Lamar Advertising Company B2B Case Studies & Customer Successes

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Lamar Advertising Company is one of the largest outdoor advertising companies in the world, with more than 330,000 displays across the United States, Canada and Puerto Rico. Lamar offers advertisers a variety of billboard, interstate logo and transit advertising formats, helping both local businesses and national brands reach broad audiences every day. In addition to its more traditional out-of-home inventory, Lamar is proud to offer its customers the largest network of digital billboards in the United States with over 2,800 displays.

Case Studies

Showing 35 Lamar Advertising Company Customer Success Stories

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#ThankfulThisHoliday boosts holiday engagement with Lamar Advertising Company’s digital billboard campaign

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24 Hour Fitness drives 86,000 incremental visits with Lamar Advertising Company’s OOH and mobile retargeting

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Absolut Miami boosts awareness and excitement with Lamar Advertising Company OOH campaign

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Advocate Health Care achieves precise local reach with Lamar Advertising Company’s OOH Ratings

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AIDS Healthcare Foundation drives buzz for Miami store opening with Lamar Advertising Company out-of-home campaign

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Art Everywhere boosts awareness and engagement with Lamar Advertising Company

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AT&T boosts brand visibility and consumer engagement with Lamar Advertising Company’s Philadelphia station domination

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Chevrolet boosts Malibu sales and dealership visits with Lamar Advertising Company’s innovative OOH campaign

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Chick-fil-A achieves greater brand awareness with Lamar Advertising Company

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Crew Carwash achieves a 34% increase in applications with Lamar Advertising Company OOH billboards

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eBay drives mobile app shopping and holiday sales with Lamar Advertising Company OOH

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Finnegans Blonde Ale boosts limited-release beer sales with Lamar Advertising Company’s digital OOH campaign

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Gap boosts summer T-shirt sales and Millennial engagement with Lamar Advertising Company OOH

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Grand Blanc Nissan boosts store attention with Lamar Advertising Company OOH campaign

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Hennessy Reaches Younger Consumers and Boosts Sales with Lamar Advertising Company OOH Campaign

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HTC engages consumers with interactive out-of-home advertising from Lamar Advertising Company

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King Cadillac Buick GMC boosts local brand visibility with Lamar Advertising Company's eye-catching LED billboard

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Kmart & Sears boost holiday toy sales with Lamar Advertising Company

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Kraft boosts Boston brand awareness with Lamar Advertising out-of-home campaign

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Kraft Lunchables builds awareness for its new fruit meals with Lamar Advertising Company's out-of-home campaign

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La Phil builds awareness for Gustavo Dudamel with Lamar Advertising Company

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Los Angeles Dodgers generate fan buzz and record attendance with Lamar Advertising Company out-of-home campaigns

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MasterCard boosts affluent consumer preference with Lamar Advertising Company

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Maybelline boosts Fashion Week awareness with Lamar Advertising Company out-of-home campaign

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Montana Office of Tourism boosts awareness and visitation with Lamar Advertising Company

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NBC drives tune-in and boosts viewership with Lamar Advertising Company's digital OOH campaign

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NIVEA achieves brand awareness and engagement with Lamar Advertising Company

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Pandora boosts store traffic with Lamar Advertising Company

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Prudential builds retirement awareness with Lamar Advertising Company

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TBS boosts MLB Postseason tune-in with Lamar Advertising Company’s high-impact out-of-home campaign

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TNT achieves record-breaking launch ratings for Falling Skies with Lamar Advertising Company

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Totino’s boosts Denver sales and social buzz with Lamar Advertising Company OOH campaign

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Travel Portland boosts year-round tourism with Lamar Advertising Company’s localized OOH Zine campaign

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University of Arizona boosts its image in Phoenix with Lamar Advertising Company

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Walmart builds trust in fresh groceries with Lamar Advertising Company

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