CreatorIQ B2B Case Studies & Customer Successes

CreatorIQ is the global system of record for managing and optimizing creator-driven campaigns at scale. Powerful enough for the world’s biggest enterprises and nimble enough for the most innovative, CreatorIQ’s Enterprise Creator Cloud enables intelligent creator discovery, streamlines end-to-end workflow, ensures brand safety, and drives meaningful measurement. Airbnb, CVS, Dell, Disney, Mattel, Ralph Lauren, Salesforce, Tiffany&Co., and Unilever utilize their platform to drive real business results across their storytelling ecosystems.

AB InBev achieves 44% increase in campaign impressions with CreatorIQ

AB InBev

Morgan Korte

Lead Specialist, Influencer Marketing

The Ad Council achieves automated, scalable measurement of 100+ talent engagements and saves 100+ reporting hours with CreatorIQ

Ad Council

Lina Renzina

Talent Partnerships

How the American Red Cross and PEANUTS® Joined Forces to Inspire the Community

American Red Cross

Meghan Gargan

National Director

BABE Wine scales its ambassador program to 1,000+ influencers with CreatorIQ’s data science & CRM

BABE Wine

Tony Falk

Influencer Manager

Bang & Olufsen achieves instant visibility and optimized influencer performance with CreatorIQ

Bang & Olufsen

Alexei Edwards

Head of Engagement Marketing

How BeautyStat Climbed 135 Skincare EMV Ranks in 5 Months

BeautyStat

Rachel Bimonte

Influencer Marketing Manager

Benefit UK achieves 63% year-over-year EMV growth with CreatorIQ

Benefit

Annie Harrison

Senior PR and Influencer Manager

BrainTrust achieves measurable ROI through Influencer Data Mapping with CreatorIQ

BrainTrust

Kendra Bracken-Ferguson

Founder, Chief Digital Officer

How Burson Combines the Art and Science of Creator Marketing to Execute Impactful Client Campaigns

Burson Group

Shakira Akinjobi

Director of Influencer Marketing

Calvin Klein achieves $5.2M in Earned Media Value and 242M+ organic reach with CreatorIQ

Calvin Klein

How Tribe Dynamics Helped Coach Find Itself ‘Amongst Friends’

Coach

Derrin Woodhouse

Director, Global Influencer Marketing Relations + Strategy

How Darling and G&B Turned a Gifting Campaign Into an Evergreen Program

Darling

Kyle Hjelmeseth

Founder & CEO

Dermalogica achieves a pandemic-proof influencer product launch and $3.6M EMV with CreatorIQ

Dermalogica

Allee Goldberg

Manager, Influencer Communication

DIGIORNO Pizza achieves brand lift and improved consumer sentiment with CreatorIQ

DIGIORNO Pizza

Gabe Gordon

Co-founder

Eva NYC achieves 100% sales growth and $3.2M EMV with CreatorIQ

Eva NYC

Ashley Evans

Digital Marketing Director

Everywhere Agency achieves always-on influencer brand safety and sub-72-hour campaign launches with CreatorIQ

Everywhere Agency

Danica Kombol

Chief Executive Officer

Fabletics achieves 30% lower customer acquisition cost with CreatorIQ

Fabletics

Kelly McDermott

Director of Brand Partnerships and Influencer Relations

Foodie Tribe achieves 43% lower CPE and 20% lower CPM to boost Caviar’s campaign ROI with CreatorIQ

Foodie Tribe

Katy Coffield

CEO and Co-founder

How Foodie Tribe Optimizes Campaigns in Real Time

Foodie Tribe

Katy Coffield

CEO and Co-founder

Fullscreen combats follower fraud and ensures creator audience integrity with CreatorIQ's Creator Integrity Quotient

Fullscreen

Maureen Polo

Senior Vice President

iHeartMedia achieves stronger influencer marketing and real-time audience insights with CreatorIQ

iHeartMedia

Jeff Silber

Head of Digital Monetization

Investor's Business Daily creates the first private financial influencer network and boosts awareness & engagement with CreatorIQ

Investor’s Business Daily

Jerry Ferrara

President

How ION Empowers its Clients With Real-Time Insights Through CreatorIQ’s Data Integration

ION

Steven Lai

Senior Vice President

ipsy achieves 300M+ monthly earned media impressions and 60% faster reporting with CreatorIQ

Ipsy

Jennifer McDonnell

Director of Studio Operations

Kopari achieves record $2.3M EMV and 50% IG Shop-driven sales with CreatorIQ

Kopari

Susan Kim

Chief Executive Officer

Kosas achieves $3.2M EMV and a top‑3 Sephora brow launch with CreatorIQ

Kosas

Adeline Leong

Chief Marketing Officer

How L’Occitane en Provence and GateMaker Community Grew Annual EMV by 900%+

L'Occitane en Provence

Lindsey Serfas

Senior Manager of PR & Social

Using social to build, nurture, and drive brand value registers at the cash register for this creative consumer-products company

Leading American company

How a Leading Consumer Electronics Company Unifies Global Teams and Maximizes Creator Marketing Impact With a Central System of Record

Leading Consumer Electronics Company

Leading Retail and eCommerce Company achieves 215% eCommerce revenue growth (from $7.6B to $16.4B) with CreatorIQ

Leading Retail and eCommerce Company

Milk Makeup surpasses $100M EMV goal with CreatorIQ

Milk Makeup

How CreatorIQ Helps Moose Toys Find Brand-Safe Creators and Make Kids “Superhappy”

Moose Toys

Claudia Vine

Senior Manager, Social and Influencer Strategy

From Confectionery to Creators: How Nestlé Maintains Credibility With Consumers

Nestlé

Eduardo André

Global Social Media and Creator Expert

How Nestlé Health Science Humanizes its Brands With Creators, and Unifies its Global Team With CreatorIQ

Nestle Health Science

Matthieu Mauguin

Digital Communication Specialist

Profusion Cosmetics achieves validated influencer marketing ROI and 355% EMV growth with CreatorIQ

Profusion Cosmetics

Ariana Amricachi

Profusion Cosmetics

PÜR achieves $2.6M EMV and 47% quarter-over-quarter EMV growth with CreatorIQ

PÜR

Kristen D’Agostino

Marketing Manager

How SanDisk Leverages Creator Partnerships to Stay Top of Mind for Consumers

SanDisk

Hayley Beauregard

Digital Marketing Manager

ShopStyle achieves 300% ROI by identifying high-converting creators with CreatorIQ

ShopStyle

Aleksandra Chojnaka

Senior Director of Partnerships & Global Strategy

How Space NK’s EMV Soared 100% YoY by Building—and Retaining—Creator Relationships

Space NK

Leanne Rouse

Marketing Director

Tatcha achieves No. 1 Skincare EMV status and 164% YoY EMV growth with CreatorIQ

Tatcha

Rae Giron

Senior Manager

Univision Creator Network scales cross‑department influencer marketing and streamlines campaigns with CreatorIQ

Univision Creator Network

Jennifer Perri

Vice President

Versed achieves a record $1.8M EMV and 64% MoM lift with CreatorIQ

Versed

Kristin Sawyer

Senior Influencer Marketing Manager

Wander Beauty achieves sustained influencer engagement and $776.6K EMV from its shade expansion with CreatorIQ

Wander Beauty

Caroline Maeda

Integrated Marketing Manager

Zebrafi achieves revenue growth and cost-efficient influencer marketing with CreatorIQ

Zebrafi

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