Case Study: Rover achieves 200% more completed sitter registrations with Smartly.io and Bamboo

The Digital Agency Bamboo and Rover Driving Results with Smartly.io

Rover, a Seattle-based pet care company, partnered with the digital agency Bamboo and Smartly.io to attract more high-quality pet sitters and dog walkers. Their challenge was to efficiently scale their advertising campaigns while balancing cost and value to drive new sitter registrations.

Using the Smartly.io platform, Bamboo implemented tools like Predictive Budget Allocation and stop-loss optimization. This automated solution allowed them to quickly identify and fund the best-performing campaigns and pause underperforming ads, ensuring maximum efficiency. Smartly.io helped achieve a 200% increase in completed sitter registrations and a 64% drop in cost per acquisition.

Bamboo