B2B Case Studies: How Lenovo Uses Software & Services

Lenovo achieves 12x ROI and boosts global conversions with Adobe Marketing Cloud

Lenovo

Ashish Braganza

Senior Manager Of Global Business Intelligence (GBI)

Lenovo attracts and retains top global sales talent and cuts compensation errors with SAP Sales Cloud

Lenovo achieves 36% OEM direct business growth for two consecutive years with Oracle Marketing Cloud

Lenovo

Jennifer Downes

Director of Response Marketing

Lenovo achieves 84% higher open rates and 136% response lift with Oracle Marketing Cloud

Lenovo

Chloe Jones

EMEA Email Marketing Specialist

Lenovo reworks its use of logistics providers and technology to better compete in ferocious personal computing market

Lenovo

Matt Tabisz

Director of North America logistics

Lenovo - Customer Case Study

Lenovo

Mick Jones

Vice President, Supply Chain Strategy & Innovation

Integration of system drives speed while reducing cost

Lenovo

Mick Jones

Vice President, Supply Chain Strategy & Innovation

Lenovo achieves improved reporting accuracy and efficiency with Blue Yonder (formerly JDA) Short-Term Consulting

Lenovo

Lisa Peng

Production Planning Team Application Operation Center

Lenovo achieves 225%+ profit growth with Blue Yonder Cloud Services

Lenovo

Ajit Sivadasan

VP/GM Global eCommerce, Sales and Marketing

Lenovo achieves doubled content production and reduced costs with Upland Kapost

Lenovo

Steve Barnard

Senior Marketing Manager, Lenovo

Lenovo achieves in-house global B2B integration and cost savings with Axway B2B Platform

Lenovo achieves 113% increase in daily visitors and 143% increase in repeat visits with Curata

Lenovo

Caroline Lalla

Content Manager

Lenovo cuts supplier onboarding time by 85% and IT costs by 53% with e2open

Lenovo

Gerry Smith

Senior Vice President, Global Supply Chain

Lenovo achieves scalable, timely global payroll (99.5% accuracy) with ADP Streamline

Lenovo

Joe Williams

Global Payroll Director

Lenovo achieves increased engagement, event attendance and thought leadership with Socedo

Lenovo

Alena Van Dalen

Social Marketing Lead

Lenovo - Customer Case Study

Lenovo

John Li

Test Manager, Lenovo

Lenovo - Customer Case Study

Lenovo

Nick Reynolds

Chief Marketing Officer

How The World’s Largest Computer Company Unified Its Creative Across Regions

Lenovo - Customer Case Study

Lenovo achieves scalable, high-quality English content and 20% translation-cost savings with Acrolinx

Lenovo

Keith Vicek

Senior Software Engineer/Worldwide Information Development Strategy

Lenovo achieves a 12x ROI and major conversion lifts with Adobe Audience Manager

Lenovo

Ashish Braganza

Senior Manager Of Global Business Intelligence (GBI)

Lenovo - Customer Case Study

Lenovo

Michael Ballard

Digital Marketing Manager

Lenovo - Customer Case Study

Lenovo

Michael Ballard

Digital Marketing Manager

Lenovo - Customer Case Study

Lenovo

Erin Monday

DCG Social Media Manager

Lenovo - Customer Case Study

Google Attribution 360 Uncovers New Opportunities to Drive Success and Sales

Lenovo

Lewis Broadnax

Executive Director Web Sales & Marketing

Lenovo - Customer Case Study

Lenovo achieves 10% checkout adoption and 2,500 monthly repeat customers with Amazon Pay

Lenovo

Lewis Broadnax

Executive Director Web Sales & Marketing

Lenovo - Customer Case Study

Using urgency messaging to drive engagement and increase conversions

Lenovo

Aksinya Resnyanskaya

Lenovo

We used social to make opting into Lenovo marketing a no-brainer

How Lenovo Boosted Engagement with Movable Ink’s Signals

Lenovo

Ashley Morse

Email Marketing Designer

How Lenovo Increased Productivity by 50% with Contextual Email Automation

Lenovo - Customer Case Study

Lenovo

David Roman

CMO

Lenovo - Customer Case Study

Lenovo

Rick German

Executive Director

Lenovo Achieves Digital Transformation with Red Hat Openshift Container Platform

Lenovo

Zhenyu Yao

Executive Director, Integrated Technology Service

Lenovo - Customer Case Study

Lenovo achieves simplified global operations and dramatically faster reporting with SAP HANA

Lenovo

QingTong Zhou

CIO

Lenovo achieves 15–18% incremental revenue and 5X campaign attribution with Valgen

Lenovo achieves 84% higher email open rates and 136% response lift with Oracle Marketing Cloud

Lenovo

Chloe Jones

EMEA Email Marketing Specialist

Lenovo achieves 36% OEM direct growth with Oracle Marketing Cloud

Lenovo - Customer Case Study

How Lenovo Got More Customers to Engage with Their Products by Creating a Selfie Wall Powered by ScreenCloud

Lenovo

Guillaume Bouchard

UK&I Retail Marketing Manager

CTG Fuels Productivity for PC Powerhouse Lenovo

Lenovo

Shannon Sigmon

Senior Manager, Worldwide Customer Experience

Lenovo achieves 4x ROI with Oracle Datalogix OnRamp

Lenovo achieves accurate cross-channel attribution and increased sales with Google Analytics Solutions

Lenovo

Lewis Broadnax

Executive Director Web Sales & Marketing

Lenovo - Customer Case Study

Delivered Production, Logistics, Creative and Communications for Award-Winning Event

Lenovo - Customer Case Study

Lenovo Analyzes Petabytes of Smartphone Data from Multiple Locations and Eliminates ETL with Alluxio

Lenovo - Customer Case Study

Lenovo achieves stiffer, more durable ThinkPads and improved keystroke feel with Dassault Systemes' Abaqus FEA

Lenovo

Zhifeng Xin

Lenovo

Lenovo achieves Ubuntu 14.04 compatibility and secure 13,000-device rollout with Softeq

Lenovo boosts online sales and achieves 25% higher average order value with Klarna’s On-site Messaging

Lenovo

Carlo Savino

Executive Director

Lenovo achieves 73% lower cost-per-engagement and 6.5X higher engagement with Sprinklr

Lenovo achieves scalable, cost-effective virtual call center operations with Citrix XenApp (Citrix)

Lenovo

Wang Yueyuan

Director, CCC Innovation Center

Lenovo achieves a unified global affiliate program and increased efficiency and revenue with impact.com

Lenovo

Priest Willis

Global Affiliate Marketing Manager

Lenovo achieves faster, scalable commerce experiences across every screen with Verizon Digital Media Services

Lenovo

Scott Arkin

Product Manager, Web Products Management Team

Lenovo achieves 1-week quota setting and eliminates spreadsheets with SAP Sales Cloud

Lenovo

Josh Stamer

Sales Incentive & Commission Program Manager

Lenovo achieves weekly, accurate commission payouts and a unified global sales platform with SAP Sales Cloud

Lenovo

Scott Ottman

VP Sales Operations North America

Lenovo - Customer Case Study

Lenovo

Heng Zhang

Linux Engineer

Lenovo achieves 4x faster real-time shopper feedback and actionable in-store insights with InMobi Pulse

Lenovo

Amit Doshi

Chief Marketing Officer

Lenovo - Customer Case Study

The New Guy Featuring Ashton Kutcher

Lenovo - Customer Case Study

Lenovo Doubles Form Completion and Increases Lead Volume with ReachForce SmartForms

Lenovo

Michael Ballard

Sr. Manager, Digital Marketing

Lenovo achieves rapid, organization-wide sales insights and operational efficiency with Qlik

Lenovo

Alvin Gillis

Director of Large Business Operations for North America

Lenovo achieves 95% reporting efficiency improvement with Tableau Software

Lenovo

Santhosh Nair

Head of Analytics BI & Visualization

Lenovo Brazil achieves faster, more accurate sell-out forecasts with Amazon Web Services (AWS) and DataRobot

Lenovo achieves 90%+ accurate, rapid sell-out forecasts with DataRobot

Lenovo

Rodrigo Bertin

Senior Business Development Manager

Lenovo achieves faster time-to-market and improved CAE efficiency with Altair HyperWorks

Lenovo

Zhifeng Xin

Lenovo

Lenovo - Customer Case Study

Lenovo A Unified View of Sales Across China through Log Analysis

Lenovo

Liuxue Cao

Team Leader

Lenovo - Customer Case Study

Lenovo achieves increased CSAT collection and improved service quality with Nicereply

Lenovo achieves a unified omnichannel customer experience and 85% higher satisfaction with Genesys

Lenovo

Ronald Mitchell

Director of World Wide Contact Centers

Lenovo achieves improved customer satisfaction and streamlined processes with ProcessMaker

Lenovo

Denes Trestyanszki

Call Center Operations Leader

Lenovo Calls on InfoTrust to Create Tag Governance Policy

Lenovo - Customer Case Study

Lenovo achieves a 360° customer view, 11% revenue-per-unit lift and $1M cost savings with Talend Big Data

Lenovo

Marc Gallman

Big Data Architecture Global Business Intelligence

Lenovo achieves 4x faster marketing integrations and greater agility with Informatica Intelligent Cloud Services

Lenovo

Demian Hardister

Marketing Data and Technology Strategy Senior Manager

How to both promote the Lenovo k900 launch and boost Lenovo’s brand awareness

Lenovo - Customer Case Study

Lenovo achieves $11M in workflow savings and 53% more content volume with Adobe Experience Cloud

Lenovo

Ajit Sivadasan

VP & GM, Global eCommerce, Sales & Marketing, Lenovo

Joint Marketing Partnerships At Lenovo Simplified and Streamlined By A Single Platform

Lenovo

Gareth Beck

WW Marketing Analyst

Lenovo achieves faster insights and automated reporting with Qlik Sense

Lenovo

Sean Rogers

Director of Operations and Reporting

Lenovo - Customer Case Study

Lenovo achieves 95% increase in search-driven revenue and 55% relevancy lift with Lucidworks Fusion

Lenovo

Marc Desormeau

Global Search Lead

Lenovo achieves 97% QoQ revenue growth in Thailand with impact.com

Lenovo

Manni Sriwongmas

eCommerce Lead

Lenovo - Customer Case Study

Lenovo Group Integrates Intelligent Technologies with RPA Software to Improve the Efficiency of Internal Audit Process

Lenovo

Bonnie Qiu

Global IT Operation Director

Lenovo drives 12% uplift in online sales

Lenovo

Reno Chow

Head of eCommerce

Lenovo achieves $1M annual savings and scalable global support with GoTo Rescue

Lenovo

Ronald Mitchell

Director, World Wide Contact Centers

Lenovo trusts Anteriad with B2B data success across marketing channels

Find out how Lenovo drove 80% sales lift in laptops by using digital to stand out in a crowded category

Lenovo - Customer Case Study

How Lenovo creates a holistic social media strategy with Sprinklr Advocacy

Lenovo

Alli Soule

Social Education and Advocacy Manager

How Lenovo Lifted Revenue by 26% and Cut Their Production Time in Half with Movable Ink

Lenovo

Ashley Morse

Email Marketing Designer

Successfully supporting a globally growing customer base

Lenovo

Ronald Mitchell

Director, World Wide Contact Centers

Lenovo Global IT Ramps up Its HR Digital Transformation with UiPath Automation Technologies

Lenovo

Bonnie Qiu

Global IT Operation Director

Lenovo Uses Behavioral Data To Improve Audiences

Lenovo

Tushar Mukharjee

Head of Global e-Commerce Analytics

Lenovo achieves secure protection of exclusive discounts and $10M in 6 months with ID.me

Lenovo selected VeriLook 3.0 to be the facial recognition engine for PC user authentication and file encryption in their webcam-enabled notebook computers

Lenovo

Li Yongping

Manager of Notebook Application R&D

Lenovo achieves a globally unified, intelligent procurement platform with SAP Ariba

Lenovo

Chai Jie

Senior Director of Global General Procurement

Lenovo achieves scalable UX testing and increased customer satisfaction with UserTesting

Lenovo

Diana Gerli

Software UX Manager

Lenovo - Customer Case Study

Lenovo Connects Briefing Program Information to Salesforce through FormAssembly + VisitOps

Lenovo

Steve McKinney

Senior Executive Briefing Consultant

Lenovo - Customer Case Study

Lenovo achieves 6X higher engagement rates and 63% higher mid-funnel CTRs with LinkedIn Marketing Solutions' Thought Leader Ads

Lenovo Analyzes Global Licensee Feedback for 250+ Products

Lenovo

Bai Song

Senior Product Manager

How Lenovo Group accelerated the pace of digital transformation in procurement with SAP Ariba solutions and SAP Preferred Success service for SAP Ariba solutions

Lenovo

Chai Jie

Senior Director of Global General Procurement

Lenovo's fresh and innovative take on I.T. conversations

Lenovo

Sandeep Vasudevan

Executive Director, Worldwide Brand

How Focoos and Lenovo are Transforming Computer Vision in Manufacturing

Lenovo talks personalization, branding, analytics, and Adobe GenStudio for Performance Marketing

Lenovo

Tim Furlow

Senior Manager of Ecommerce Personalization

B2B Case Studies Featuring Lenovo as the Customer

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