Contently B2B Case Studies & Customer Successes

Contently is a technology company that helps brands create great content at scale. Contently provides enterprise companies with smart technology, content marketing expertise, and vetted creative talent – journalists, photographers, designers, videographers, and all things in-between. Contently is a software business built by content creators, and both its products and philosophy reflect this—which is why it is named one of the best content marketing brands in the world as their clients. Contently was recently named one of Inc. Magazine’s 100 fastest-growing private companies, and received an ASJA award for investigative reporting.

AARP Media Sales taps a $2.4T 50+ market and boosts native-ad engagement with Contently

AARP Media Sales

Deborah Sprague

Associate Director of Content and Project Management

Aberdeen boosts social engagement and scales content production with Contently Analytics

Aberdeen

James Whiteman

Head of Investment Communication

AIMIA achieves 5x subscriber growth and global thought leadership with Contently

AIMIA

Aaron Dauphinee

General Manager

How Alpha School Become the Top School Brand in AI Search Results

Alpha School

American Express doubles engagement and builds a storytelling engine for small business owners with Contently

American Express

Carrie Parker

Director

American Kennel Club achieves 30% traffic growth and 4x productivity with Contently

American Kennel Club

Miranda Carney

Digital Content Editor

AthenaHealth Inc. launches athenaInsight and becomes the 'Vox of Health Care' with Contently

AthenaHealth Inc.

John Fox

Executive Director of Content

Avocados From Mexico achieves 8% drop in bounce rate and 23% increase in blog traffic with Contently

Avocados From Mexico

Anna Mertz

Digital Marketing Manager

Babbel achieves 200–300% increase in video output and higher registrations with Contently

Babbel

Edward Wood

Head of Content Marketing

Bank of the West achieves award-winning sustainability storytelling and 54% higher audience engagement with Contently

Bank of the West

Leslie Nuccio

Bank of the West

BBVA Compass engages Main Street readers and grows audience loyalty with Contently

BBVA

Amy Johnson

Director of SEO and Content Marketing Strategy

Better Weekdays achieves greater efficiency and redefined content ROI with Contently

Better Weekdays

Chris Motley

Founder and CEO

Inside BlackRock’s Ambitious, Global Storytelling Effort

BlackRock

Ann Hynek

Vice President Content Marketing Innovative

brightpeak financial achieves 97% increase in direct traffic with Contently

brightpeak financial

Ashley Haugen

Content Strategist and Editor

Brown Brothers Harriman achieves stronger engagement with women investors and combats financial mansplaining with Contently

Brown Brothers Harriman

Adrienne Penta

Executive Director

Capital One scales Spark Business IQ content production and boosts engagement with Contently

Capital One

Cardinal Health achieves 3X traffic growth with Contently

Cardinal Health

Stephanie Pavol

Corporate Communications Manager

Cardinal Health triples monthly site traffic and grows email subscribers 200% with Contently

Cardinal Health

Stephanie Pavol

Corporate Communications Manager

CarMax achieves $56M in content value and SEO dominance with Contently

CarMax

Malissa Mackenzie

Director of Creative Services

Chango achieves 4x ROI in less than one year and 6,000 leads with Contently

Chango

Ben Plomion

VP of Marketing, Chango

Coast Capital Savings scales content from 20 to 400 assets and improves SEO with Contently

Coast Capital Savings

Jill Canty

Senior Manager, Content Marketing

Coca-Cola achieves 1.1M monthly visitors and global brand-publishing success with Contently

Coca-Cola

Jay Moye

Senior Writer and Editor

Cornell Tech achieves scalable content production and 24,000+ readers with Contently

Cornell Tech

Michele Hoos

Assistant Director of Marketing and Communications

How Cox's Pay-Per-View Revenue & Subscriptions Increased by 50%

Cox

John Parris

Director of Field and Channel Marketing

Cox Communications (CoxHub) achieves a 4x increase in audience engagement with Contently

Cox

John Parris

Director of Field and Channel Marketing

Dell achieves 200% audience growth through bold social-impact storytelling with Contently

Dell

Christina Westbrook

Global Client Solutions

Eni brings industry expertise to life through video and increases Eniday return visitors 120% with Contently

Eni

Marco Bardazzi

Executive VP of Communications

Eni (oil & gas company) launches Eniday, a futuristic bilingual energy magazine in 1 month with Contently

Eni

Marco Bardazzi

Executive VP of Communications

Canada’s Fastest Growing Tech Company achieves 4x ROI on content in less than one year with Contently

Fastest Growing Tech Company

Gawker Media achieves bold, impactful sponsored content with Contently

Gawker Media

Megan Gilbert

Content Director of Studio

Genpact achieves 4x more content and 2x more downloads with Contently

Genpact

Amrita Thapar

Content Leader for Marketing

Recruitment SaaS company Gild achieves 574% audience growth in six months with Contently

Gild

Robert Carroll

SVP of Marketing

Global Finance Company achieves $1.2M in marketing cost savings with Contently

Global Finance Company

GORE‑TEX achieves 72% increase in visits and 40% more time on site with Contently

GORE-TEX

Josue Sierra

North American Digital Marketing Associate

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How Guardian Life Uses Content to Reach Millennials

Guardian

Tara Meehan

Head of Social Content

hotpads.com achieves 4,000% traffic growth in 7 months with Contently

hotpads.com

Joanna McGuire

Content Marketing Manager

HouseLogic achieves deeper audience engagement and 66% more shares with Contently

HouseLogic

Anne Feder

Managing Director

How HSBC Cracked the ROI Code and Tied Their Content Back to Revenue

HSBC

Debra Russeth

Vice President of Marketing

JLL achieves scalable global content production and audience growth with Contently

JLL

Madeleine Little

Director of Global Marketing

JPMorgan Chase & Co. achieves threefold longer site engagement and higher product applications with Contently

JPMorgan Chase & Co.

Stacey Warwick

Head of Brand Innovation

Leading PR Firm achieves content marketing at scale for F500 clients with Contently

Leading PR Firm

Lifetime Daily scales expert, high-quality content production with Contently

Lifetime Daily

Victoria Bushnell

Managing Editor

How Contently Helped Manulife Avoid Over $1 Million in Marketing Costs

Manulife

Shawna Dennis

AVP of Content Marketing

Marriott achieves media-company transformation and boosts bookings and revenue with Contently

Marriott

David Beebe

Vice President of Global Creative

Marriott achieves a 300% increase in site traffic and 7,200 new bookings with Contently

Marriott

Marc Graser

Marriott

Marriott achieves $3 million in new bookings with Contently

Marriott

Marc Graser

Marriott

Inside MD Financial Management’s Successful COVID-19 Content Strategy

MD Financial Management

Shawna Dennis

MD Financial Management

Microsoft Corporation achieves optimized demand generation and increased content engagement with Contently's Docalytics

Microsoft Corporation

Chauncy Freels

Marketing Analytics Lead

How NineTwoThree Studio Generated $1M+ in Sales Leads Through AI-Driven Content Strategy

NineTwoThree Studio

PayPal Braintree achieves 4x faster content production and consistent brand voice with Contently's Tone Analyzer

PayPal Braintree

Terri Falvey

Lead Content Strategist

PYT (global assurance, tax and advisory company) achieves 4,000 new leads and 250% conversion lift with Contently Document Analytics

PYT

Rackspace achieves scalable content production and increased brand awareness with Contently

Rackspace

Angela Bartels

Marketing Director

Royal Bank of Canada (RBC) achieves enterprise-wide content scale and improved engagement with Contently

RBC

Caroline Paxton

Senior Director of Social Media, Content and Strategic Initiatives

RBC achieves content scale across 22 teams with Contently

RBC

Caroline Paxton

Senior Director of Social Media, Content and Strategic Initiatives

Senior Content Manager

Smashbox achieves a first-class digital magazine and scalable content production with Contently

Smashbox

Jesse McClary

Director of Creative and Marketing

SodaStream achieves 100,000 readers in three months with Contently

Soda Stream

Itai Bichler

Global Digital Marketing Manager

SodaStream achieves skyrocketing U.S. brand awareness and 97K engaged readers in 3 months with Contently

Soda Stream

Itai Bichler

Global Digital Marketing Manager

SoFi achieves 970% audience growth and a 247% conversion lift with Contently

SoFi

David Gardner

Director of Content Marketing

Tangerine, Canada's leading digital bank, achieves lightning-fast approvals and real-time news publishing with Contently

Tangerine

Darin Diehl

Director of Content and Shared Services

How The Trade Desk Used Infographics to Transform Its Marketing Program

The Trade Desk

Kat Vesce

Senior Marketing Manager

UPMC achieves 144K user actions and becomes one of the most trusted sources in healthcare with Contently

UPMC

Jenna Hanrahan

Digital Content Manager

Walmart achieves increased engagement, conversions, and time on site with Contently

Walmart

Britt Dione

Senior Manager for Tips & Ideas

Weber Shandwick achieves content marketing at scale with Contently

Weber Shandwick

Jason Kaufman

SVP, Editorial Strategy and Operations

Weebly saves "a million" hours on content production and achieves 3X ROI with Contently

Weebly

Adam Tanguay

Head of Organic Growth

xAd achieves 4x blog traffic and 36% higher engagement with Contently event coverage

xAd

Jessica Meyers

Marketing Manager

Xerox achieves a successful rebrand and content-driven digital transformation with Contently

Xerox

Josh Golden

VP of Global Digital Marketing and Communications

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Contently B2B Case Studies & Customer Successes

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