B2B Case Studies Featuring Salesforce as the Customer

Explore case studies featuring Salesforce as the customer — learn how vendors and partners helped Salesforce solve real business challenges.

Salesforce is powering innovation in sales, service, marketing, community, analytics, apps, and more. Salesforce also put aside 1% of their equity, 1% of their employee's time, and 1% of their product, and formed the Salesforce Foundation. These two key decisions have fueled their incredible growth, made them the global leader in CRM, defined the era of cloud computing, and inspired a new philanthropic model for all to follow. Thanks to their dedicated employees, partners, and the customers they serve, their industry-leading customer platform has become the world's leading enterprise cloud ecosystem. Industries and companies of all sizes can connect to their customers in a whole new way using the latest innovations in mobile, social, and cloud technology to connect with their customers like never before.

Case Studies

Showing 104 Success Stories about Software and Services used by Salesforce

Salesforce.com achieves streamlined global travel and expense management with SAP Concur

Salesforce

Ralph Colunga

Senior Director of Global, Travel, Meetings, and Expense

Salesforce.com Enhancements for a Global Asset Management Firm

Salesforce achieves instant collection of 19,000 survey responses with Twilio SMS

Salesforce

Tom Wong

Vice president and Dreamforce Chairman

Salesforce Delivers Mobile Verification With TeleSign

Salesforce achieves 30% higher follower engagement and amplification with LinkedIn Marketing Solutions' Targeted Status Updates

Salesforce

Jennifer Burnham

Director of Content and Social Strategy, salesforce.com

Salesforce Marketing Cloud achieves 50% efficiency improvement with QASymphony qTest

Salesforce

Alex Bantz

Director of Quality Engineering, Salesforce Marketing Cloud

Salesforce boosts Dreamforce awareness and registrations with Instagram

Salesforce

Vivi Forny

Director, Events Demand Generation

Helping the world’s CRM leader empower today’s marketers

Salesforce achieves increased utilization and profitability with FinancialForce PSA

Salesforce

Mark Conklin

Director Services Systems and Tools

Retail Apps for Salesforce Commerce Cloud

Salesforce

Tom Griffin

Senior Vice President Of Corporate Development Salesforce Commerce Cloud

VP & GM Creative & Digital

Product Manager

Mobile and Social Are Key for the Customer Experience

Salesforce achieves scalable, reliable IT automation and DevOps with Puppet

Salesforce

Petersen Allen

Lead Software Engineer

Salesforce achieves automated, on-demand scaling of thousands of WebJars with JFrog Bintray

Salesforce

James Ward

Principal Platform Evangelist

Vice President, Software Engineering

Senior Travel Manager for the Americas

Salesforce - Customer Case Study

Salesforce achieves stronger customer data protection with HackerOne's bug bounty program

Salesforce

Vinayendra Nataraja

Senior Product Security Engineer

Principal, Product Designer

SalesForce - Customer Case Study

Salesforce achieves improved trial conversions and self-guided onboarding with Pendo

Salesforce

Jonathan Pappas

Director of Product

Salesforce - Customer Case Study

Salesforce Data.com re-engages inactive advocates and doubles its advocate community with Influitive

Salesforce

Katie Yeigh

Data.com Customer Marketing Programs Senior Specialist

Salesforce achieves 80% faster offer letters and streamlines global recruiting with DocuSign

Salesforce

Summer Ford

Senior Director of Recruiting Operati

Senior Product Manager, Enterprise Integration

Salesforce - Customer Case Study

Salesforce

Mike Kreaden

Senior Director for Startup relations

Senior Application Architect, Information Technology

Salesforce - Customer Case Study

Salesforce Consultant for Nonprofits

Salesforce

Nathan Spiwak

Salesforce Consultant

Salesforce - Customer Case Study

Salesforce

Marc Benioff

Chief Executive Officer

A management training app to use anytime, anywhere

Salesforce achieves seamless commerce experiences and higher conversion rates with Stripe

Salesforce

Adam Blitzer

EVP & GM, Digital

Salesforce streamlines global building operations and consolidates 80 forms with Intellistack

Salesforce

Fawn Perazzo

Senior Manager Real Estate Technology

Salesforce achieves an automated, secure open source pipeline and saves 150 hours/year with Snyk

Salesforce

Amol Deshpande

Product Security Engineer

Salesforce - Customer Case Study

Salesforce

Marc Benioff

Chair and CEO

How Salesforce Safeguards Its Global Workforce

Salesforce

Stasha Wyskiel

Senior Director of Resilience, Global Safety, and Security

Learn How a Leading Provider of Clinical Data Analytics Supported Their Team to Adopt Salesforce

Salesforce extended their annual in-person Dreamforce conference to the digital world, enabling trailblazers from all over the world to attend and engage in Telescope's real-time interactivity solutions

How Salesforce utilizes Snappy for Global Gifting

Salesforce

Megan Murphy

Executive Assistant | Global Safety & Security Team

Application Log Intelligence & Performance Insight at Salesforce using Flink

Salesforce Revolutionizing the CI/CD pipeline with powerful VM machine types

Salesforce

Vidur Apparao

Senior Vice President of Engineering

Salesforce turns 25,000 employees into social brand ambassadors in 21 months

Salesforce

Nathalie Lobato De Faria

Marketing Coordinator

Salesforce on how commerce is accelerating to the cloud

Salesforce

Michael Affronti

Senior Vice President of Payments

Salesforce achieves balanced performance and employee resilience with Lyra Health

Salesforce

Brent Hyder

Chief People Officer

Salesforce - Customer Case Study

Salesforce

Bobby Joy

Director, Innovation & Learning, Technology and Products

Salesforce achieves scalable, time-saving automated testing with SmartBear TestComplete

Salesforce achieves a 99%+ connection rate and improved call visibility with Cyara Voice Assure

Salesforce

David Conway

Lead Systems Engineer

Salesforce Chooses Apache Druid For Their Edge Observability Platform

Salesforce

Dun Lu

Lead Software Engineer

Salesforce - Customer Case Study

Salesforce brings its data together to unlock the power of automation

Salesforce

Don Rigler

SVP, Finance Automation, Cloud ERP

Salesforce achieves trusted data discovery and governed self-service with Alation

Salesforce

Pavan Tumu

Director of Product Management

How gRPC is enabling Salesforce’s unified interoperability strategy

Salesforce

Ryan Michela

Principal Engineer, Service Mesh Team

Saving Millions without Sacrificing Performance of 100+ PB Data Lake Using Amazon S3 Intelligent-Tiering with Salesforce

Salesforce

Eric Legault

Principal Engineer

How Salesforce in the software industry modernized its on-premises infrastructure by migrating to AWS

Salesforce

Sukumar Maddineni

Vice President

How CRM provider Salesforce is modernizing its Marketing Cloud solution to save money and deploy faster on AWS

Salesforce

Omar Jaber

Software Engineering Principal Architect

Helping Patients Access Personalized Healthcare from Anywhere Using Amazon Chime SDK with Salesforce

Salesforce

Divya Daftari

Senior Director of Product

Salesforce UIP Uses Amazon EC2 Spot Instances to Reduce Data Processing Times by More than 90% and Save Over $1 Million Monthly

Salesforce

Eric Legault

Principal Engineer

Working for Planet Earth with Salesforce

Salesforce

Patrick Flynn

Senior Vice President and Global Head of Sustainability

Salesforce CDP Unifies Consumer Data at Exabyte Scale on AWS

Salesforce

Muralidhar Krishnaprasad

Executive Vice President Engineering

Salesforce and RyeStrategy Partner to Support Supplier Sustainability

Salesforce

Louisa McGuirk

Senior Manager, Sustainable Procurement

Salesforce On Target To Reach 99.99% Uptime with Steadybit

Salesforce

Krishna Palati

Director of Software Engineering

Salesforce Clones Best Practices of Top Performers

Why Salesforce trusts NewtonX to deliver actionable insights

Salesforce

Michelle Mere

Senior Director of Customer and Market Insights

Salesforce shifts brand perception and drives mid-market engagement in India with LinkedIn Marketing Solutions

Salesforce

Kritika Srinivasan

Senior Manager, Customer Advocacy & Brand

Salesforce achieves 600,000 organic viewers and 3% engagement with LinkedIn Marketing Solutions

Salesforce

Marissa Kraines

Senior Director of Social & Content Marketing

Salesforce manages revenue forecasts to 1% variance

Salesforce

Mark Conklin

Senior Director of Operations Systems & Tools

Salesforce achieves higher employee participation and benefits awareness with 6Connex Virtual Benefits Fair

Salesforce

Gina Hanrahan

Director, North America Benefits

Salesforce - Customer Case Study

Salesforce

Marc Benioff

Chief Executive Officer

Salesforce achieves skills-based talent transformation and faster, higher-quality hires with Beamery's AI Talent Platform

Salesforce

Andi Zyka

Senior Manager, Recruiting, Onboarding, and Employee Learning Solutions

How Salesforce Made “The Story of Sales," a Documentary All About Selling

Salesforce

Lynne Zaledonis

Vice President of Product Marketing

Salesforce+ Unlocking the future of digital engagement

Salesforce

Avrami Hendlish

Director of Software Engineering

Salesforce makes Open banking move with investment in Basiq

Salesforce

Rob Keith

Salesforce

Streamlining Production Debugging with Lightrun A Game-Changer for Our Marketing Cloud Intelligence Team

How Dreamforce Took the Guest Experience to New Levels

Salesforce

Scott Allan

Director, Strategy & Operations, Brand Technology

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B2B Case Studies Featuring Salesforce as the Customer

Case Studies

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