BASIC B2B Case Studies & Customer Successes

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BASIC is a San Diego-based brand strategy and digital design agency that helps brands deliver better experiences to the consumers. BASIC has built a solid reputation for using design to connect brands and people through the things they love products, services, experiences and stories. With a growing client list of world-class brands and as a frequent partner to other high-caliber creative agencies, BASIC specializes in strategy driven and design-led brand communications and digital innovation. BASIC has earned Webby Award Honoree recognition within Best Practices, e-Commerce and Best Web Application/Services categories.

Case Studies

Showing 41 BASIC Customer Success Stories

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Adobe showcases rich media power with BASIC/DEPT®

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American Express improves small business digital access with BASIC

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BB Dakota builds a storytelling eCommerce flagship with BASIC

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Establishing a brand and eComm experience with an irreverent personality

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Establishing a brand and eComm experience with an irreverent personality

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Improving the healthcare experience through strategy and design

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Chrome Industries - Customer Case Study

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Chrome Industries boosts mobile revenue and conversions with BASIC eCommerce redesign

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Design Within Reach creates a personalized eCommerce experience with BASIC

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Fender - Customer Case Study

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Fender boosts associate training and sales with BASIC’s Fender Academy

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Repositioning an outdoor electronics company for a direct-to-consumer future

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Furrion achieves 132% online revenue growth with BASIC

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A long-term relationship committed to bringing the best of Google to people worldwide

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Heath Ceramics - Customer Case Study

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Hidden Valley boosts recipe engagement and personalization with BASIC

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Establishing a global brand strategy for HTC & Windows

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Building a beautiful D2C brand through eCommerce

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Keen - Customer Case Study

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KFC achieves digital sales growth and 13% same-store sales increase with BASIC

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KFC achieves record Mother’s Day sales with BASIC’s Kentucky Fried Buckquet campaign

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Creating the identity of a district that curates culture

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Nerd Skincare redefines acne care with BASIC brand strategy and ecommerce design

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Redefining communications for an iconic headwear brand

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Exploring a game-changing campaign to move Nike forward

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Nixon achieves global eCommerce growth with BASIC

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Bringing global brand growth to Nixon through eCommerce

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Ocean Spray creates a dynamic brand storytelling hub with BASIC/DEPT®

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Ocean Spray creates a dynamic storytelling hub with BASIC

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OXO - Customer Case Study

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Patagonia boosts mobile revenue with BASIC’s mission-driven eCommerce experience

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Playstation - Customer Case Study

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Rad Power Bikes boosts conversion with BASIC's sustainability-powered eCommerce experience

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Recreating the offline shopping experience online

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Riot Games achieves a cohesive, modern digital brand experience with BASIC/DEPT®

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Silver Oak boosts online revenue with BASIC eCommerce and CX transformation

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The Webby Awards builds a stronger digital product and research platform with BASIC

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Vizio achieves a more immersive, shoppable entertainment experience with BASIC

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Helping Volcom transform their customer experience through a new eCommerce platform

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Volcom achieves a refreshed direct-to-consumer eCommerce experience with BASIC/DEPT®

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Wilson finds its place in culture and enters sportswear with BASIC

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