IRI B2B Case Studies & Customer Successes

IRI logo

IRI is a leading provider of big data, predictive analytics and forward-looking insights that help CPG, OTC healthcare, retailers and media companies to grow their businesses. With the largest repository of purchase, media, social, causal and loyalty data, all integrated on an on-demand cloud-based technology platform, IRI guides its clients around the world in their quests to remain relentlessly relevant, capture market share, connect with consumers and deliver market leading growth.

Case Studies

Showing 39 IRI Customer Success Stories

search button

Coffee Manufacturing Company avoids delistment with IRI Brand AdvantEdge

Confectionery Company achieves +29% TRPs with IRI TV Planning

CPG Manufacturing Company avoids delisting and protects $10M+ in distribution with IRI shopper insights

Frozen Food Manufacturing Company achieves 10-20% Marketing Gains with IRI ProScores®

Global Financial Services Institution achieves 2x reporting efficiency with IRI Private Cloud

Global Food and Household Products Manufacturing Company achieves 2-6% market share growth with IRI

Household Cleaning Product Manufacturing Company achieves 193% ROAS with IRI Shopper Analytics and ProScores for Walmart Targeting

Large CPG Manufacturing Company boosts TV ad targeting effectiveness with IRI

Large CPG Manufacturing Company achieves 150% e-commerce sales growth with IRI

Large Food and Beverage Manufacturing Company uncovers a $400M+ online opportunity with IRI

Large Food Manufacturing Company boosts marketing effectiveness with IRI

Large Mass Merchant Retailing Company achieves 20% sales lift and 80 basis point share gain with IRI shopper insights

Large Snack Manufacturing Company achieves 8.9% sales lift with IRI campaign measurement

Leading Beer Product Company achieves 9% higher incremental sales uplift with IRI Verified Audiences

Leading Dairy Retailing Company achieves $10 million sales growth with IRI

Leading Frozen, Refrigerated and Shelf Stable Food Manufacturing Company achieves up to 10% share gain with IRI consumer-centric dinner occasion strategies

Leading Global Beverage Manufacturing Company achieves $1M sales lift with IRI

Leading Global Operating Retailing Company achieves 2.8% sales growth with IRI's global execution platform

Leading Global Snacks Manufacturing Company achieves stronger Hispanic brand engagement with IRI Hispanic Insights Advantage

Leading Management Retailing Company achieves stronger pricing and promotion strategies with IRI

Leading Organic Product Retailing Company grows natural and organic sales with IRI

Leading Organic Retailing Company drives organic buyer growth with IRI Collaboration Gateway

Leading Retailing and CPG Manufacturing Company achieves $3M chocolate category growth with IRI

Leading Safety Razor Manufacturing Company achieves 7.5% sales lift with IRI social media advocacy analytics

Leading U.S. Brewer Company achieves 2% weekly portfolio growth with IRI

Major Carbonated Beverage Company achieves 7% net revenue growth with IRI

Major Carbonated Beverage Company boosts holiday sales with IRI Media Advantage

Major European Retailing Company boosts assortment efficiency with IRI

Major Food and Beverage Manufacturing Company drives $50 million in online growth with IRI

Major Food and Beverage Manufacturing Company achieves 18% improvement in digital return on advertising spend with IRI

Major Tea Manufacturing Company restores sales growth with IRI Social Advantage

Multi Brand CPG Manufacturing Company achieves 41% sales growth with IRI

National Premium Coffee Company achieves 227% ROI and sales lift with IRI ProScores

Regional Bakery achieves massive distribution growth with IRI retailer collaboration platform

Sun Products achieves 5-7% trade efficiencies with IRI

Sun Products logo

Sun Products achieves higher ROAS and clearer campaign insights with IRI Lift

Sun Products logo

Toothpaste Manufacturing Company achieves 2.5x more valuable household audiences with IRI ProScores

Top Food Manufacturing Company achieves higher sales and penetration with IRI Lift

U.S. Confectionary Manufacturing Company boosts chocolate sales with IRI insights

No matching case studies