Millennial Media B2B Case Studies & Customer Successes

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Millennial Media is the leading mobile ad marketplace, making mobile simple for the world’s top brands, app developers, and mobile web publishers. The company's data and technology assets enable advertisers to connect with target audiences at scale, while driving monetization for publisher and developer partners.

Case Studies

Showing 29 Millennial Media Customer Success Stories

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Activision achieves 15K+ mobile consumer interactions and viral social engagement with Millennial Media

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Ad Council doubles CTR and reaches 1M+ mobile views with Millennial Media

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Adidas achieves thousands of in-person attendees at NYC's Penn Station with Millennial Media

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Auntie Anne’s achieves measurable point-of-sale coupon redemptions with Millennial Media

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Ben & Jerry’s achieves high social engagement and above‑benchmark CTR with Millennial Media

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Buick achieves early-adopter brand awareness with Millennial Media

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Dove achieves 59% higher engagement and improved CTR with Millennial Media's Tumblr integration and audience targeting

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Elizabeth Arden achieves 2X mobile engagement and increased social sharing with Millennial Media

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Emirates Airline achieves 3.5x mobile engagement and 5K+ website clicks with Millennial Media

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FIAT achieves increased brand awareness and mobile engagement with Millennial Media

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Harvester achieves 16,000 mobile voucher downloads and seamless Apple Passbook redemptions with Millennial Media

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Intrepid Fallen Heroes Fund achieves $40M+ raised and four treatment centers funded with Millennial Media

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Jeep achieves cross-screen reach and 43% higher PC CTR with Millennial Media

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Malibu achieves 8M mobile video views and 4.4% engagement with Millennial Media's Video Advertising Suite

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McDonald’s achieves increased local store visits and 1.42% CTR with Millennial Media’s location-based mobile ads

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Microsoft Corporation achieves 3.23% engagement and heightened Lumia 1020 awareness with Millennial Media's interactive mobile ad

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NTUC FairPrice Xtra drives in-store participation and 71% CTR with Millennial Media

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Olympus achieves 5x higher engagement and 4x higher click-throughs with Millennial Media

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Paramount Pictures achieves 2.6M completed trailer views and high mobile engagement with Millennial Media

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PBS KIDS achieves nearly 50% higher audience engagement with Millennial Media's interactive mobile campaign

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Rimmel London doubles engagement and drives 50%+ product clicks with Millennial Media

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Campbell’s Swanson Brand Measures ROI on Mobile

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T-Mobile Austria achieves 600K+ views and 1.42% CTR to boost mobile audience awareness with Millennial Media

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The Home Depot achieves record mobile site traffic and markets 11 offers with Millennial Media’s Mobile Circular

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The North Face achieves 319K+ completed views and strong mobile engagement with Millennial Media Video PLUS

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U.S. Marine Corps achieves 10M reach and boosts Facebook engagement with Millennial Media

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UGG Australia achieves 4X higher mobile engagement and #1 Cyber Monday search with Millennial Media

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Universal Pictures achieves 16.4M organic reach and 900K downloads with Millennial Media

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Western Union boosts engagement and store visits with Millennial Media's Video Plus & Gamification

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