Case Studies

Showing 37 Success Stories about Software and Services used by Ad Council

Ad Council - Customer Case Study

The Ad Council achieves automated, scalable measurement of 100+ talent engagements and saves 100+ reporting hours with CreatorIQ

Ad Council - Customer Case Study

Ad Council Turns to Feedback Loop to Validate its Iconic Campaigns

Helped Ad Council understand campaign effectiveness using media mix modelling

Optimized and Improved Marketing Analytics Using Cloud Data Warehouse

Transforming Social Welfare with Analytics

Ad Council - Customer Case Study

The CDC Wants Everyone to Remember: Mask Up Until You’re Vaccinated

Ad Council - Customer Case Study

Keeping a Pulse on Consumers is Product Management

How a nonprofit created a powerful UGC-driven PSA against police brutality

Ad Council Powers Emmy-Winning #LoveHasNoLabels Campaign with User-Generated Content

How Creative Data Improved Access to an Autism Diagnostic Tool

The Ad Council uses CTV to increase awareness around mental health during the pandemic

The Ad Council drives 113% lift in performance with IBM Watson Advertising Accelerator

How Ad Council & KERV Drove Measurable Impact with Innovative Diversity, Equity and Inclusion Effort

Ad Council achieves 31% higher attention and 123% higher CTR for FinishYourDiploma.org with Outbrain's Onyx

Ad Council - Customer Case Study

Ad Council - Customer Case Study

AdCouncil - Customer Case Study

Ad Council - Customer Case Study

Optimizing Creative Using Consumer Neuroscience

Ad Council - Customer Case Study

Ad Council - Customer Case Study

AdCouncil - Customer Case Study

AdCouncil - Customer Case Study

AdCouncil - Customer Case Study

Ad Council doubles CTR and reaches 1M+ mobile views with Millennial Media

Website Redesign Optimized User Pathways

Ad Council - Customer Case Study

Ad Council - Customer Case Study

Ad Council achieves over 40,000 authentic #LoveHasNoLabels images and sustained nationwide engagement with Stackla

Ad Council - Customer Case Study

Ad Council - Customer Case Study

Ad Council - Customer Case Study

Ad Council - Customer Case Study

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