Adobe Analytics B2B Case Studies & Customer Successes

AAA Northeast

Mark Pelletier

Vice President

Accent Group

Tim Greenstein

General Manager Supply Chain & Technology

Argos

Jim Bassett

eCommerce Operations Manager, Argos

BBVA

Henrique Macedo

Global Head of Digital Analytics

Ben & Jerry’s

Gail Cummings

Global Digital Design Lead

BMW Group

Uwe Steinlein

Head of Web and Commerce Analytics

Boots

Richard Corbridge

Chief Information Officer

Bridgestone Americas

Jeffrey Lack

VP of Digital Marketing

BT Sport

Matthew McMahon

Digital Product Owner

C3 Creative Code and Content

Jasper Graf Von Hardenberg

Executive Strategy Director

Casio

Hironori Ishizuki

Senior General Manager, Digital Division

Center Parcs

Elena Ragone Marriott

Head of Digital and Media

CIBC Banks

Muizz Hassan

Senior Director, Digital Analytics & Integration

Cisco

Chad Reese

Senior Director, Digital Marketing Platforms & Activation

Citibank

Kelly Reis Gazel

Executive of Digital Marketing and Channels

Constellation

Karen Jennings

Principal, Digital Marketing

Cox Communications

Wilson Faure

Digital Content Platform Owner

Dell

Vab Dwivedi

Director of Digital Customer Experiences, Dell

Deloitte

Barbara Venneman

Digital Principal and Global Digital Marketing Leader

Deloitte

Andy Mcilvaine

Managing Director, Global Digital Channel Strategy and Brand Agency

Delta Airlines

Eric Phillips

SVP & Chief Digital Officer

DER Touristik

Alexander Gaertner

Head of Digital Analytics

Dick’s Sporting Goods

Steve Miller

SVP of Strategy, E-commerce and Analytics

DXC Technology

Chris Marin

Senior Principal, Digital Marketing Platform & Analytics

Elsevier

Henk Jan Gerzee

Vice President of eBusiness

Esri

Steve Schultz

Head of Marketing Technology

Eurobet

Alexis Grigoriadis

Director of Online Marketing

F5

Jessica Kao

Senior Director of Demand Operations

Fairfax Media

Fei Bian Goh

Senior Product Manager

Ferguson

Melody Walk

Digital Optimization Owner

FTD LLC

Nick Manos

Senior Director, eCommerce Engineering

GenesisCare

Lauren Bolton

Head of Marketing

Germanwings

Juri Gabbe

Director, E-Commerce

Grundfos

Lisa Ingemann Simonsen

Global Web Platforms Senior Manager

Hagerty

Mick Bassett

Search Engine Marketing

Hallmark

Krista Masilionis

Senior Director Global Innovations

Heathrow Airport

Simon Chatfield

Head of eBusiness & CRM

Heifer International

Maegan Clark

Social Media Manager

Henkel

Sascha Wirtz

CVP Consumer, Customer & Market

Hesta

Georgie Obst

General Manager of Customer Loyalty

Hewlett Packard

Keith Orchard

Senior Manager, Systems and Platform Management

HFF

Christy Grenga

Director

Hostelworld Group

Otto Rosenberger

CMO

HUK-COBURG

Christian Deinlein

Head of Internet System

Hyatt

Ellen Lee

SVP, Global Digital

Informatica

Sean Browne

Senior Director of Web Marketing

Informatica

Carolyn Appleby

Group Vice President, Corporate and Digital Marketing

Juniper Networks

Michael Marcellin

Senior Vice President and Chief Marketing Officer

KeyBank

Justin Morcelle

Chief Marketing Officer

Kyndryl

Matt Stryker

Vice President of Transformation & Operations

Lenovo

Ajit Sivadasan

VP/GM, Global eCommerce, Digital Marketing and Platforms

Los Angeles County Department of Public Social Services

Elizabeth Becerra

Division Chief, Communications and Project Management Division

Macy’s

Bennett Fox-Glassman

Senior Vice President

Manipal Global Education

Balakrishna Rao

CIO, Manipal Global Education Services

Manulife

Sophie Bellemare

AVP Strategic Digital Initiatives

Marks & Spencer

Alex Williams

Head of Growth and Personalization

Marriott International

Susan Bloomberg

Vice President of Personalization and Product Performance

Morningstar

Rob Pinkerton

CMO

National Australia Bank

Todd Copeland

General Manager of Digital

National Bank of Abu Dhabi

Bryan Carroll

Head of Solution Design

National Bank of Canada

Eboni Boicel

Head of Digital Marketing

Nedbank

Lizelle Vaughan

Program Director for Digital Experience Management

NetApp

Tim Chen

Manager of Digital Experience

Nissan Motor Company

Moyuru Kudo

Head of Japan Digital Customer Experience

Nissan Motor Company

Jean-Philippe Sainsot

Head of E-commerce

Otto

Andreas Stuht

Head of E-Commerce Analytics

Pethealth

Avinash Gopalakrishnan

Senior Manager, Marketing Technology

PGA Tour

Scott Gutterman

VP Digital Operations

Philips

Joost Van Dun

Philips

Pitney Bowes

Jose Rodriguez

Sr. Director, Marketing Technology, Operations and Digital Analytics

Princess Cruises

Gordon Ho

Senior Vice President of Global Marketing and North America Sales

Progrexion

Steven Jones

Associate Director, Testing and Optimization

RBS

Giles Richardson

Head of Analytics

RCS MediaGroup

Luca Crisà

CRM Digital & Campaign Manager

REA Group

Rachael Doherty

Digital Media Manager

REA Group

Norm Duce

Executive Manager of Business Services

Rite Aid

Justin Mennen

Senior vice president and CIO

RS Components

Andrew Morris

Head of Digital Insight Delivery

Save the Children UK

Atanu Roy

Head of Digital Experience

Scandinavian Airlines

Didrik Fjeldstad

Vice President of Marketing

Scottrade

Jim Ruszala

Vice President

SEE

Carrie Giaimo

Global Vice President

Seniority

Akash Agrawal

Digital Marketing & Growth Head

Senshukai

Atsushi Sori

Senshukai

Signify

Silicon Labs

Kamran Shah

Director of Corporate Marketing

Sky UK

Robert McLaughlin

Head of Digital Analytics

SoftBank

Taishi Yamada

General Manager

Software AG

Paz Macdonald

Chief Marketing Officer

Sony Computer Entertainment

Roberto Kusabbi

Sr. EMEA Social Media & Community Manager

Sony Interactive Entertainment

Takehiro Akiba

Director of Web Planning, Marketing Communication

Spar ICS

Andreas Kranabitl

Managing Director

Sprint

Lori Mabe

Manager, Digital Testing/ Optimization and Personalization, Sprint

Sunrise Communications

Janos Heé

Digital Business Director

Synopsys

Dave DeMaria

Corporate Vice President

T-Mobile

Ryan Pizzuto

Manager, Web Testing & Optimization

Telegraph Media Group

Chris Taylor

CIO

Telmore

Frederik Scholten

Chief Marketing Officer

The Home Depot

Melanie Babcock

Vice President of Integrated Media

Thomas Jefferson University

Neil Gomes

Vice President for Technology Innovation and Consumer Experience

True Value

Melva Godwin

Manager, Campaign Management, True Value Company

TSB

Morgan Reavey

Senior CRM Manager

Tumi Inc

Naveen Gunti

Senior Director, e-Commerce Technology and Operations, Tumi Holdings, Inc.

Turkcell

Merve Çevikoğlu

Web Analytics Specialist

U Mobile

Jasmine Lee

Chief Digital Officer

U.S. Bank

U.S. Bank

U.S. Census Bureau

Stephen Buckner

Assistant Director of Communications

U.S. Census Bureau

Stephen Buckner

Assistant Director of Communications

UBS

Manuel Niess

UBS

Vanguard

Therron Hofsetz

Head of MarTech Platforms, Engineering

Virgin Atlantic

Neil Letchford

Head of Digital Enterprise

Vodafone

Brian Coris

Head of Digital

Vodafone

Prachi Prasad

Learning & Development Lead

Volkswagen

Stefan Imme

Head of Group Sales IT

Walgreens Boots Alliance

Francesco Tinto

Chief Information Officer

Western Digital

Tim Furlow

Senior Manager, Optimization Analytics

WestJet

Jason Wiegand

Manager of Digital Analytics and Optimization

Yemeksepeti

Sercan Akkas

Analytics and Optimization Manager

Zebra

Sarah Bryowsky

Director of Digital Marketing