleston City Paper achieves $170K in ballot revenue and 900,000 votes with Second Street Lab

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Chattanooga Times Free Press achieves record $630K revenue with Second Street Lab

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CHUR-FM achieves $20K in revenue and 100+ advertiser opt-ins with Second Street Lab

Coastal Virginia Magazine achieves $60K in revenue and 9,500+ votes with Second Street Lab

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Coldwell Banker Nuemann achieves valuable lead generation with Second Street Lab

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Denton Record-Chronicle achieves $50K+ in revenue and merchant customer growth with Second Street Lab

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Entercom New Orleans achieves 2,200+ survey responses and 4x advertiser spend with Second Street Lab

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Entercom New Orleans drives $100K in sales and grows Facebook engagement with Second Street Lab

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Entercom Portland achieves $50K revenue and 1,400+ opt-ins with Second Street Lab

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Foodlink NY drives ticket sales and audience growth with Second Street Lab

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Forsyth County News achieves over $200K in revenue growth with Second Street Lab

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Forsyth County News achieves 100% revenue growth with Second Street Lab

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Fort Campbell Families achieves thousands of votes, pageviews, and $16,000 in revenue with Second Street Lab

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Greeley Tribune achieves more qualified leads and event sponsorship value with Second Street Lab

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Greeley Tribune achieves $14K in revenue and 2,176 opt-ins with Second Street Lab

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Harrisburg Magazine increases print and digital revenue with Second Street Lab

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Haydel’s achieves 2,200+ opt-ins and valuable customer insights with Second Street Lab

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Hubbard Interactive achieves the busiest week ever for Prime 47 with Second Street Lab

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KAKE-TV achieves strong sponsorship revenue and audience engagement with Second Street Lab

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KAKE-TV achieves $22K in sponsorship revenue with Second Street Lab

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KCLR-FM achieves $9K in revenue and 240+ opt-ins for Steve’s Pest Control with Second Street Lab

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KDRV-TV achieves $10,500 in revenue and over 3,000 opt-ins with Second Street Lab

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KFMB Stations achieves $58,000 in revenue with Second Street Lab

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KFMB-TV drives over 3,100 contest entries with Second Street Lab

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KKFN-FM achieves $40K in revenue and 150+ leads with Second Street Lab

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KKFN-FM achieves 10,000+ annual Football Pick’Em users with Second Street Lab

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KNDE-FM achieves database growth and sponsor revenue with Second Street Lab

KPWJ-FM achieves qualified leads, email growth, and sponsorship revenue with Second Street Lab

KRDO achieves 27K votes and 400+ opt-ins with Second Street Lab

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Kroger achieves viral engagement and $25K in revenue with Second Street Lab

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KTUU achieves $7,500 in annual revenue and thousands of contest entries with Second Street Lab

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KY3-TV achieves nearly 4,000 new leads and 2,000 Facebook Likes with Second Street Lab

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KYTV-TV achieves $1.25MM revenue and 3,800 hot leads with Second Street Lab

Lawrence Journal World achieves digital subscription growth in 9 days with Second Street Lab

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Lexington Herald-Leader achieves $14K in revenue and database growth with Second Street Lab

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Mexican Villa boosts grand re-opening engagement with Second Street Lab

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Milwaukee Journal Sentinel achieves $80K+ in gross revenue with Second Street Lab

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Northwest Florida Daily News achieves $80K+ in recurring sponsorship revenue with Second Street Lab

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Northwest Herald achieves over $15,000 in revenue and more advertiser leads with Second Street Lab

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Omaha.com achieves $75K in revenue and 35K new emails with Second Street Lab

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Orange County Register achieves $15K in revenue and major engagement with Second Street Lab

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The Post and Courier achieves $250K revenue and massive community engagement with Second Street Lab

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Pro Football Pick’em achieves $50K revenue and 60 new advertisers with Second Street Lab

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Radio One achieves $10K in sponsorship revenue with Second Street Lab

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San Diego CityBeat achieves 700+ contest entries and $1,200 in new revenue with Second Street Lab

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San Diego Union Tribune achieves $250K in revenue growth with Second Street Lab

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Sauk Valley Media achieves 2,900% newsletter sign-up growth with Second Street Lab

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Sinclair Broadcast Group drives $250K in booked business with Second Street Lab

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Southern Illinoisan achieves $9K in revenue with Second Street Lab

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St. Louis Magazine drives qualified daycare leads and opt-ins with Second Street Lab

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St. Louis Post-Dispatch drives $18K in sponsorship revenue with Second Street Lab

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State Journal-Register achieves $125K in revenue with Second Street Lab

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Steamboat Digital achieves 15x ROI for Steamboat Movement Festival with Second Street Lab

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Tandoi Asphalt & Sealcoating achieves $250K in booked business with Second Street Lab

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The Atlanta Journal-Constitution achieves $30K in bracket revenue with Second Street Lab

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The Caledonian-Record generates $13K in revenue with Second Street Lab

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The Daily Herald achieves nearly doubled event revenue with Second Street Lab

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The Daily Sentinel drives 11K votes and $5K in revenue with Second Street Lab

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The Kansas City Star achieves $20K in revenue and 1,600+ email opt-ins with Second Street Lab

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The News Tribune drives $126K in sponsorship revenue with Second Street Lab

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The News Tribune achieves $200K in sponsorship revenue and season-long fan engagement with Second Street Lab

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The News Tribune achieves $9,000 in revenue with Second Street Lab's Pizza Card promotion

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The North Platte Telegraph achieves record revenue and email opt-ins with Second Street Lab

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The Pantagraph achieves $18K in revenue with Second Street Lab's revitalized Readers’ Choice ballot

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The Post and Courier achieves $250,000 in revenue and 200,000 votes with Second Street Lab

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The Post and Courier achieves stronger audience engagement and growth with Second Street Lab

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The Roanoke Times achieves 7% revenue growth and re-engages advertisers with Second Street Lab

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The Roanoke Times achieves $70K in holiday ballot revenue growth with Second Street Lab

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The Signal achieves 1,415 opt-ins and renewed sponsor revenue with Second Street Lab

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The Signal achieves $5K in revenue and 31,700 votes with Second Street Lab

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The Signal achieves 472 new email opt-ins with Second Street Lab

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The Telegraph Herald achieves $54K in projected revenue with Second Street Lab

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The Westerly Sun achieves $3,000 in new revenue and 3,300 pageviews with Second Street Lab

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The Wisconsin State Journal achieves over $100K in contest revenue with Second Street Lab

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Times Herald-Record achieves year-long revenue growth and email expansion with Second Street Lab

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UpNorthLive.com achieves $200K in Golf Card revenue with Second Street Lab

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WCKX-FM achieves $10K in revenue with Second Street Lab

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WCKX-FM achieves $12K in revenue and strong audience engagement with Second Street Lab

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WCKX-FM achieves $11K in digital revenue with Second Street Lab

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WCWF-TV (CW 14) achieves $12,500 in new revenue and 3,500+ opt-ins with Second Street Lab

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WDAF-TV achieves 47,554 quiz entries and viral audience engagement with Second Street Lab

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WDIV-TV drives measurable advertiser leads with Second Street Lab

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WDIV-TV achieves $1MM in ballot revenue and thousands of email opt-ins with Second Street Lab

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WEEI-FM drives $50K in revenue with Second Street Lab

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West Hawaii Today achieves 1K+ opt-ins and new advertiser interest with Second Street Lab

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WFMB-AM drives 40 qualified leads and boosts Facebook engagement with Second Street Lab

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WGPR-FM (HOT 107.5) drives revenue and engagement with Second Street Lab

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WHAM-TV achieves $12,500 in promotions revenue and 72 hot leads with Second Street Lab

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WKDZ achieves $5K in sponsorship revenue and stronger advertiser sales with Second Street Lab

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WLEX-TV achieves $60K in revenue and major audience growth with Second Street Lab

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WLEX-TV achieves $24,400 in revenue and 9,000+ new opt-ins with Second Street Lab

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WMEE-FM achieves 5,800+ newsletter opt-ins with Second Street Lab

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WMEE-FM achieves audience engagement and database growth with Second Street Lab

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WPSD-TV achieves 4,598 email opt-ins and $10K revenue with Second Street Lab

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WPSD-TV achieves $15K bracket revenue and 53% higher engagement with Second Street Lab

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WPSD-TV - Customer Case Study

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WPSD-TV achieves hot sales leads and advertiser email growth with Second Street Lab

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WPSD-TV achieves 164 qualified leads and $5,000 in revenue with Second Street Lab

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WPSD-TV achieves 221 qualified dental leads and $5K revenue with Second Street Lab

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WQNU-FM achieves a $20K sponsor spend increase with Second Street Lab

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WRAZ-TV (FOX 50) achieves $100K in revenue with Second Street Lab

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WRBR-FM achieves 330+ hot leads with Second Street Lab

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WSB-FM (B98.5) achieves $30K in revenue with Second Street Lab

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WXMI-TV achieves 5,000 qualified leads and $10,000 in revenue with Second Street Lab

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WYMG-FM achieves 373,345 votes and $30,000 in revenue with Second Street Lab

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YMCA achieves more foot traffic and email opt-ins with Second Street Lab

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Zimmer Radio Group achieves $30K in travel sales with Second Street Lab

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