AppNexus B2B Case Studies & Customer Successes

AppNexus is a technology company whose cloud-based software platform powers and optimizes the programmatic sale and purchase of digital advertising. Because plaform is open, AppNexus are able to build and differentiate technology on top of AppNexus, making the infrastructure through which a substantial portion of the world’s internet advertising flows.

Featured Companies

AppNexus B2B Case Studies & Customer Successes

Case Studies

33Across achieves 120% monthly revenue growth with AppNexus Header Bidding

American Express achieves lower CPCs and higher ROI with AppNexus

Auto Trader achieves 90% lower CPA and simplified campaign workflows with AppNexus

Axel Springer SE achieves 13%+ higher open-market eCPMs with AppNexus

Bannerconnect achieves 76% lower eCPA with AppNexus

Collective achieves stronger video performance and cost efficiency with AppNexus Video

Democracy Works measures voter turnout impact with AppNexus

Le Figaro achieves higher revenue yield and better user experience with AppNexus Publisher Suite

Liftoff achieves 10x more installs and lower CPIs with AppNexus

Light Reaction achieves higher CTRs and faster setup times with AppNexus

Livingly Media achieves 10% incremental revenue growth with AppNexus

MBuy achieves 14x more conversions with AppNexus

Microsoft Corporation achieves transparent, brand-safe programmatic advertising at scale with AppNexus

MiQ achieves 2.1X more revenue with AppNexus Programmable Platform

Operam achieves double-digit gains in vCPMs and CPCs with AppNexus Guaranteed Views

Ouest-France Group doubles AMP CPMs with AppNexus Prebid Server

Ranker achieves 70% video revenue growth with AppNexus and Prebid

Schibsted Norway achieves 70% year-over-year programmatic growth with AppNexus

Scibids achieves a 71% lower Cost-Per-Qualified-Visitor with AppNexus

Shazam boosts mobile eCPM by 32% with AppNexus

Shoe-D-Vision increases ROI and reduces cost-per-order with AppNexus

The Seattle Times achieves 25% eCPM lift with AppNexus

Tomorrow TTH improves CTR by over 3X and lowers CPA by 30% with AppNexus

Underdog Media achieves higher eCPMs and reduced latency with AppNexus

Wayfair achieves hyper-personalized, high-performance digital advertising with AppNexus

Xaxis achieves 38% lower cost-per-click with AppNexus Guaranteed Views

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