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Tiffany Glass
Chief Digital & Technology Officer
UserTesting
UserTesting helps organizations create insanely great customer experiences by scaling actionable human insights across teams. Combining a participant network, AI-powered analysis, and expert services, we enable companies to validate decisions, innovate faster, and align their teams to customer needs. By embedding human insights into design, development, and launch processes, organizations can eliminate guesswork, save costs, and deliver transformative experiences. Trusted by 3,000+ companies, including 75 of the Fortune 100, UserTesting empowers teams to close the experience gap and proactively meet customer expectations.
Case Studies
Showing 103 UserTesting Customer Success Stories
How AAA Club Alliance mitigates risk while growing its business in today's economy
AAA Club Alliance
James Lane
UX Manager
How A&F Co. utilized customer insights to build the online A&F Wedding Shop and evaluate the in-store experience for their Hollister brand
Abercrombie & Fitch Co.
Laurel Stanley
Sr. Director, Digital Product Design
How direct feedback from users helps Adobe improve its iconic Photoshop product
Adobe
Jaime Vasquez
Principal Experience Architect & Digital Strategist
How Adobe utilized human insight to help BRP showcase their products across 180 websites
Adobe
Jacob White
Senior Experience Architect
How the home security company assessed perceptions of key competitors to guide their marketing and product development
ADT
Abhijeet Bhattacharya
Senior Director - Product and Experience Design
How customer listening and beyond device testing powered Alaska Airlines’ rebound through the pandemic
Alaska Airlines
Aubri Denevan
Senior UX Researcher
How Amazon leverages insight from existing and potential customers to improve the seller experience
Amazon Seller Central
Ann Hsieh
Head of Research, Principal
How AWS works with UserTesting to bring their customer obsession principle to life
Amazon Web Services
Matt Menz
VP, Product Design
How American Airlines built a benchmarking program to make booking and managing flights easier for customers
American Airlines
Kimberly Cisek
VP of Customer Experience
How Ancestry improved their trial experience, increasing revenue from new subscribers by 6%
Ancestry
Maria Cuasay
Director of Product, Growth
How a focus on empathy is helping more renters find homes they love
Apartment List
Daniel Kim
UX Research Manager
How ATB Financial rapidly innovates their platform with customers in mind
ATB Financial
Jesús Ramirez
Senior UX Manager
How the makers of AG1, the all-in-one health drink, blend a marketing message that customers love
Athletic Greens
Grace Pawlowski
Senior Manager, Product Marketing & Customer Strategy
How the UK’s first digital-only bank used human insight to build better digital experiences and increase its App Store rating to 4.8
Atom Bank
Liam Dexter
Lead User Experience Designer
Autotrader.com improves experience to better match customer journey and digital behaviors
AutoTrader.com
Bradley Miller
Senior User Experience Researcher
What happened when Banco Sabadell required all their digital experiences to earn a QXscore® of 85 before they go live
Banco Sabadell
Silver Bruna
Design Director
How Betway utilized human insight to increase app downloads by 600% in emerging markets
Betway Group
Jeremy Coutts
Customer Experience Strategist
How BT Group leveraged human insights to establish EE as their consumer brand, improve their app, and optimize their Aimee AI chatbot
BT Group
Conor Ward
Director of Design, EE & Consumer Division
How Burberry improved their app experience and their development of personalized content
Burberry
Thomas Arnold
Senior User Experience Researcher
How Calm increased their research speed by 10x and developed the progress tracker for their wellness app
Calm
Chase Clark
Lead UX Researcher
Canadian Tire proactively validates product updates through weekly user tests
Canadian Tire
Steve McGuire
Associate Manager of Digital Usability and Optimization
Canva uses UserTesting to optimize onboarding experience
Canva
Melanie Perkins
Co-founder and Chief Executive Officer
How CaringBridge increased app engagement by 25%
CaringBridge
Monika Perkerwicz
Mobile UX Designer
CarMax uncovers insights to improve customer experience with UserTesting
CarMax
Chip Trout
Manager, Interaction Design
How Cedar better serves healthcare leaders and patients during COVID-19
Cedar
Diana Ye
Product Design Lead
How Chico's uses fast feedback and video insights to grow loyal customers
Chico's
Kane Ford
Senior Experience Designer
Clearhead Leverages Usertesting to Develop Data-Driven Solutions for Clients
Clearhead
Brendan Moore
Senior Product Optimization Director
Code for America keeps people out of jail by improving outdated communications system
Code for America
Manya Scheps
Senior Product Manager
How the world's second-largest coffee shop chain designed a smooth pre-order function for their Click & Collect app
Costa Coffee
Dave Adamson
Senior Manager - Global Digital Experience Design
How Costco Travel built a better online travel booking experience
Costco Travel
Diya Loney
Product Manager
CoverMyMeds eases patient pain points by improving prescription authorization process
CoverMyMeds
Frank Rosile
UX Designer
How the music streaming service developed the Flow Moods AI function, generating mood-based playlists for millions of customers
Deezer
Tom Abourmad
User Researcher
How Deliveroo leveraged customer feedback to quickly determine new product feature names before launch
Deliveroo
Lydia Howland
Head of User Research
How DocuSign keeps users signing on the dotted line
DocuSign
Morgan Davis
Manager, User Research
How Eccentric Engine develops 3D technology to improve the car buying experience in India and beyond
Eccentric Engine
Varun Shah
Chief Executive Officer
How Everypaw pet insurance used human insight to refine a TV campaign that increased their market share
Everypaw
Diane Leung
Conversion Rate Optimisation Manager
How Expedia Group saves over seven figures a year with fast customer feedback
Expedia Group
Tammy Snow
Head of User Research
How Experian unlocks the power of human insights
Experian
Grant Yurada
Sr. Manager, UX Product Design
How Extra Space Storage stays a top player in the self-storage industry
Extra Space Storage
Brooke Stencil
Vice President Digital Marketing
How FamilySearch helps people around the world find joy in connecting with their relatives
FamilySearch
Gregg Richardson
Head of Product Strategy
How Fandango draws a crowd of 67 million moviegoers every month
Fandango
Margaret Wilhelm
Vice President, Customer Insights
How Finastra's insights return higher value with continuously improving financial experiences
Finastra
Shamraiz Gul
Senior UX Lead
How Freeletics delivers digital fitness for everyone with fast feedback from UserTesting
Freeletics
Natalia Suarez
Product Designer
How GoDaddy delivers a more targeted customer journey to small business owners
GoDaddy
Ashley Chinzi
CX/UX Researcher
How the biopharma leader builds websites that educate healthcare professionals about medicines and vaccines
GSK
Jon Warden
Head of User Experience & Design
How the UK apparel maker used human insight to improve their apps and their website in just a few months
Gymshark
Maxwell Petitjean
Head of Product Insights
How Helix used human insights to improve their enrollment process and drive expansion of their digital experience to multiple health systems
Helix
Craig Newman
Chief Transformation Officer
How the world’s leading meal kit provider uses fast human insight for 9 out of 10 initiatives
HelloFresh
Alice Wang
Senior UX Researcher
How customer feedback helped HP close the empathy gap and increase revenue
HP
Anmeen Leong
Product Manager, Digital Experimentation
How IBM leverages customer insights into business success
IBM
Eric Mahlstedt
Head of User Research for Cloud, Data, and AI business units
How Notre Dame turns ideas into profitable business realities
IDEA Center
Ben Hoggan
Director of De-Risking
How the Indeed Incubator uncovers human insights to help more people find jobs
Indeed
Ann Enders
Director of UX
How ING Spain scales UX by empowering customer journey experts
ING Direct Spain
Javier Sierra Merino
User Research Expert Lead
Intermountain Health’s drive to improve their online experiences–which led to a 39.6% increase in new patient scheduling
Intermountain Health
Tucker Christiansen
Director of Product Management
How product marketing and brand design help Jotform write the company’s next chapter
Jotform
Aytekin Tank
Chief Executive Officer
How KeyBank leveraged human insight to upgrade their ATMs and increase net promoter scores by 44%
KeyBank
Martin Davidson
Director, Key Design Studio
How the 150-year-old consumer products leader leverages valuable insights from shoppers across the world
Kimberly-Clark
Andy Ford
Global Head of UX
How Kimberly-Clark’s Professional Division uses QXscore to measure performance on its B2B website
Kimberly-Clark
Andy Ford
Global Head of UX
How changes to Kiva’s online lending platform helped fund 7,000 new borrowers
Kiva
Meg Gloudemans
Senior User Researcher
How Krikey quickly reached one million downloads of their AR gaming app
Krikey
Ketaki Shriram
CTO
How Lenovo improves its user experience to drive business growth
Lenovo
Diana Gerli
Software UX Manager
How quick user insights help shape brand strategy and creative for Liquid’s clients
Liquid Agency
Samantha Tazzia
Campaign Planner
How Little Caesars redesigned the online checkout process to drive a significant increase in their weekly order count
Little Caesars Enterprises
Erica Olson
Lead UX
How Microsoft scales customer empathy to drive innovation and market leadership
Microsoft Corporation
Tom Lorusso
Xbox Principal User Research Manager
How Microsoft Learn helps 25 million people learn new skills and get better jobs
Microsoft Corporation
Rachel Price
Senior Information Architect
How Motorpoint used insight from customers to build a sleek car buying experience in-store and on the company's website
Motorpoint
Razvan Ghica
Head of Design
How Purina uses human insight from UserTesting to make their My Pup app a treat for dog owners
My Pup Powered by Purina
Karen Marchi
Product Owner
How NBCUniversal improves experiences across its platforms, channels, and brands
NBCUniversal
Josh Snow
VP, Product and Design
How America's largest public radio group consistently delivers award-winning programming
New York Public Radio
Chris Hardtman
Senior Director, Digital Design and UX
How NRG Home and Reliant used human insight to refine their company mascot and revise ad campaigns before publishing them
NRG Energy
Elizabeth Killinger
President
How Panera Bread cooked up a new catering website to earn an 18% increase in revenue per visit
Panera Bread
Andy Parquette
Lead UX Designer
How Pearson K-12 Virtual Schools adapted their learning platform to better serve an influx of new teachers and learners
Pearson
Matthew Cummings
Director of UX Design
How Philips improves people's lives using empathy to innovate solutions that better meet their needs
Philips
Jiaqi Mao
Growth Hacking Lead, Digital Marketing and Ecommerce
How Pimsleur’s small team is discovering actionable insights
Pimsleur
Mitch Scuzzarella
Digital Product Manager
How UserTesting helped Pitney Bowes increase customer renewals 133%
Pitney Bowes
Michael Touna
UX Manager
How PSA crafted their Grade Reveal experience and Collectors developed functionality for the Goldin Auctions website
PSA & Collectors
Dan Van Tran
Chief Technology Officer
How Sage leverages customer insights and QXscore™ to elevate digital experiences and drive a 22% increase in website conversions
Sage
Sarah Coll
Director of Digital Experience,
How Scotts Miracle-Gro creates exceptional digital experiences across its portfolio of brands
Scotts Miracle-Gro
Jess Bailey
User Experience Manager
How human insights help Skyscanner adapt to uncertainty in a changing world
Skyscanner
Oli Mival
Director of User Research
How Europe's largest made-to-order printing business leveraged competitor insight to launch new features and increase sales
Spread Group
Dave Gorman
Director of Customer Experience
With customer insights on the menu, the world’s largest franchise was able to grow its loyalty program
Subway
Dave Hunter
Sr. Manager
How the right tools helped T. Rowe Price quickly solve a business-critical design problem
T. Rowe Price
Harsha Thayi
Senior Manager, User Experience
How TaxSlayer makes tax preparation painless with UserTesting
TaxSlayer
Jesse Nichols
UX Designer
How the UK retail bank understands customer behaviors, tests marketing materials, and developed their online claims process
Tesco Bank
Catherine Richards
Head of Customer Design
How UserTesting helped the Home Depot surprise and delight customers with empathy
The Home Depot
Ki Arnould
Senior UX Researcher
How The Philadelphia Inquirer expedited their transition to digital, and increased mobile checkout rates by 68%
The Philadelphia Inquirer
Matt Boogie
Chief Technology Officer
How Adobe, Google, Readability Matters, and the University of Central Florida create breakthrough technology that improves reading for everyone
The Readability Consortium
How the Stars Group is closing the empathy gap to win more customers
The Stars Group
Daryn Hobden
Department Head of UX Architecture
How Tucows uses human insights to attract top talent
Tucows
Jess Johannson
Chief People Officer
How Vistaprint averted disaster by discovering the source of a 16% spike in page exits
VistaPrint
Walmart.ca increases on-site conversions by tailoring experiences to customer needs
Walmart
Travers Korobanik
Associate Manager, Experimentation & Research
How Walmart Canada scales their UX practice
Walmart
How Cisco Webex is making remote collaboration 10X better than in-person meetings
Webex by Cisco
Mani Pande
Former Head of UX Research
How Wells Fargo designs with beauty in mind to earn a 4.9 rating from customers on The App Store
Wells Fargo
Sharon Meaney
Design Research & Strategy Specialist
How WestJet uses customer sentiment to make air travel more convenient
WestJet
Lexie Lawrence
UX Researcher
How Wise relies on UserTesting to help over 10 million people and businesses manage their money across the world
Wise
Jennifer Lee
UX Research Lead
How WES exceeds expectations by reducing customer pain points
World Education Services (WES)
Meera Ravi
Lead Manager
How YBS worked with UserTesting’s Professional Services team to address the UK Consumer Duty and raise customer understanding
Yorkshire Building Society
Tina Hughes
Director of Digital & Marketing Channels
How the world leader in customer support software masters product design and development
Zendesk
Pooja Patel
Senior UX Researcher
How Zenni Optical leverages Contentsquare and UserTesting together to create a profitable guest checkout experience
Zenni Optical
Justine Issavi
Director of Research
How Zigzag used human insight to develop the Ziggy AI chat function for their popular puppy coaching app
Zigzag
Jack Mitchell
Head of Product & Operations,
Zillow improves home search experience, increasing conversion by 8 percent
Zillow
Hernan Savastano
V.P. of User Experience
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