dataxu B2B Case Studies & Customer Successes

DataXu is transforming the way companies build their brands in a digital world through the industry’s only fully integrated programmatic marketing solution. The DataXu Platform offers cloud based software that leverages data and analytics to help enterprise marketers better understand and engage consumers, and optimally manage marketing investments for more efficient and effective customer acquisition strategies.

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dataxu B2B Case Studies & Customer Successes

Case Studies

22squared agency uses programmatic to improve targeting and efficiency

Adgenda (high-end property media agency) achieves a 50%+ cut in CPA to £184.75 with dataxu

All About Media achieves full control, increased transparency and higher ROI with dataxu's TouchPoint

American Signature Inc. achieves 5X ROI and boosts sales with dataxu Connected TV

Astro achieves 5X higher conversion rate and 2X lower CPA with dataxu

BBC achieves wider premium audience reach and increased advertiser engagement with dataxu Audience Extension

Independent agency BSSP increases client satisfaction through programmatic tech

Catapult uses advanced analytics to identify a potential $600k in incremental sales

Independent agency Creature embraces programmatic to optimize creative for client

Duncan Channon achieves 3X social reach with dataxu OneView

Epson America achieves a 71% lift in awareness with dataxu

Ford achieves 20% lift in shopping outcomes with dataxu's Guaranteed Media solution

Forrester - Customer Case Study

Franklin University achieves 177% increase in web visitor conversions with dataxu

HPE & Digitas leverage dataxu’s OneView™ & OpenABM technology to fuel account engagements

Imomad (media agency) achieves 11% order volume lift for YOGIYO with dataxu’s TouchPoint

Intuit achieves substantial incremental reach and 125% higher engagement with dataxu

Kelly Scott Madison achieves 40% lower CPA and 198% traffic growth with DataXu

Labelium cuts CPM by 33% and boosts video completions with dataxu

Team One & Lexus go programmatic at national scale

Lexus achieves 63% conversion lift and 28% KPI improvement with DataXu Market Pulse

Meliá Hotels International boosts actions 37% and cuts cost per acquisition by $21.39 with dataxu

MetaPeople achieves 16% lower cost-per-order and 26% more new customers with dataxu

Nara Media (London independent agency) achieves improved campaign ROI with dataxu

OUTDOOR CUSTOM SPORTSWEAR LLC achieves unified cross-device TV reach and up to 1.48x site engagement lift with dataxu

OUTDOOR CUSTOM SPORTSWEAR LLC achieves 1.36x homepage lift and 1.31x product page engagement with dataxu

OUTDOOR CUSTOM SPORTSWEAR LLC achieves 1.81x increase in qualified digital engagement with dataxu

Pixum achieves increased branded searches and positive ROI from video advertising with dataxu

Schneider Electric achieves a global, data-driven programmatic marketing transformation with dataxu

Sky increases engagement and saves £160K with dataxu's Sky AdVance

Sony achieves sales increase with programmatic interactive pre-roll

The Ascott Limited achieves massive brand awareness and cross-device bookings with dataxu OneView

Universal Pictures achieves 2× better price/performance at 15× scale with DataXu

Vodafone UK achieves 10% marketing efficiency improvement with DataXu’s Market Pulse

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