RedEye B2B Case Studies & Customer Successes

RedEye was born in 1997 and has been developing great technology solutions to empower your marketing strategies ever since. All RedEye products are driven by a unique database that combines all customer data – online and offline – into a single view. They then make this vast depth and breadth of data available to you through tools and interfaces you'll like using.

allbeauty achieves 518.7% revenue increase and reduced churn with RedEye's predictive churn solution

allbeauty

allbeauty achieves 44% YoY email revenue growth with RedEye Marketing Automation

allbeauty

ASOS improves site UX and customer engagement with RedEye's Competitor Benchmarking

ASOS

Bonmarché achieves 49% increase in email revenue with RedEye

Bonmarché

BreakFree Holidays achieves 85% email conversion uplift and 64% email revenue growth with RedEye

BreakFree Holidays

Budget achieves 836% ROI and doubles email revenue with RedEye behavioural email marketing

Budget

Butlin’s achieves 2,618% increase in mobile newsletter sign-ups with RedEye

Butlins

Buyagift achieves 11,101% ROI and 35% of email-generated revenue with RedEye behavioural email programme

Buyagift

Chums achieves 692% ROI on abandoned-basket emails with RedEye

Chums

Clifford James achieves 678% ROI from abandoned-basket email campaign with RedEye

Clifford James

Cosmos achieves 50% of email revenue from behavioural emails with RedEye

Cosmos

Katerina Novotna

Digital Marketing Executive

Craghoppers achieves 3,088% ROI with RedEye's Abandoned Basket Email Programme

Craghoppers

Dress For Less achieves 1,850% ROI with RedEye behavioural email

Dress For Less

Monique Schuldt

Senior Online Marketing Manager

Eaglemoss achieves 63% email revenue growth with RedEye's Marketing Automation Hub

Eaglemoss

East Midlands Railway achieves rapid, reliable customer communications during travel disruption with RedEye

East Midlands Railway

Kate Smith

Lead Marketing Manager

Elegant Resorts achieves personalised, data-driven marketing in six weeks with RedEye

Elegant Resorts

David Barlow

Senior Systems Analyst & Software Developer

England Lacrosse achieves personalised member engagement and maximised commercial value with RedEye

England Lacrosse

Caroline Royle

Head of Marketing and Partnerships

Footasylum achieves a 115% sales increase with RedEye's Predictive Modeller

Footasylum

Gala Coral Group boosts new-user deposits and activation with RedEye's segmented email welcome programme

Gala Coral Group

Get The Label restores Gmail deliverability and boosts engagement with RedEye

Get The Label

Liz McNamara

Marketing Director

GOV.UK achieves major usability improvements and up to 500% page‑view uplift with RedEye

GOV.UK

Gtech achieves 17% increase in highly engaged contacts with RedEye's Predictive Frequency Optimisation

Gtech

Charlotte Freddi

CRM Marketing Manager

Halfords Autocentres achieves 54% higher open rates and 86% conversion uplift with RedEye

Halford's Autocentre

Haven Holidays achieves 21% increase in bookings and 14% revenue growth with RedEye website personalisation

Haven Holidays

Hayloft achieves 305% ROI with RedEye's marketing automation

Hayloft

James Edmonds

Managing Director

Hays achieves a 3.75% engagement uplift with RedEye through job listing page optimisation

Hays

HomeServe PLC achieves 533% ROI and £267k revenue through marketing automation with RedEye

Homeserve PLC

HomeServe PLC achieves 105% increase in sales with RedEye's abandon-quote email solution

Homeserve PLC

Hotel Chocolat increases email revenue 25% and cuts sends 40% with RedEye’s Tempo Predictive Engagement

Hotel Chocolat

Interflora achieves improved sender reputation and higher sales with RedEye

Interflora

John Greed achieves 1150% ROI and 40% increase in last-click sales with RedEye

John Greed

Joseph Stoney

Marketing Manager

L'Artisan Parfumeur achieves 23.9% revenue increase with RedEye's Conversion Rate Optimisation

L'Artisan Parfumeur

Legal & General achieves 156% email revenue growth and 1368% ROI with RedEye's Contour marketing automation

Legal & General

Rebecca Davies

Senior Digital Content Manager

LV= achieves 295% increase in prospect conversion and 76% channel income growth with RedEye's Marketing Automation

LV=

Macdonald Hotels and Resorts achieves £350,000+ revenue uplift and 4,700% ROI with RedEye conversion rate optimisation

Macdonald Hotels and Resorts

Magnet Trade achieves a 33% increase in survey responses with RedEye's email + SMS automation

Magnet Trade

Esme McQue

Email/CRM Marketing Executive

MandM Direct achieves 17% email revenue uplift and seven-figure automated revenue with RedEye

MandM Direct

Matthew Grisman

Head of Customer Retention

MaxiNutrition achieves 37.8% customer growth and 95.6% ROI with RedEye managed marketing automation

MaxiNutrition

Hollie Murphy

Head of Marketing

Monarch Airlines achieves 1.6x customer re-engagement and 2484% ROI with RedEye

Monarch Airlines

Monarch Airlines achieves significant conversion and revenue growth with RedEye

Monarch Airlines

Music Magpie achieves 4.28% conversion uplift (3.72% revenue increase) with RedEye's UX-driven A/B testing

Music Magpie

Oddschecker achieves 81.73% more sign-ups and 406.4% more CTA clicks with RedEye UX testing

Oddschecker

Papa John’s achieves 65.5% boost in email engagement and higher conversions with RedEye

Papa John’s

Alex van Steeden

Senior eCRM & Insight Manager

Payplan achieves a 17% uplift in total leads and higher form conversions with RedEye A/B testing

Payplan

Tani Kopliku

Online Marketing

Penhaligon's achieves 6.6% increase in revenue per visitor with RedEye's mobile product page redesign

Penhaligon's

Penhaligon's achieves 340% year-on-year revenue growth with RedEye's data-driven automation

Penhaligon's

Quidco achieves a 10.21% increase in registrations with RedEye

Quidco

Radley achieves a 10% increase in checkout conversion and a 28% reduction in abandonment with RedEye

Radley

Raileasy achieves 38% more bookings with RedEye's subject-line personalisation

Raileasy

Start-rite achieves 1022% ROI and higher conversion rates with RedEye's unique personalized discount-code solution

Start-rite

SuperBreak achieves a 29% revenue uplift with RedEye's product page redesign

SuperBreak

Tesco Clubcard gains multi-channel UX insights to inform digital strategy with RedEye

Tesco

The Co-operative Insurance achieves 4.63% uplift in "Start a Quote" clicks with RedEye

The Co-operative Insurance

The National Gallery achieves data-driven customer insights and targeted email campaigns with RedEye

The National Gallery

Liz Lang

Head of Digital Trading

Travelodge achieves 40% uplift in email revenue with RedEye's data-driven marketing automation

Travelodge

Stuart Dessler

Senior eCRM Manager

Travelodge achieves 50% increase in email revenue with RedEye's 14-stage hyper-personalised basket-abandonment journey

Travelodge

Stuart Dessler

Senior eCRM Manager

TravelUp boosts conversion by 12% and drives 21.9% of revenue from behavioural emails with RedEye

TravelUp

Travis Perkins boosts VIPs by 65% and increases customer lifetime value 34% with RedEye AI predictive analytics

Travis Perkins

Travis Perkins achieves 34% increase in Customer Lifetime Value and 54% churn reduction with RedEye

Travis Perkins

Travis Perkins achieves multi-channel digital transformation and 186% increase in tactical email revenue with RedEye

Travis Perkins

TTS achieves 113% increase in conversion rate with RedEye

TTS

Warner Leisure Hotels achieves 4472% ROI and high email engagement with RedEye

Warner Leisure Hotels

WatchShop achieves 139% revenue growth with RedEye’s Managed Services

WatchShop

Rajpal Bhogal

Head of Marketing

Wilko achieves 12.05% revenue per visitor uplift with RedEye

Wilko

William Hill achieves high customer engagement (39.1% open rate, 12.5% CTR) with RedEye's marketing automation

William Hill

Ben McCann

Marketing Manager

World of Books Group achieves 315% year-on-year revenue growth from email with RedEye

World of Books Group

Ciaran Downes

CRM Manager

World of Books Group achieves a 131% increase in second purchases with RedEye's Predictive Modeller

World of Books Group

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