Case Study: Largest Airline Company achieves consolidation of five social intelligence tools into one integrated solution with Lexer

Largest Airline Company - Customer Case Study

Largest Airline Company was managing five concurrent social business intelligence tools—each with separate contracts, costs, interfaces, training and support—and none of them integrated. Seeking a simpler, one‑stop solution, they turned to Lexer and its complete suite of social intelligence products to consolidate and streamline their operations.

Lexer replaced the disparate vendors with a single integrated platform, eliminating duplicate contracts and fragmented workflows. The unified Lexer solution enabled consolidated analytics and cross‑functional insights—impacting risk, compliance, HR, product, yield, loyalty and marketing—while simplifying training, support and vendor management.