Case Study: Sale Stock Achieves Massive Reach and Higher CTR with Smartly.io

Sale Stock - Customer Case Study

SaleStock, an Indonesian fashion e-commerce company, wanted to turn the strong engagement on its social media pages into more sales. With 1.4 million Facebook fans and 130,000 Instagram followers, the team at SaleStock had plenty of content, but it was difficult to predict which posts would perform best, so they partnered with Smartly.io to help boost the right content.

Using Smartly.io’s Automated Post Boosting and Predictive Budget Allocation, SaleStock automatically promoted high-performing posts to relevant audiences such as existing fans and Lookalike audiences. The results were strong: monthly reach grew to 19.5 million people, CTR reached 9.96% for existing customers and 9.72% for potential new customers, and the team achieved these gains with minimal manual work, improving productivity and focusing more on optimization than ad creation.

Sale Stock

Adilla Diningsih

VP of Marketing