Braze

Braze (formerly Appboy) is a customer engagement platform that delivers messaging experiences across push, email, apps, and more. Braze is built specifically for today’s mobile-first world and tomorrow’s ambient computing future. Braze is set apart as the platform that allows for real-time and continuous data streaming, replacing decades-old databases that aren’t built for today’s on-demand, always-connected customer. With data, technology, and teams working together in unison, the Braze platform makes marketing more authentic, brands more human, and customers more satisfied with every experience

Case Studies

Showing 95 Braze Customer Success Stories

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500px Increases Revenue by 257% With Improved Language Localization

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With Predictive Insights on Likely Buyers, 8fit Improves Conversions and Customer Engagement

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Fitness and Nutrition App 8fit Leverages Braze to Promote User Workout Streaks

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How the American Cancer Society Uses Personalized Push Notifications to Drive Engagement

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Anthropologie Drives Higher Conversions With Web Push Notifications

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How Azimo Cashed in on Better Customer Engagement With the Help of Braze Customer Success

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Babylon Health Uses Flexible Modular System to Cut Email Production Time by 90%

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Babylon Pioneers AMP for Email to Achieve a 20% Increase in Engagement

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BALAAN Increases Conversion Rate 2.5X With Customized Campaigns from Braze

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Birchbox Boosts Conversions 25% With New Email Segmentation Strategy

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How BlaBlaCar Used Smart Testing to Boost Open Rates by Up to 24%

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Bloom & Wild Quickly Creates Personalized Email Campaigns With Braze Content Blocks

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Bloom & Wild Lives Out Its Core Values Through a Customer-First Campaign

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How BoozeBud Drove a 25% Increase in Revenue With SMS

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BoozeBud Uses Braze Connected Content to Boost Revenue by 59%

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bunq Raises Paid Subscription Rates by 13% with Braze Mixpanel and Segment

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How Burger King Used Braze to Boost Monthly Active Users by More than 50%

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How busuu Used Connected Content to Become a Supportive and Friendly Coach for Foreign Language Learners

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Cabify’s ‘Invisible Email’ Raises Social Awareness While Driving Engagement

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How Canva’s Email Strategy Increases User Engagement

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Car Next Door Reduces Cart Abandonment and Boosts Engagement

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Cho Tot Achieves 30% Onboarding Completion Rate With Customized IAM

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Clipchamp Turned To Braze To Fight Churn And Boost Engagement 600%

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How Meal Delivery Service Deliveroo Satisfied Its Global Hunger for Data

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Delivery Hero Explores Push Notifications’ New Frontier with Push Stories

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Delivery Hero Uses Provisional Push to Boost Reachable Users by 36%

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Delivery Hero Drives 3X Higher Redemption Rate With In-App Messages

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Dots Used Smart Segmentation to Boost Total Revenue by 33%

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How DraftKings Customizes Their Messaging With Liquid Personalization From Braze

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Etermax Used In-App Messages to Increase Gameplay by 87%

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Fishbrain Uses Braze, Phiture, and Amplitude to Increase Paid Subscriptions by 33%

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Lifecycle Marketing and the Braze Canvas Difference

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Fondeadora Boosts Key Conversion Metrics With Braze-Powered Messaging

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FREE NOW Activates Drivers and Reduces Ride Cancellations With In-App Messages and SMS from Braze

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Freeletics Drives a 200% Increase in Conversion Rate With Braze

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Getaway Increases Bookings, Retention, and Revenue With Personalized Messaging

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Travel Booking Platform GetYourGuide Weathers the Storm With Cross-Channel Messaging

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Giant Eagle Partners With Braze to Keep Communities Informed in the Face of an Evolving COVID-19 Vaccine Rollout

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Glovo Personalizes Messaging and Boosts Conversions Using Canvas Audience Paths

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GOGOX Used a Cross-Channel Approach to Increase Their Customer Base While Decreasing Cost Per Install by 63%

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LGBTQ+ Social Network Grindr Keeps Pride Alive With Content Cards

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Grubhub Creates Buzz And Engages Diners With Personalized Emails

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happn Increased Their Email Deliverability by 3X with a Cross-Channel Approach

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HappyFresh Drives 33% Purchase Rates by Putting Customers First

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HBO Max Gains 18% More Viewers for Movie Debuts With This Cross-Channel Campaign

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How Hinge Drove 200% More App Engagement With Cross-Channel Messaging

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Hosco Boosts User Activity and Drives 10,000 Job Applications with Personalized Engagement Campaigns

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How IBM Uses Braze-Powered Lifecycle Messaging to Boost Conversions by up to 5X

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IBM’s Cross-Channel Approach Revs Up Retention And Revenue

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How Ibotta Uses Personalization to Drive 8% Conversion Rates

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iHeartRadio Australia Boosted Monthly Active Users by 17% With an Innovative Cross-Channel Campaign

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Jumbo Interactive Increases Revenue and App Users With Cross-Channel Campaigns

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K Car Drives More Successful Customer Journeys and Boosts MAU by 30% With Segmentation

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KFC Ecuador Boosts Revenue by 15% With Cross-Channel Marketing

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Kolibri Games Increases Total Revenue by 15% With Braze and Looker

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La Presse Adds 139k New Subscribers in the First Month With Braze-Powered Reader Wall

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LinkAja Boosts Transaction Rates by 32% With Braze and Braze Alloys

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How Mercari Uses Braze to Aid in Global Expansion

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MoneySuperMarket Implements Braze To Turbocharge Their Messaging

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NASCAR Boosted Engagement With Web Push Notifications

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NASCAR Sees 40% Conversion Rate For Rich Push Campaign Promoting Virtual Racing

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NZME’s OneRoof Boosts Email Engagement by 23% With Braze Intelligent Timing

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OppFi Powers Successful Referral Campaign With Braze

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How Overstock Used Braze to Boost Engagement with Personalized, Real-Time Messaging

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Peer-To-Peer Marketplace Paxful Increases Performance With Personalization

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Payomatic Boosts Mobile App Adoption and Lifetime Value with Data-Driven Marketing

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Pizza Hut Adds Key New Channels and Drives a 21% Increase in Revenue With Machine Learning

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How Pomelo Fashion Used Braze to Increase App Sessions and Conversions

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Fashion Retailer Pomelo Boosts Conversions by 300% With Help From Braze and Friends

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PureGym Generates a 55% Open Rate with Targeted, Relevant Emails Using the Braze API

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PureGym Boosts Conversions 206% with Braze-Powered Cross-Channel Campaigns

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How Quizlet Used Braze to Optimize Their Data Collection

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Quizlet Drives 42% Conversion Rate With a Cross-Channel Strategy

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REA Group Ushers in a New Era of Customer Engagement With Braze

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How realtor.com Creates Robust Messaging Campaigns With A/B Testing and Personalization

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Rosetta Stone Uses Braze to Engage Learners and Raise Segment Revenue by 25%

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Sephora SEA Used In-App Message Gamification to Increase Purchases by 132%

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Sephora SEA Increases Augmented Reality Feature Adoption Rates by 28%

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Sesame Care Drives 15X Increase in Conversions After Streamlining Their Data Collection and Messaging with Segment and Braze

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Showmax Used Smart Segmentation to Increase Subscribers by 204%

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Skyscanner Boosts Engagement By Highlighting Valuable Features With a Personalized Approach

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Splice Adds New Channels to Lift Conversions by 64X

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Storytel Leverages Braze Content Cards to Increase User Base to 1.5 Million

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Suunto’s Cross-Channel Campaign Increases Contest Participation 5X

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Sweetgreen Adds 10K New SMS Subscribers With Braze-Powered Promo Code Campaign

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Taxfix Improves Deliverability, Conversions, and Scalability With Advanced Data and Personalization from Braze and Braze Alloys

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The Coffee Club Increases Sales from Its Loyalty Program by 35% With Braze

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Tiket.com Drives 3X More Revenue With a Cross-Channel Onboarding Experience

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How Tiket.com Used Braze to Navigate Cross-Channel Messaging in a COVID-19 World

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Tim Hortons Uses In-App Messaging to Gamify Their App in Record Time

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uno Home Loans Improves Conversions by 47% With Personalized Emails and SMS

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Upday Reactivates 528K Lapsed Users With Push Notifications

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VGW Finds A Way to Drive Engagement and Help Charitable Causes

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How Wallapop Used Cross-Channel Messaging to Increase User Engagement

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Wyze Achieves a 56% Increase in Conversions With Cross-Channel Segmentation

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