Smartly.io B2B Case Studies & Customer Successes

Smartly.io is a SaaS company that automates Facebook and Instagram advertising at scale for leading global advertisers. At that time, Facebook was just starting to get some early traction for its new direct-response advertising formats, and so they decided to go all in for Facebook! Since December 2013, they have been proud members of the Facebook Marketing Partner community trusted partners of Facebook in building tools for modern marketers. The Smartly.io platform helps brands create, launch, and optimize campaigns with first-to-market solutions and features.

ABOUT YOU achieves up to 100% ROAS uplift with Smartly.io and TikTok Shopping Ads

ABOUT YOU

Cindy Lin

Online Marketing Manager

Albert Heijn drives incremental sales and saves time with Smartly.io

Albert Heijn

Bram Molenaar

Digital Media Specialist

Albert Heijn Saves Time and Boosts Awareness with Smartly.io

Albert Heijn

Bram Molenaar

Digital Media Specialist

Head of Growth

BarkBox reduces CPA by 26% with Smartly.io

BarkBox

Rob Schutz

Head of Growth

Bonava achieves time savings with Smartly.io Automated Ads

Bonava

Lassi Laukkarineni

Prospect

Boozt.com achieves higher ROI and lower CPA with Smartly.io's personalized Instagram ads

Boozt.com

Brooklinen boosts conversions with Smartly.io and Meta Advantage+ Shopping Campaigns

Brooklinen

Adelyn Galang

Growth Marketing Manager

Careem achieves lower CPA and higher CTR with Smartly.io video automation

Careem

Setu Sharma

Sr. Performance Marketing Manager

Carousell lowers user acquisition costs with Smartly.io

Carousell

Arun Kumar

Head of Digital Marketing

Chatbooks scales Facebook advertising and automates campaign management with Smartly.io

Chatbooks

Gerardo Castillo

Director of Customer Acquisition

Colgate achieves improved upper-funnel video performance with Smartly.io

Colgate

Cornershop Scales Globally with More Effective Geo-Campaign Set Up

Cornershop by Uber

Noorpreet Lehl

Global Head of Performance Marketing

DailyObjects achieves 3x ROI and 134% more app installs with Smartly.io

DailyObjects

Shahnawaz Mansoori

Marketing Strategy Manager

Deliveroo boosts acquisition and cuts CPA with Smartly.io

Deliveroo

Deliveroo achieves higher video completion and lower media costs with Smartly.io

Deliveroo

Hujat Battashy

Paid Social Specialist

Deliveroo achieves stronger ad performance with Smartly.io

Deliveroo

Claire Reynolds

Senior Performance Marketing Specialist

DFS Furniture achieves +114% ROAS on Pinterest with Smartly.io

DFS Furniture

Adam Clarke

Group Senior Digital Performance Manager

DiDi decreases Cost Per Install by 6% with Smartly.io Predictive Budget Allocation

DiDi

Juan Carlos Zaragoza

Performance Marketing Manager

DR SMILE scales 5,000 Black Friday ads with Smartly.io

Dr Smile

Leah Bell

Campaign Manager

Eataly boosts CTR and ROAS with Smartly.io video templates

Eataly Net

Michele Cortellessa

Digital Marketing Manager

eBay automates Instagram Stories holiday video ads with Smartly.io Video Templates

eBay

Sadie Daryan

Global Head of Display and App Marketing

eBoost Consulting boosts campaign performance and agency efficiency with Smartly.io

eBoost Consulting

Chris Root

President

Emma Sleep boosts ROAS and CVR with Smartly.io Generative AI

Emma Sleep

Linh Phan

Senior Performance Marketing Manager

eProfessional triples video view times with Smartly.io

eProfessional

Steffi Kegel

Director Social Media Advertising

Eurojackpot reduces manual workload and boosts ROAS with Smartly.io Workspaces

Eurojackpot

Dennis van der Zant

Social Team

FanDuel achieves lower acquisition costs on Snapchat with Smartly.io

FanDuel

Sherrie Hang

Senior Manager of Media & Demand Generation

FanDuel achieves 4.5x Snapchat spend growth with Smartly.io

FanDuel

Aaron Dugan

Director of Media & Demand Generation

Finery achieves automated sales funnel efficiency with Smartly.io

Finery

Andrew Shakespeare

Business Intelligence Manager

Foodpanda achieves 219% higher click-through rates and 46% lower cost per order with Smartly.io

FoodPanda

How foodpanda Unlocked Meta’s Catalog Product Video Using Existing Static Catalog

FoodPanda

Lukas Artim

Paid Social Specialist, Delivery Hero

Foot Locker achieves 28% lower CPA with Smartly.io Gen AI

Foot Locker

Nikolay Zelyamov

Manager Programmatic & Paid Social EMEA

Frávega boosts offline smartphone sales with Smartly.io

Frávega

Alejandro Fogarolli

Digital Marketing Team Leader

G-Star RAW increases sales with user generated content on Paid Social

G-Star RAW

Bert Van Eetvelde

Lead Paid Social

Börlind cuts Cost Per Order by 50% with GroupM and Smartly

GroupM

Fabian Kietzmann

Chief Products & Services Officer

GroupM achieves double-digit campaign performance gains with Smartly.io

GroupM

Grover achieves 70% lower CPA with Smartly.io and Meta Advantage+ Shopping Campaigns

Grover

Diego Pineda Castro

Senior Paid Social Specialist

Hawkers drives Instagram sales and brand growth with Smartly.io

Hawkers

Hawkers achieves 158% sales growth with Smartly.io Collaborative Ads

Hawkers

Silvia Perez

Wholesale & Marketplaces Director

Growth Manager

IQ Option lowers CPA for mobile app installs with Smartly.io

IQ Option

Jawwy achieves lower CPA and higher ROAS with Smartly.io

Jawwy

Nadeem Ibrahim

Digital Director

Jellyfish Group achieves 43% more leads with 27% lower CPL with Smartly.io

Jellyfish Group

Laura Mittelmann

Senior Paid Social Specialist

Just Eat Takeaway achieves scalable localized EURO 2020 ads with Smartly.io

Just Eat Takeaway

Tattie Reatchlous

Lead Digital Media

Keno achieves 38X more new customers with Smartly.io

Keno

Onam Khatri

Performance Media Manager

KLM achieves stronger CTR and upper-funnel performance with Smartly.io Video Templates

KLM

Martine van der Lee

Director Social Media

Koala reduces CPA by 38% with Smartly.io Modular Video Creative

Koala

Isabelle Zonderland

Paid Media Manager

La Redoute achieves up to 38% lower CPA with Smartly.io

La Redoute

Jeremy Savary

Traffic Manager

Linio achieves 3.1x higher CTR with Smartly.io Dynamic Image Templates and Automated Ads

Linio

Ankit Khemka

Group Head Social Media and Mobile

Liverpool boosts in-app purchase conversions with Smartly.io

Liverpool

Victor Roberto Ortíz Flores

Sr. Digital Consultant

LUISAVIAROMA achieves 65% higher ROAS with Smartly.io

Luisaviaroma

Deborah Emechebe

Paid Social Media Lead

Majid Al Futtaim’s Carrefour drives in-store sales with Smartly.io

Majid Al Futtaim

Sonja Abdo

VP of Digital Marketing

Makuake increases ROAS and lowers CPA with Smartly.io

Makuake

Daisuke Yokawa

Director

Mango achieves 4.2x ROAS with Smartly.io

Mango

Roger Graell

Ecommerce Director

McDonald's achieves personalized, weather-based ad campaigns at scale with Smartly.io

McDonald's

MediaMarkt Leverages Campaign Automation to In-House Social Advertising

MediaMarkt

Danny Hsiao

Performance Marketing Manager Benelux

MIX achieves hyper-local, weather-customized ads at scale with Smartly.io

MIX

Monster reduces CPA by 60% with Smartly.io

Monster

Sebastian Weiss

Global Creative Design Team

More2 saves time and scales paid social with Smartly.io

More2

Stan Segin

Paid Social Lead

MUBI achieves 2239% marketing volume growth with Smartly.io

MUBI

Musement boosts app downloads and lowers CPI with Smartly.io

Musement

Fabio Zecchini

Co-Founder

N26 achieves a 60% CTR boost with Smartly.io

N26

Saínza Rego Otero

Paid Social Specialist

Noom achieves scale and efficiency with Smartly.io for Google Demand Gen campaigns

Noom

Noah Levenson

Sr. Director, Head of Growth Marketing

OLX Pakistan decreases CPA by 16% with Smartly.io dynamic creative

OLX

Amarjeet Singh

OLX

OLX boosts customer listings and lowers cost per new listing with Smartly.io

OLX

Caio Ferreira

Performance & Media Manager

Pathé Cinemas boosts conversions with Smartly.io

Pathé Cinemas

Stef de Reeder

Online Marketer

Publicis use Smartly to reduce the bounce rate of the Abu Dhabi Tourism Board’s campaigns by 50%

Publicis Groupe

Maheen Siddiqui

Senior Performance Executive

Ralph Lauren achieves +20% performance with Smartly.io

Ralph Lauren

Ellie Elliot

Creative Design

Ralph Lauren personalizes Wimbledon ads at scale with Smartly.io

Ralph Lauren

Alicia Castellana

Director, Digital Media & Data Intelligence

RIU's User-Generated Content Boosts Video Views by 105%

RIU Hotels

Laura García Pleijlar

B2C Marketing Director

Sale Stock Achieves Massive Reach and Higher CTR with Smartly.io

Sale Stock

Adilla Diningsih

VP of Marketing

Samsung achieves 173% higher ROAS with Smartly.io

Samsung

Guillermo Barbera

Head of Media, Data & Loyalty Marketing

Sephora achieves localized video ad scale across 7 countries with Smartly.io

Sephora

Joan Tan

Performance Marketing

Skyscanner achieves 146% marketing volume growth with Smartly.io

Skyscanner

Filippo Ciurria

Senior Social Media Manager, Global

Sonova Achieves 30% Lower Appointment Costs with Smartly.io

Sonova

Agnese Prelli

Senior Paid Social Marketing Manager

Specsavers achieves 38% lower CPA with Smartly.io

Specsavers

Rikke Rømer

Digital Marketing Manager for Northern Europe

Stayhard AB boosts revenue and lowers cost of sales with Smartly.io

Stayhard AB

Viktor Sundberg

Online Marketing Manager

StubHub achieves higher brand lift and conversions with Smartly.io

StubHub

T-Mobile achieves higher message association and brand consideration with Smartly.io

T-Mobile

Soumia El Allali

Senior Paid Media Consultant

TechStyle Fashion Group achieves lower CPA and higher conversions with Smartly.io Bid Multipliers

TechStyle Fashion Group

Guillem Chivite

Senior Acquisition Manager

TechStyle Fashion Group Drives Holiday Subscriber Growth with Smartly.io

TechStyle Fashion Group

TIKI.VN achieves better ROI and higher conversions with Smartly.io

TIKI.VN

Dang Duc

Marketing Team Leader

Travix International achieves 400% sales growth with Smartly.io

Travix International

Stephan Vinkenborg

Head of Software Engineering

TUI Belgium achieves over 3X higher CTR with Smartly.io

TUI

Nicolas Elshout

Digital Marketeer

TUI achieves lower purchase and checkout costs with Smartly.io

TUI

Marialena Michailidou

Group Digital Marketing Lead

TUI lowers checkout and purchase costs with Smartly.io

TUI

Nicolas Elshout

Lead Programmatic Media Buying

Uber achieves higher performance with Smartly.io

Uber

Andy Spry

Paid Social Lead

Uber Freight drives higher engagement and lower acquisition costs with Smartly.io's modular video creative

Uber

Uber Eats boosts ROAS 30% with Smartly.io Managed Services

Uber Eats

Julie Florin

Director

Uber Eats boosts ad performance with Smartly.io

Uber Eats

Merry Morud

Marketing Manager, Performance Creative Optimization

Under Armour achieves greater efficiency and ROI with Smartly.io

Under Armour

Urban Sports Club achieves 52% lower CPA with Smartly.io

Urban Sports Club

Silvia Bertoletti

Urban Sports Club

vanHaren achieves better shopping experiences and higher conversions with Smartly.io

vanHaren

Nikki Gruijters

Nexus Social Team

VivaReal achieves 4x higher conversion rates with Smartly.io Lead Ads

VivaReal

Luca Migliore

Performance Marketing Analyst

Vuclip streamlines paid social management with Smartly.io

Vuclip

Walmart Brasil achieves 65x higher reach with Smartly.io

Walmart

André Svartman

General Director of Marketing

We Effect achieves 48% sales growth and 375% more website traffic with Smartly.io

We Effect

Rigmor Engerstam

Digital Media Manager

Wolt scales to 100+ cities with Smartly.io automation and optimization

Wolt

Anh Nguyen

VP of Performance Marketing

ZALORA achieves 50% more marketing volume and 30% higher ROI with Smartly.io

ZALORA

Kaushal Bhalotia

Head of Online Marketing

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Smartly.io B2B Case Studies & Customer Successes

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