Appier B2B Case Studies & Customer Successes

Appier is a technology company offering next-generation cross-screen marketing solutions to advertisers across the globe. Appier is passionate about making advertisement the preferred content that connects business and users. Leveraging the power of Artificial Intelligence and Big Data, Appier delivers right marketing content to the right audiences at the right time on the right screen, aiming to make digital marketing experience easier and happier for everyone.

Maximizing online revenue with targeted coupons

99 Ranch Market

James Ho

Head of E-commerce

Realizing a Multichannel, Personalized Experience to Build Excellent Customer Loyalty

AREA 02

Cory Chen

Chief Executive Officer

Audi Taiwan enhanced personalized user experience with one-stop Smart Assistant on LINE

Audi

Katherine Chang

Digital and Business Specialist

Audi achieves increased test‑drive leads and higher conversion rates with Appier's CrossX AI

Audi

AXE cuts CPC by 46%, CPA by 36% and expands target audience 50% with Appier’s CrossX

AXE

Better Milk partnered with Appier to integrate omnichannel data and win over customers

Better Milk

Chien-Chia Kung

Founder

Ramped up social media engagement 4X through Recurring Notifications

BMW

Li Chiang

Digital Marketing Specialist

How AIQUA helped BRAND’S Suntory to drive conversion with personalized engagement

BRAND’S

Kazuya Udagawa

Head of Marketing

Burger King adopted Appier solutions to build personalized interactive marketing campaigns and boost website conversions

Burger King

Karin Jiang

Chief Marketing Officer

cama café achieves 3x subscription growth and 4.5x push CTR with Appier

cama café

How Appier helped Caring Pharmacy utilize data to deliver a multichannel personalized experience

Caring Pharmacy

Loo Jooi Leng

Marketing Director

Carrefour achieves a 20% conversion rate boost with Appier's AiDeal solution

Carrefour

Jess Huang

E-commerce Project Manager

Chow Sang Sang cuts CPA by 52% and boosts CVR by 49% with Appier's CrossX and AiDeal

Chow Sang Sang

Fai Leung

Associate Director

Leveraged Appier’s CrossX and AiDeal solutions to successfully not only reduce the CPA but also improve the CVR

Clarins

Caroline Andreutti

Digital, E-Commerce & CRM Director

Clovia achieves 22% increase in web checkout rate with Appier

Clovia

Rajeshwar Rao

Head of Digital Marketing

Cofit and Appier partnered on cross-channel engagement strategies, driving 7.2x revenue growth

Cofit

CommonWealth Magazine achieves 12.2x ROAS and 404% subscription growth with Appier's AIXON

CommonWealth Magazine

Yin-Chuen Wu

President

CommonWealth Magazine achieves 6X content CTR and ~30% lower bounce rate with Appier’s AIXON

CommonWealth Magazine

Yin-Chuen Wu

President

Doublewoot achieves 4.4× CVR increase with Appier's AIQUA

Doublewoot

Helen Tan

Co-Founder

EF Shop achieves 3X sales performance with Appier's AIQUA

EF Shop

Grace Yang

Marketing Director

Estée Lauder cuts CPL 63% and boosts leads 167% with Appier's CrossX

Estee Lauder

ezTravel achieves 4–6.8x CTR increase on website and apps with Appier’s AIQUA

ezTravel

Chen Chi-Hao

Chief Marketing Officer

How Appier empowers F・O・International to unify first-party customer data and realize personalized marketing

F.O. International

Formosa Optical partners with Appier to build OMO to optimize customer satisfaction and unblock retail opportunity

Formosa Optical

How AIQUA helped Funshop to leverage on-site behavior data for a better customer experience

Funshop

Han Jinhee

Marketing Strategy Manager

GameDuo's Archer Forest A Game-Changing Partnership with Appier

Gameduo

GMO Media's Point Town achieves 25× conversion boost with Appier's AIQUA Recommendations

GMO

Yurie Nagata

GMO

Golf Digest Online achieves 50–100% lift in coupon-driven conversions and 19% more new purchasers with Appier's AiDeal

Golf Digest Online

Hahow achieves 100% revenue growth with Appier's BotBonnie conversational marketing

Hahow

Building a deeper relationship with readers via a personalized reading platform on LINE

Harvard Business Review

Wei-Ting Wang

Department of Marketing Associate Director

HaWooo achieves 3.4x marketing revenue growth with Appier's AIQUA

HaWooo

Joey Chen

Chief Marketing Officer

HK Express achieves 89% lower CPA and halves budget spend with Appier's CrossX AI

HK Express

Hotel Monterey leverages Appier’s martech solutions for five-star hospitality marketing and engagement

Hotel Monterey

HowTelevision leverages personalized marketing to boost conversion by 2.3 times

HowTelevision

Takafumi Nagasaki

Marketing Director

IM increases new-customer subscription rate from 40% to 70% with Appier’s AiDeal

IM

K&K Fashion partnered with Appier to leverage AI for next-level marketing automation and personalized recommendations

K&K Fashion

Thanh Le Viet

Chief Executive Officer

Appier assisted Kamee to create personalized health consultations and marketing scenarios, lifting CVR by 57% and engagement by 14%

Kamee

Krungsri Credit Card achieves a 40% CTR uplift and 37% increase in reach with Appier

Krungsri Credit Card

Somwang Toraktrakul

Managing Director

Mannings - Customer Case Study

Mannings

MAZDA Motor Taiwan partnered with Appier’s BotBonnie to achieve Christmas campaign success on the LINE Official Account

Mazda

Minne - Customer Case Study

Minne

Hiroshi Sugiyama

President's Office Manager

Minute Maid achieves 57% higher cross-screen conversion and 38% greater engagement with Appier

Minute Maid

MSIG Mingtai Insurance Co., Ltd. achieves 24% increase in average transaction value with Appier

MSIG Mingtai Insurance Co., Ltd.

Zhi Chang Li

Executive Vice President

Driving Success in Stable ROAS achievement with Murka's 3 Leading Social Casino Game titles

Murka

Kazimierz Merklejn

Programmatic User Acquisition Manager

Musinsa boosts app revenue 132x and ROAS +260% with Appier's AI full-funnel solution

Musinsa

MyDress achieves 127% revenue growth and 121% higher conversions with Appier

MyDress

Edmund Wong

Director

NARUKO achieves up to 9% lower CPA and 433% higher cross‑screen CTR with Appier's CrossX AI

NARUKO

Neogence achieves an 87% increase in website retention with Appier

Neogence

Appier helped Nespresso Achieve a 97% Engagement Rate and Drive Follower Growth through MGM and O2O Campaigns

Nespresso

NEXON's journey with Appier from acquisition to re-engagement

Nexon

WooChang Lee

Nexon

NIVEA MEN achieves 92% increase in daily clicks and up to 150% more purchases with Appier's CrossX Ad Solution

Nivea Men

OBI Worldphone achieves 40% higher cross-screen CTR and 62% higher phone/tablet CTR with Appier CrossX

OBI Worldphone

John Sculley

CEO

OPPO A98 Pre-Launch Marketing Campaign Igniting Interest and Elevating Market Awareness

OPPO

Kaye Khor

Media Lead

Paktor achieves 30% more in-app subscriptions and 26% week-on-week revenue growth with Appier

Paktor

Perfect Corp. achieves 33% lower CPI and 66% less keyword management time with Appier's AIXPERT

Perfect Corp.

Brooke Hsu

Monetization Team

Pizza Hut Decreased transaction time and increased conversion rate

Pizza Hut

Howard Li

Digital Operations Director

Rev Edition uses Appier’s AI to power the most personalized product recommendations

Rev Edition

Sawanya Somprasong

E-Commerce Manager

Senheng achieves 12x higher order values with Appier's AIXON AI solution

Senheng

Wong Che Hoe

Senior Vice President

Shin Kong Life Insurance has teamed up with Appier to implement an AI big data marketing strategy

Shin Kong Life Insurance

Shin Kong Life Insurance has teamed up with Appier to implement an AI big data marketing strategy

Shin Kong Mitsukoshi

How AIQUA helped SK Rent-a-Car to develop personalized marketing to increase conversion

SK Rent-a-Car

YuSeon Han

Marketing Manager

Taj Hotels Resorts and Palaces achieves 113% increase in membership registrations with Appier CrossX Ad Solutions

Taj Hotels Resorts and Palaces

How TapNation's Thief Puzzle Leveraged Appier to Achieve KPI Goals

TapNation

Jatin

Head of User Acquisition

Top virtual game finds success in new episode launch with 50% CTR increase

The Sandbox

Erich Wong

Head of Growth (Hong Kong)

Toyota achieves 3x site traffic (44,312 visits in 1 month) with Appier

Toyota

Delivered 3x traffic to the site

Toyota

Urban Research Outlet achieves 70% revenue boost and up to 142% CVR lift with Appier's AiDeal

Urban Research Outlet

Vecs Gardenia leveraged AI to understand onsite behavior and boost revenue growth

Vecs Gardenia

Johny Ho

Head Digital Marketing

Voylla achieves 4x notification CTR and 55% mobile app conversion uplift with Appier's AIQUA

Voylla

Prateek Jain

Manager of Online Marketing

watashi+ by shiseido taiwan achieves 47% conversion rate increase with Appier AiDeal

watashi+ by shiseido taiwan

Rita Chen

Assistant Department Manager, Corporate Marketing Dept.

Appier helped Wellcare with OMO social marketing personalization and achieved over 247% fanbase growth

Wellcare

Angela Lai

Director of Marketing

Winelivery (Italy’s on-demand alcohol delivery app) boosts ROAS by 38% with Appier

Winelivery

Xiaomi partnered with Appier to achieve effective marketing with a myriad of social media applications, driving 98% engagement on Instagram

Xiaomi

ZEE5 achieves 10x audience segmentation and 3x engagement with Appier's AIQUA

ZEE5

Vani Dixit

Head of Customer Lifecycle Management

Zenyum teamed up with Appier to deliver personalized marketing for better engagement

Zenyum

Hyper Casual Gaming multi-stage marketing Campaign: A ROAS-Boosting Odyssey Across 5 Nations

ZephyrMobile

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