Popular Pays B2B Case Studies & Customer Successes

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Popular Pays is a platform connecting content Creators with Brands who want content to tell their stories. They’re tech-forward, with an in-house built iOS and web app (for creators) and dashboard (for brands) that delivers direct communication & powerful statistics to help you run a multiplatform campaign.

Case Studies

Showing 50 Popular Pays Customer Success Stories

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adidas achieves higher-than-benchmark Pinterest engagement and showcases Stan Smith versatility with Popular Pays

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Airweave achieves a 35% increase in link clicks and a 0.93% conversion rate with Popular Pays

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BetterHelp achieves 8.7% lower acquisition costs and 170% higher click-through rates with Popular Pays

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BetterHelp achieves scalable influencer ad growth and improved performance with Popular Pays

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Buddig achieves year-round brand awareness and 5.5M paid impressions with Popular Pays

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Center for Excellence in Higher Education reduces cost per lead 29% and drives 2,000+ leads with Popular Pays

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Chameleon Cold-Brew achieves 1M monthly follower reach and a year-long library of creator content with Popular Pays

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Dabble & Dollop achieves national Target launch success with Popular Pays

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Delta Air Lines achieves a large, high-quality content library to launch #SkyMilesLife with Popular Pays

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Doritos achieves viral Gen-Z engagement with Popular Pays

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Duck Camp achieves mobile‑optimized video ads — 50% lower CPC & 80% lower cost per landing page view with Popular Pays

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Dunkin’ Donuts achieves a 25% engagement lift with Popular Pays

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Dyson creates holiday-ready Pinterest pins in under a week with Popular Pays

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Dyson Supersonic achieves rapid A/B testing and above-benchmark Pinterest CTR with Popular Pays

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Dyson Supersonic achieves 8 gifting-focused Pinterest pins in under a week with Popular Pays

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Frito‑Lay achieves faster, cheaper TV commercial production during COVID‑19 with Popular Pays

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Frito-Lay creates a TV commercial faster and at lower cost with Popular Pays

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Fritos achieves authentic Gen-Z engagement at Stagecoach with Popular Pays

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Giuliana Prosecco boosts awareness and content creation with Popular Pays

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Intersport cuts campaign management time by 50% and doubles creator partnerships with Popular Pays

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JennAir achieves 2.6M Instagram reach and 33+ live-event content pieces with Popular Pays

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Kettle & Fire achieves 1.5X higher sales conversions and a 14-point brand awareness lift with Popular Pays

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KIND achieves same-day activation of 70 influencers with Popular Pays

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Kraft Heinz boosts awareness and positive perceptions with Popular Pays

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LesserEvil tracks online sales and boosts ROI with Popular Pays

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LesserEvil achieves direct Shopify sales attribution and 733% ROI with Popular Pays

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Liist achieves 15,000+ app downloads and doubles weekly growth goals with Popular Pays

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Liist supercharges app downloads with Popular Pays and TikTok

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M&M's scales content creation with Popular Pays

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M&M'S Caramel achieves scalable content creation—200+ assets and 70 creator partnerships with Popular Pays

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Method reduces campaign time by 50% with Popular Pays

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Method repurposes creator content across owned channels with Popular Pays

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Method achieves 50% reduction in campaign time with Popular Pays

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Method achieves 146 reusable creator assets to amplify its "Fear No Mess" campaign with Popular Pays

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Mother Raw achieves 75% less admin time and 4x more content with Popular Pays

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Mother Raw achieves faster, more cost-effective influencer content creation with Popular Pays

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My Food and Family achieves major awareness lifts and 5.7% engagement with Popular Pays

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OLLY achieves 35% faster content production with Popular Pays

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OLLY achieves 1M+ TikTok views and 18.5% engagement with Popular Pays

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OurPact achieves 20% lower cost-per-install with Popular Pays' mobile-optimized content

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OurPact achieves a 20% lower cost per install with Popular Pays

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PepsiCo boosts brand awareness and new-to-brand sales with Popular Pays

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Roti Modern Mediterranean achieves 1,100 Snapchat swipe-ups in 10 days with Popular Pays

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Samsung activates 27 international brand ambassadors and generates consistent evergreen content over four months with Popular Pays

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SkinnyPop Popcorn achieves diversified, creator-driven content with Popular Pays

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TCF Bank achieves more efficient cost per site visit with Popular Pays

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TCF Bank achieves 86% more efficient cost per site visit with Popular Pays

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The Motion Agency boosts influencer marketing ROI with Popular Pays

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UnitedHealthcare doubles creator partnerships and cuts campaign management time with Popular Pays

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Vinebox achieves 3.15x conversions at one-third the cost per purchase with Popular Pays

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