ComScore B2B Case Studies & Customer Successes

Comscore (NASDAQ: SCOR) is a trusted partner for planning, transacting and evaluating media across platforms. With a data footprint that combines digital, linear TV, over-the-top and theatrical viewership intelligence with advanced audience insights, Comscore allows media buyers and sellers to quantify their multiscreen behavior and make business decisions with confidence. A proven leader in measuring digital and TV audiences and advertising at scale, Comscore is the industry’s emerging, third-party source for reliable and comprehensive cross-platform measurement.

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ComScore B2B Case Studies & Customer Successes

Case Studies

Building a winning political media plan with Arsement Media Group

Social in Consumer Electronics Beats by Dre

Increasing in-target delivery with Centro

Comscore Predictive Audiences and Channel Factory Use Cookieless Targeting to Drive Awareness of Political Candidate

Comscore Predictive Audiences Drive Campaign Performance for Amusement Park Brand

Proving and Improving the Effectiveness of Digital Advertising

Comscore Predictive Audiences™ Drive Video Campaign Performance for IBM

Frameplay & Comscore offer Brand Lift in the Gaming Space

Comscore Predictive Audiences Drive Campaign Performance for QSR Brand

Comscore Predictive Audiences Drive Campaign Performance for Automotive Brand

Harman International - Customer Case Study

Hearst Activates Inventory to Improve Sponsorship Packages for Advertisers

Buying efficiently and effectively with InQuest Marketing

How the Right Measurement Framework Can Increase Efficiency, Effectiveness & ROI of Digital Advertising

Knorr Marketing - Customer Case Study

Breaking through the clutter with Knorr Marketing

In-flight optimisation increases publisher’s viewability by 86% for auto manufacturer’s ad campaign

Using Comscore insights to understand the consumer journey

Leading Mattress Company - Customer Case Study

Sizing global sports audiences through contextual insights

News UK, comScore and Keller Fay Partner to Quantify the Impact of Advertising on Online and Offline Behaviours

How Mobile Rising Star Ad Units are Propelling Brand Advertising in Mobile

Making a Splash at Super Bowl LIII with Pepsi and bubly

Pursuit Channel winning automotive ad placements with Comscore TV and Advanced Audiences™

Maximizing the value of ad buys with Secret Weapon Media Agency

The Dodo - Customer Case Study

How WBRE-TV used Comscore to help clients recruit

Wegener leverages Digital Analytix Office Link to seamlessly communicate online insights and make real-time business decisions

Proving the value of Comscore measurement with WIS-TV

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Annex Experience

Resource Energy Solutions

PrimeVision