B2B Case Studies: How Lenovo Uses Software & Services

Leading PC manufacturer maximizes effectiveness of its digital marketing strategy with Adobe Marketing Cloud

Lenovo

Ashish Braganza

Senior Manager Of Global Business Intelligence (GBI)

Lenovo and CallidusCloud Work Together for Success

Lenovo SMB Marketing Leader Creates a New Business Initiative, Taps Into Underserved Market

Lenovo

Jennifer Downes

Director of Response Marketing

Lenovo EMEA Tests Its Way to Higher Response Rates and Greater Revenue

Lenovo

Chloe Jones

EMEA Email Marketing Specialist

Lenovo reworks its use of logistics providers and technology to better compete in ferocious personal computing market

Lenovo

Matt Tabisz

Director of North America logistics

Lenovo - Customer Case Study

Lenovo

Mick Jones

Vice President, Supply Chain Strategy & Innovation

Integration of system drives speed while reducing cost

Lenovo

Mick Jones

Vice President, Supply Chain Strategy & Innovation

Lenovo Benefits From Blue Yonder Short-Term Consulting

Lenovo

Lisa Peng

Production Planning Team Application Operation Center

Lenovo Increases Profit by More Than 225 Percent by Partnering With Blue Yonder Cloud Services

Lenovo

Ajit Sivadasan

VP/GM Global eCommerce, Sales and Marketing

Lenovo Sees 58% Increase in Marketing-Attributable Revenue with Kapost

Lenovo

Steve Barnard

Senior Marketing Manager, Lenovo

PC Powerhouse Lenovo Chooses Axway B2B Platform to Manage Entire Supply Chain

Lenovo Uses Curata To Infuse Content Into Windows 8.1 App On Lenovo Pcs And Tablets, Worldwide

Lenovo

Caroline Lalla

Content Manager

How Lenovo is teaming with E2open to improve global supply chain execution

Lenovo

Gerry Smith

Senior Vice President, Global Supply Chain

Lenovo Partners with ADP for a Scalable Global Payroll Solution That is Timely, Efficient, and Provides Effective Governance

Lenovo

Joe Williams

Global Payroll Director

Lenovo Uses Socedo to Promote Products, Events and Thought Leadership

Lenovo

Alena Van Dalen

Social Marketing Lead

Lenovo - Customer Case Study

Lenovo

John Li

Test Manager, Lenovo

Lenovo - Customer Case Study

Lenovo

Nick Reynolds

Chief Marketing Officer

How The World’s Largest Computer Company Unified Its Creative Across Regions

Lenovo - Customer Case Study

How Lenovo Turned a Team of Chinese Writers Into Ace Content Creators

Lenovo

Keith Vicek

Senior Software Engineer/Worldwide Information Development Strategy

Lenovo harnesses innovation for digital strategies

Lenovo

Ashish Braganza

Senior Manager Of Global Business Intelligence (GBI)

Lenovo - Customer Case Study

Lenovo

Michael Ballard

Digital Marketing Manager

Lenovo - Customer Case Study

Lenovo

Michael Ballard

Digital Marketing Manager

Lenovo - Customer Case Study

Lenovo

Erin Monday

DCG Social Media Manager

Lenovo - Customer Case Study

Google Attribution 360 Uncovers New Opportunities to Drive Success and Sales

Lenovo

Lewis Broadnax

Executive Director Web Sales & Marketing

Lenovo - Customer Case Study

Amazon Pay has become a key contributor to the eCommerce division of Lenovo US

Lenovo

Lewis Broadnax

Executive Director Web Sales & Marketing

Lenovo - Customer Case Study

Using urgency messaging to drive engagement and increase conversions

Lenovo

Aksinya Resnyanskaya

Lenovo

We used social to make opting into Lenovo marketing a no-brainer

How Lenovo Boosted Engagement with Movable Ink’s Signals

Lenovo

Ashley Morse

Email Marketing Designer

How Lenovo Increased Productivity by 50% with Contextual Email Automation

Lenovo - Customer Case Study

Lenovo

David Roman

CMO

Lenovo - Customer Case Study

Lenovo

Rick German

Executive Director

Lenovo Achieves Digital Transformation with Red Hat Openshift Container Platform

Lenovo

Zhenyu Yao

Executive Director, Integrated Technology Service

Lenovo - Customer Case Study

Proving That Highly Complex Businesses Can Run Simple with SAP HANA

Lenovo

QingTong Zhou

CIO

Lenovo accelerates marketing campaigns with Valgen

Lenovo EMEA Tests Its Way to Higher Response Rates and Greater Revenue

Lenovo

Chloe Jones

EMEA Email Marketing Specialist

Lenovo SMB Marketing Leader Creates a New Business Initiative, Taps Into Underserved Market

Lenovo - Customer Case Study

How Lenovo Got More Customers to Engage with Their Products by Creating a Selfie Wall Powered by ScreenCloud

Lenovo

Guillaume Bouchard

UK&I Retail Marketing Manager

CTG Fuels Productivity for PC Powerhouse Lenovo

Lenovo

Shannon Sigmon

Senior Manager, Worldwide Customer Experience

Datalogix’s Targeting of Past Customers Resulted in 4x ROI for Lenovo

Google Attribution 360 uncovers new opportunities to drive success and sales

Lenovo

Lewis Broadnax

Executive Director Web Sales & Marketing

Lenovo - Customer Case Study

Delivered Production, Logistics, Creative and Communications for Award-Winning Event

Lenovo - Customer Case Study

Lenovo Analyzes Petabytes of Smartphone Data from Multiple Locations and Eliminates ETL with Alluxio

Lenovo - Customer Case Study

Lenovo ThinkPads Get Tougher and More Sensitive with Abaqus FEA

Lenovo

Zhifeng Xin

Lenovo

Ensuring Compatibility Of Windows-Certified Clients With Ubuntu

Lenovo leverages Klarna’s On-Site Messaging platform to boost online sales and average order value

Lenovo

Carlo Savino

Executive Director

How Lenovo used real-time Twitter data to break through the noise at CES

Lenovo creates virtual agents for its customer call center with Citrix XenApp

Lenovo

Wang Yueyuan

Director, CCC Innovation Center

Lenovo - Customer Case Study

Lenovo

Priest Willis

Global Affiliate Marketing Manager

Lenovo - Customer Case Study

Lenovo

Scott Arkin

Product Manager, Web Products Management Team

Lenovo Dramatically Improves Quota-Setting Time From 1 Month To 1 Week

Lenovo

Josh Stamer

Sales Incentive & Commission Program Manager

Lenovo Utilizes the Lead to Money Platform and Gains Better Service Delivery to its Customers

Lenovo

Scott Ottman

VP Sales Operations North America

Lenovo - Customer Case Study

Lenovo

Heng Zhang

Linux Engineer

Lenovo - Customer Case Study

Lenovo

Amit Doshi

Chief Marketing Officer

Lenovo - Customer Case Study

The New Guy Featuring Ashton Kutcher

Lenovo - Customer Case Study

Lenovo Doubled Form Completion and Increased Lead Volume With ReachForce

Lenovo

Michael Ballard

Sr. Manager, Digital Marketing

Lenovo uses Qlik in multiple departments to increase organizational efficiency

Lenovo

Alvin Gillis

Director of Large Business Operations for North America

Lenovo increases reporting efficiency by 95% across the enterprise

Lenovo

Santhosh Nair

Head of Analytics BI & Visualization

Lenovo Brazil Improves Supply and Demand Balance with DataRobot, AWS

Lenovo Computes Supply Chain and Retail Success with DataRobot

Lenovo

Rodrigo Bertin

Senior Business Development Manager

The Successful Application of HyperWorks at Lenovo

Lenovo

Zhifeng Xin

Lenovo

Lenovo - Customer Case Study

Lenovo A Unified View of Sales Across China through Log Analysis

Lenovo

Liuxue Cao

Team Leader

Lenovo - Customer Case Study

How Lenovo utilize full potential of CSAT to their needs

Lenovo bolsters customer experience with omnichannel platform

Lenovo

Ronald Mitchell

Director of World Wide Contact Centers

Lenovo Improvesits Customer Satisfaction Rate Through a ProcessMaker Implementation

Lenovo

Denes Trestyanszki

Call Center Operations Leader

Lenovo Calls on InfoTrust to Create Tag Governance Policy

Lenovo - Customer Case Study

Having the 360° view of the customer

Lenovo

Marc Gallman

Big Data Architecture Global Business Intelligence

Lenovo Powers Marketing Automation Across a Hybrid and Multi-Cloud Environment

Lenovo

Demian Hardister

Marketing Data and Technology Strategy Senior Manager

How to both promote the Lenovo k900 launch and boost Lenovo’s brand awareness

Lenovo - Customer Case Study

Lenovo speaks fluent e-commerce with Adobe

Lenovo

Ajit Sivadasan

VP & GM, Global eCommerce, Sales & Marketing, Lenovo

Joint Marketing Partnerships At Lenovo Simplified and Streamlined By A Single Platform

Lenovo

Gareth Beck

WW Marketing Analyst

Leading technology company employs Qlik Sense to gain strategic advantage

Lenovo

Sean Rogers

Director of Operations and Reporting

Lenovo - Customer Case Study

Search Is the Universal Language of Lenovo Customers

Lenovo

Marc Desormeau

Global Search Lead

Lenovo partnerships go from zero to hero in Thailand

Lenovo

Manni Sriwongmas

eCommerce Lead

Lenovo - Customer Case Study

Lenovo Group Integrates Intelligent Technologies with RPA Software to Improve the Efficiency of Internal Audit Process

Lenovo

Bonnie Qiu

Global IT Operation Director

Lenovo drives 12% uplift in online sales

Lenovo

Reno Chow

Head of eCommerce

Lenovo - Customer Case Study

Lenovo

Ronald Mitchell

Director, World Wide Contact Centers

Lenovo trusts Anteriad with B2B data success across marketing channels

Find out how Lenovo drove 80% sales lift in laptops by using digital to stand out in a crowded category

Lenovo - Customer Case Study

How Lenovo creates a holistic social media strategy with Sprinklr Advocacy

Lenovo

Alli Soule

Social Education and Advocacy Manager

How Lenovo Lifted Revenue by 26% and Cut Their Production Time in Half with Movable Ink

Lenovo

Ashley Morse

Email Marketing Designer

Successfully supporting a globally growing customer base

Lenovo

Ronald Mitchell

Director, World Wide Contact Centers

Lenovo Global IT Ramps up Its HR Digital Transformation with UiPath Automation Technologies

Lenovo

Bonnie Qiu

Global IT Operation Director

Lenovo Uses Behavioral Data To Improve Audiences

Lenovo

Tushar Mukharjee

Head of Global e-Commerce Analytics

How Lenovo leveraged ID.me to protect their discounts from abuse and bring in $10 million in revenue in their first six months, exceeding the company’s original expectations twice over

Lenovo selected VeriLook 3.0 to be the facial recognition engine for PC user authentication and file encryption in their webcam-enabled notebook computers

Lenovo

Li Yongping

Manager of Notebook Application R&D

Lenovo Tailoring Transformation Supports to Build a Comprehensive and Intelligent Procurement Platform

Lenovo

Chai Jie

Senior Director of Global General Procurement

How Lenovo improves its user experience to drive business growth

Lenovo

Diana Gerli

Software UX Manager

Lenovo - Customer Case Study

Lenovo Connects Briefing Program Information to Salesforce through FormAssembly + VisitOps

Lenovo

Steve McKinney

Senior Executive Briefing Consultant

Lenovo - Customer Case Study

Lenovo leaders drive 6X higher engagement rates with Thought Leader Ads

Lenovo Analyzes Global Licensee Feedback for 250+ Products

Lenovo

Bai Song

Senior Product Manager

How Lenovo Group accelerated the pace of digital transformation in procurement with SAP Ariba solutions and SAP Preferred Success service for SAP Ariba solutions

Lenovo

Chai Jie

Senior Director of Global General Procurement

Lenovo's fresh and innovative take on I.T. conversations

Lenovo

Sandeep Vasudevan

Executive Director, Worldwide Brand

B2B Case Studies Featuring Lenovo as the Customer

Case Studies

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