Case Study: Synopsys achieves 40x faster web content creation and 10x faster site performance with Adobe Analytics

Synopsys - Customer Case Study

Synopsys, a global leader in silicon design tools expanding into software security, needed to rework its website to introduce the brand to new markets, consolidate acquired sites, enable self‑service content creation, and improve site performance. To achieve this, Synopsys selected Adobe Experience Cloud technologies—including Adobe Experience Manager and Adobe Target—and the analytics solution from Adobe Analytics as its vendor and analytics platform.

Working with Adobe Analytics and implementation partner Hero Digital, Synopsys deployed Adobe Experience Manager Sites and Assets plus Adobe Target to centralize assets, enable nontechnical teams to create content, and deliver personalized experiences. The Adobe Analytics‑supported solution produced measurable results: a first microsite in four months, 40× faster content creation, 10× faster site performance with quicker page loads, and streamlined workflows that reduced meetings and accelerated time to market.

Synopsys

Dave DeMaria

Corporate Vice President