WorkMagic B2B Case Studies & Customer Successes

WorkMagic is the leader in Triangulated Measurement, which calibrates multi-touch attribution and MMM models with incrementality tests and grounds all marketing decisioning in causality. Omnichannel brands use WorkMagic to understand the comprehensive impact of their marketing on their entire business, empowering them to optimize their media mix with accuracy, granularity, and predictability.

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WorkMagic B2B Case Studies & Customer Successes

Case Studies

How Physical Retail Drove a 29% Lift in Online Sales for Branch

WorkMagic Cemented CTV as a Top Performer for Branch Furniture

Branch Measured It with 3-Cell Lift Tests and Achieved 18% MER Increase

How Branch increased revenue from Meta ads by 113% with incrementality-based attribution

How Doubling Snapchat Spend Unlocked 12% Higher ROAS for Comfrt

How Comfrt Found 68% of TikTok Shop Ads Impact Came from the Halo Effect on Shopify

The Measurement Methodology Uniting Finance and Growth at David Protein

The Secret Behind Graza’s 20% Boost in Marketing Efficiency

How Axon by AppLovin Became the Secret Ingredient to 4.2x Revenue Growth

How IndaCloud Increased Marketing Profitability by 150% Using WorkMagic's Media Budget Optimizer

How Jordan Craig’s Profit- and Customer-First Playbook Drove a 65% POAS Lift on Google Shopping

King Smith boosted ROAS by 23% with WorkMagic's Data-Driven Attribution Model

How Incrementality-Calibrated MMM Prepared Lifepro for BFCM

Uncovering the Halo Effect of a Full-funnel TikTok Strategy through Geo Incrementality Testing

A D2C Footwear Brand Boosted Net Profit by 37% with Meta Ads Using Incrementality Testing

How Salt & Stone Discovered 67% of YouTube’s Impact Was Its Halo Effect on Amazon

How Semaine Health Uncovered an 87% Halo Effect from Pinterest with A 3-Cell Lift Test

WorkMagic helped SimplyInked achieve 58% sales growth and reduce CAC by 26%

How Measuring TikTok’s Halo Effect Across Retail & Amazon Drove 64% Higher Sales

How Incrementality Testing Helps True Classic Evaluate and Scale New Ad Channels like Axon

How True Classic Achieved ROAS Breakthroughs on TikTok with WorkMagic's Insights into Incrementality, Halo Effect, and MMM

Measure the impact of YouTube ads across Shopify and Amazon

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MHC Software

Clarus

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