Lexer B2B Case Studies & Customer Successes

Lexer Customer Data Platform is an easy-to-use marketing hub for customer insights, segmentation, and targeting. There are over 13 Billion people and things connected to the internet generating data. Most of this data is ignored. Lexer solves this problem through enterprise-level SaaS tools that enrich for insight, and activate for impact. It consumes data from multiple sources, enriches that data, and make this data accessible to their clients through their dashboards.

5.11, Inc. achieves new customer insights and $560K in sales with Lexer

5.11, Inc.

James Foster

Marketing Automation Manager

Alembika discovers a new customer persona, boosts Average Order Value by 8% and drives 11% revenue growth

Alembika

Alin Wagner

Head of Marketing & eCommerce

How Aquila realized the true impact of paid social on their in-store sales

Aquila

Kiara Pecenko

Head of Marketing

Australian Football League achieves actionable fan insights with Lexer’s Customer Data Platform

Australian Football League

Australian Government strengthens crisis response, community consultation and recruitment with Lexer Listen

Australian Government

Black Diamond halves CPA and more than doubles ROAS with Lexer CDP in 100 days

Black Diamond

Jan-Willem Driessen

VP of Global Marketing & DTC

Caravan Industry Association of Australia exceeded competition target by 679% and collected 6,000 survey responses

Caravan Industry Association of Australia

Keelan Howard

Marketing Director

Compana Pet Brands turn collaboration into +14% CLV & 22% less one-time buyers

Compana Pet

Holly Walker

Marketing Director

Corbetts achieves massive Facebook ROAS with Lexer

Corbetts

Keri Partridge

Ecommerce Specialist

Financial Services Group achieves 50% cost savings and fastest social response times with Lexer Engage

Financial Services Group

Global Insurance Company achieves proactive social-media risk detection and crisis management with Lexer

Global Insurance Company

Harris Scarfe achieves 270% increase in email engagement with Lexer

Harris Scarfe

Simon Burrett

General Manager

International Airline Company achieves centralized 24/7 social customer service and 4,000+ hours saved with Lexer Engage

International Airline Company

kikki.K achieves a smooth, five-week CDP integration and holiday-ready customer insights with Lexer

kikki.K

Matt Smith

General Manager of IT & Supply Chain

Large Australian Bank achieves rapid 14-day onboarding and enterprise-wide data integration with Lexer

Large Bank

Largest Airline Company achieves consolidation of five social intelligence tools into one integrated solution with Lexer

Largest Airline Company

Largest Australian Bank achieves real-time risk management and boosts campaign effectiveness with Lexer Listen

Largest Australian Bank

Leading Insurance Group achieves real-time crisis management and campaign optimisation with Lexer

Leading Insurance Group

Major Telco Company achieves real-time customer identity and targeted marketing to boost ARPU with Lexer

Major Telco Company

Marshall White achieves up to 40% higher conversions with Lexer’s CDP and intelligent lead scoring

Marshall White

Rod Collins

General Manager of Marketing and Digital

Mountain Khakis achieves a 49% Black Friday revenue uplift in 22 days with Lexer CDP

Mountain Khakis

Jeremy Hale

President

PAS Group achieves 18X ROI from personalisation with Lexer

PAS Group

Anna Samkova

General Manager for Digital

Rip Curl achieves a unified customer view and higher campaign revenue with Lexer

Rip Curl

Sam Hopgood

Digital Marketing Manager

How Rip Curl drove 93% more revenue per campaign in one month with Lexer and a single customer view

Rip Curl

Sam Hopgood

Digital Marketing Manager

SEEK achieves personalised, context-rich social customer service with Lexer Engage

SEEK

Melita Amore

Marketing Associate – Social Media

Spyder achieves 94% email revenue increase and 85% database growth with Lexer

Spyder

Nick Adcock

Chief Executive Officer

How Starward Whisky tapped Lexer's CDXP for new customer insights in 48hrs

Starward

Sur La Table achieves more repeat customers and long‑term loyalty with Lexer

Sur La Table

How TGV Cinemas increased customer lifetime value by closing the gap between data and customer experiences

TGV Cinemas

Mohit Bhargava

Chief Marketing Officer

THE ICONIC achieves a single customer view in 15 days with Lexer CDP

THE ICONIC

Alexander Meyer

Chief Marketing Officer

THE UPSIDE transforms customer experience with 75% conversion rate and +13% AOV

THE UPSIDE

Paul Burdekin

Chief Executive Officer

How Village Cinemas used Lexer’s CDXP to engage customers and drive gift voucher sales

Village Entertainment

Village Entertainment achieves record revenue growth and major loyalty expansion with Lexer CDP

Village Entertainment

Nic Robin

General Manager Marketing

Vinomofo achieves 42% lower acquisition costs, 27% more active customers and higher lifetime value with Lexer CDP

Vinomofo

Mariano Favio

Head of Marketing

Virgin Mobile achieves 70% faster customer service resolution with Lexer

Virgin Mobile

Robbie Dickenson

Associate Director

West Coast Eagles achieves 5% database growth and 13,000+ fan insights with Lexer

West Coast Eagles

Jed Harrison

West Coast Eagles

Wondercide achieves 600% ROI with Lexer CDP-powered targeted direct mail

Wondercide

Emily Perdue

Director of Marketing

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