Case Study: Kolibri Games achieves a 15% total revenue increase with Braze

Kolibri Games Increases Total Revenue by 15% With Braze and Looker

Kolibri Games, the Berlin-based mobile publisher behind titles like Idle Miner Tycoon and Idle Factory Tycoon, needed a way to safely roll out new features to boost revenue without disrupting player experience. To do this they partnered with Braze, using Braze Canvas and Mobile & Web Push (and analytics via Braze Alloys partner Looker) to segment audiences and run controlled tests.

Using Braze Canvas to create test and control groups and silent push to deliver features to the test cohort, Kolibri Games analyzed behavior with Looker to measure impact. The Braze-driven testing program produced a 15% lift in total revenue and a 50% increase in in-app purchase revenue for the test group (tested on ~300,000 users with 97% confidence), demonstrating Braze’s effectiveness in enabling safe, data-driven feature rollouts.

Kolibri Games

Daniel Reichert

Product Director