Case Study: N26 achieves a 60% CTR boost with Smartly.io

N26 uses Smartly to personalize and scale full-funnel ads across Germany

N26, the digital bank serving more than 7 million customers across 25 markets, needed a way to serve relevant ads to the right audience at every stage of the funnel while building trust and avoiding ad fatigue. To scale a full-funnel strategy without overloading its small team, N26 partnered with Smartly.io and used its automated advertising tools to create localized, stage-specific creative for different markets and languages.

Using Smartly.io’s Feeds, Dynamic Language Optimization, and automated video/static ad workflows, N26 was able to produce hundreds of personalized ad variations quickly and run more effective campaigns across markets. The result was the launch of 100+ personalized ads within minutes and a 60% increase in click-through rates, helping N26 improve awareness, consideration, and conversion.

N26

Saínza Rego Otero

Paid Social Specialist