RedEye B2B Case Studies & Customer Successes

RedEye was born in 1997 and has been developing great technology solutions to empower your marketing strategies ever since. All RedEye products are driven by a unique database that combines all customer data – online and offline – into a single view. They then make this vast depth and breadth of data available to you through tools and interfaces you'll like using.

Predicting churn to makeover allbeauty’s customer retention strategy

allbeauty

allbeauty's email income increases by 44% in their first year using Marketing Automation

allbeauty

UX testing generates impressive insights for ASOS

ASOS

Bonmarché increase revenue through engagement

Bonmarché

Impressive increase in revenue from email, by focusing on conversion rate improvements

BreakFree Holidays

Budget - Customer Case Study

Budget

Butlins - Customer Case Study

Butlins

Behavioural email programme results in 62% open rate

Buyagift

Abandon basket campaign generates 55% click though rate for Chums

Chums

Abandon basket email campaign generates 678% ROI

Clifford James

Mobile optimised emails generate 39% of total revenue

Cosmos

Katerina Novotna

Digital Marketing Executive

Abandon basket email campaign generates huge ROI for Craghoppers

Craghoppers

1,850% ROI achieved through behaivoural email programme

Dress For Less

Monique Schuldt

Senior Online Marketing Manager

Eaglemoss achieve 63% email revenue growth YOY using Marketing Automation from RedEye

Eaglemoss

EMR and RedEye working together in times of travel disruption

East Midlands Railway

Kate Smith

Lead Marketing Manager

From limited automation to a personalised, data-driven platform in just six weeks

Elegant Resorts

David Barlow

Senior Systems Analyst & Software Developer

England Lacrosse chooses RedEye to transform member engagement and commercial value

England Lacrosse

Caroline Royle

Head of Marketing and Partnerships

Footasylum drive first purchase to increase sales by 115%

Footasylum

Gala Coral dramatically increases active users to 90% with email welcome programme

Gala Coral Group

How Get The Label went from Spam to Glam with interactive multi-channel campaigns

Get The Label

Liz McNamara

Marketing Director

RedEye helps Gov.uk win “Design of the year”

GOV.UK

Predictive Frequency Management increases engagement by 17%

Gtech

Charlotte Freddi

CRM Marketing Manager

Halfords Autocentre Email Personalisation leads to 54% uplift in open rates

Halford's Autocentre

Haven Holidays increases bookings by 21% with website personalisation

Haven Holidays

Sowing the seeds of success for personalised interactions at scale

Hayloft

James Edmonds

Managing Director

Hays achieve 3.75% increase in engagement through job listing page optimisation

Hays

Delivering successful marketing automation through strategic support

Homeserve PLC

HomeServe sees 91% increase in revenue

Homeserve PLC

Predictive Engagement Increases Email Revenue by 25%

Hotel Chocolat

Interflora - Customer Case Study

Interflora

John Greed increases last click sales by 40% with dynamic content

John Greed

Joseph Stoney

Marketing Manager

L'Artisan Parfumeur achieve a 23.9% increase in revenue through product page optimisation

L'Artisan Parfumeur

Legal & General and RedEye Harnessing the True Potential of Marketing Automation

Legal & General

Rebecca Davies

Senior Digital Content Manager

Use Behavioural Data to Drive Up Prospect Conversion

LV=

Macdonald Hotels achieves astounding ROI of 4700%

Macdonald Hotels and Resorts

Magnet Trade introduce SMS alongside email to increase survey response rate by 33%

Magnet Trade

Esme McQue

Email/CRM Marketing Executive

Automated data-driven personalisation, at every stage of the customer lifecycle with over 55 personalised campaigns

MandM Direct

Matthew Grisman

Head of Customer Retention

Gains for MaxiNutrition with 37.8% growth in customers thanks to a personalised RedEye supplement

MaxiNutrition

Hollie Murphy

Head of Marketing

Monarch sees ROI of 2484% from data analysis and insight

Monarch Airlines

Monarch Airlines - Customer Case Study

Monarch Airlines

A/B Testing leads to a 4.28% uplift in conversion rate

Music Magpie

A/B Testing leads to an increase in website sign-ups of 81.73%

Oddschecker

Interactive and engaging emails that powered long term customer relationships

Papa John’s

Alex van Steeden

Senior eCRM & Insight Manager

A/B Testing for Payplan led to a 17% uplift from variation one

Payplan

Tani Kopliku

Online Marketing

Penhaligon's achieve 6.6% increase in revenue per visitor delivered by a mobile product page redesign

Penhaligon's

Explore RedEye's client story with luxury fragrance brand, Penhaligon's

Penhaligon's

Homepage overhaul leads to a registration increase of 10.21%

Quidco

Radley+Co achieves 28% reduction in checkout abandonment through RedEye’s CRO process

Radley

Raileasy's award winning strategy increases bookings by 38%

Raileasy

RedEye Data Insight project leads to a 1022% ROI for Start-rite

Start-rite

Product page re-design determined by A/B Testing leads to a 29% uplift in revenue

SuperBreak

Tesco Clubcard received in-depth insights through UX research

Tesco

The Co-operative Insurance saw an uplift of 4.63% through A/B Testing

The Co-operative Insurance

The National Gallery gains an understanding of customer segments through data analysis

The National Gallery

Liz Lang

Head of Digital Trading

40% increase in email revenue for Travelodge through data-driven Marketing Automation

Travelodge

Stuart Dessler

Senior eCRM Manager

Hyper-personalised basket abandonment journey increased email revenue by 50%

Travelodge

Stuart Dessler

Senior eCRM Manager

12% increase in conversion by implementing a data-driven marketing automation strategy to support rapid growth

TravelUp

Using AI and predictive analytics to increase VIP’s by 65%

Travis Perkins

AI and predictive analytics reduced customer churn by 54%

Travis Perkins

Explore RedEye's client story with Travis Perkins, the leading builder's merchant

Travis Perkins

TTS achieves 113% increase in email conversion rate

TTS

Warner Leisure Hotels sees an increase in ROI of 4472%

Warner Leisure Hotels

WatchShop boosts revenue by 139% through RedEye’s Managed Services

WatchShop

Rajpal Bhogal

Head of Marketing

Wilko achieved an uplift of 12.05% in revenue per visitor with A/B testing

Wilko

William Hill achieve an average open rate of 39.1%

William Hill

Ben McCann

Marketing Manager

How World of Books re-kindled a love for the written word

World of Books Group

Ciaran Downes

CRM Manager

World of Books increases their customers second purchase potential by 131%

World of Books Group

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