BMW achieves automated, standardized document digitization and up to 75% reduction in manual processing with Tungsten Automation
B2B Case Studies Featuring BMW as the Customer
Explore case studies featuring BMW as the customer — learn how vendors and partners helped BMW solve real business challenges.
Case Studies
Showing 166 Success Stories about Software and Services used by BMW
BMW achieves 34% uplift in test drives and reaches affluent prospects with Criteo
BMW Group achieves consolidated, secure global file transfer with Axway SecureTransport
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Tighter security with improved user convenience
BMW achieves increased customer engagement and retention with Walkbase
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BMW give a boost to end user customers with truly ‘genius’ online support
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Paul Kester
BMW
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BMW achieves immersive, life-size, high-detail showroom displays with Planar Systems
To target BMW’s core audience and drive engagement and awareness of the new BMW 7 Series
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i8 Halo Hybrid Sports Car Gets a High-Tech Platform
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BMW achieves 56% lower cost per lead and 2.8x more leads with Facebook lead adverts
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How to sell 2 BMW X6 in two weeks
BMW enhances dealer experience with TTEC
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Changing Perceptions of Electric Cars for BMW with an Immersive Series of Multi-Sensory Activations
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John Gourley
BMW
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BMW achieves 34% uplift in test drives from users who hadn't visited its website with Criteo
BMW achieves 2.1x higher engagement and 420% expansion with Amobee
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Joe Laszlo
Senior Director of Mobile Marketing Center of Excellence, IAB at BMW
BMW achieves 112.8% lift in dealership visits with Factual's Geopulse solutions
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BMW achieves broader real‑world app coverage and reduced testing costs with Applause
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Christian Schmid
Senior Advanced Technology Engineer
BMW achieves cross-functional alignment and rapid innovation with BetterWorks
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Uwe Higgen
Managing Partner
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Michael Zuerl
General Manager for Total Vehicle Quality Management
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BMW achieves increased showroom visits and 11% higher engagement with GroundTruth
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Patrick Zinga
Digital Media & Programmatic Planner
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Mobile application BMW Aftersales
BMW sees survey response rates increase by 20%
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Jonny Combe
General Manager, Product and Channel Development
Carmaker quickly, smoothly shares stories via AMP on BMW.com
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Christian Liedgens
Digital Marketer
BMW achieves anti-counterfeit protection and traceability for genuine parts with OpSec Security
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BMW improves critical communications and reduces downtime with Derdack Enterprise Alert
Deployment of SupplyOn WebEDI further extended at BMW Group
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Yvonne Holden
General Manager
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BMW achieves 90% issue resolution within 5 days and a 23-point NPS increase with Qualtrics
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Craig Westbrook
Vice President
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BMW uses ShakeMe™ to boost downloads of its app and drive 5x higher engagement than standard
BMW develops future leaders with DeakinCo. Business Diploma
BMW enhances showroom experience with PixelPlex IoT Web and Mobile Solution
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Nikita Achadinha
Brand Manager
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BMW pioneers EV range and intermodal navigation with INRIX
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BMW achieves secure, Excel-based EDI integration with ArcESB
BMW achieves a seamless, data-driven consumer experience with Limelight Platform
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Marianne MacNeil
Event Marketing Manager
BMW Group achieves centralized sharing and actionable machine-data insights with Qlik
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Harald Krüger
Chief Executive Officer
Solution for car dealers with mobile applications on the example of bmw ukraine
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BMW achieves easier customer journeys and increased self-service with Verint Systems Knowledge Management
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Designing an award-winning consumer website for BMW
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BMW Motorsport improves website quality and organic visibility with Ryte
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Elena Tareeva
Head of Marketing
Midwestern BMW dealer sells 85% of excess tire inventory and becomes #1 tire seller with Affinitiv
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Standardization of web content management and web cloud platform enables consolidation of all BMW Group brands with efficient use of resources
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BMW speeds up body prototyping with Open Cascade's Quick Mesh Application
BMW achieves a future-proof dual-stack network with Computacenter
BMW achieves faster, lower-cost IT consumable distribution with Computacenter's vending machine solution
BMW achieves unified infrastructure management with Pulumi
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Jens Ertel
Head of BMW Additive Manufacturing
Accelerating bobsleigh national team with 3D printed spike plates
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Claudia Rackl
Head of Projects & Qualification in Additive Manufacturing
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BMW achieves 100% availability and faster delivery with Redgate Monitor
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Tony Maddonna
Microsoft Platform Lead and SQL Server Enterprise Architect
BMW Group is banking on Intel® Distribution of OpenVINO™ toolkit for AI-based anonymization for every employee
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