AudienceProject B2B Case Studies & Customer Successes

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AudienceProject is a technology-based market research company founded in Denmark and operational worldwide that helps advertisers and agencies get the most value from their advertising spend. They provide an independent, cross-media audience measurement platform with everything you need to create effective multichannel campaigns. With their platform, you can measure, optimise and plan your campaigns to reach and impact your audience cost-efficiently across channels, formats and devices.

Case Studies

Showing 46 AudienceProject Customer Success Stories

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Boots improves media planning with AudienceProject cross-media measurement

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Confused.com Puts Audience Measurement At the Centre of Its Business With Audienceproject Partnership

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Dailymotion achieves measurable brand lift for automotive video ads with AudienceProject

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Ebiquity improves cross-media reach insights with AudienceProject

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Measuring the Impact of Facebook Ads Compared to Tv Ads

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Finecast achieves de-duplicated reach and frequency across TV with AudienceProject

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Heineken improves media mix optimisation with AudienceProject cross-media measurement

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Immediate Media wins a six-figure campaign budget with AudienceProject

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JPIMedia redesigns its data strategy with AudienceProject’s AudienceHub

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JPIMedia builds 170+ audience segments in under 3 months with AudienceProject

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JPIMedia achieves 49% uplift in reach for sociodemographic audiences with AudienceProject’s Full Reach technology

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Jysk Fynske Medier / Step Joined the Buy Side as Part of a Strategic Decision To Offer Unlimited Reach to Its Clients

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Kia achieves cross-channel campaign measurement and audience reach optimization with AudienceProject

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A Car Brand Wanted to Optimise Its Campaign Budget Based on Reach in Target Group Across Digital and Tv

An Agency Helped a Car Brand Free Up Advertising Spend for New Growth Opportunities by Reaching Their Target Audience at a Lower Cost, With Less Wastage

A Danish Publisher Documented the Beneficial Effects of Reaching Users With Real, Rather Than Presumed, Intent to Travel

Company Within Fast Moving Consumer Goods Identify Four Key Customer Segments

A Nordic News Publisher Created High Demand Segments Based on the Unique Personas of the Users on Its Premium Sites

A Nordic Publisher Used a Data-based Approach to Document and Sell Male Users Beyond Its Popular Male Niche Sites and Expand Reach Within Its Own Inventory

A Swedish Online Magazine Used Clever Insights to Convince an Advertiser That Their Sites Were the Ideal Place to Reach Women With Real Intent to Buy a New Car

An Agency Helped a Telco Optimise Its Campaign Budget Based on Reach In Target Group Across Digital and Tv

A UK News Publisher Created a Custom Audience for Its Biggest Spending Advertiser Category and Increased Its CPM Prices

A UK Publisher Leveraged Its Ability to Identify a Valuable Audience and Added An Extra Revenue Stream to Its Business

Lidl Sweden boosts brand impact with AudienceProject

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A Local Publisher Built Highly Valuable Job Audiences to Gain a Competitive Advantage for Its Recruitment Listings

Magnite achieves incremental CTV reach insights with AudienceProject

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a major auto brand improves target group precision with AudienceProject

A Major Morning Newspaper Increased the Number of Paying Subscribers and Became Better at Retaining the Ones They Already Had

Mindshare Helped Sweden’s Largest Appliance Dealer Elon Activate Industry- Specific Audiences to Reach Valuable Target Groups via Programmatic Buying

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National Transportation Company achieves 60%+ uplift in campaign awareness with AudienceProject

Nordisk Film improves campaign conversion with AudienceProject

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Orchestra achieves 2.5x ROAS with AudienceProject cookie-less attribution

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OS Data Solutions achieves up to 327% lift in on-target percentage with AudienceProject

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OS Data Solutions achieves up to 327% lift in on-target percentage with AudienceProject

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Pandora boosts top-of-mind brand awareness with AudienceProject

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PepsiCo achieves more efficient cross-media reach and brand impact with AudienceProject

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A Premium News Publisher Wanted to Prove the Value It Delivered on a Substantial Native Campaign, in Order to Be Sure Of Repeat Business at the Same Level

Saxo identifies its most valuable customers with AudienceProject

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Shine improves media mix efficiency with AudienceProject

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Telia achieves 20% higher reach efficiency with AudienceProject

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top German sales house increases audience-data coverage by 50% with AudienceProject Full Reach

Universal Pictures achieves more efficient cross-media reach and stronger brand impact with AudienceProject

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Vodafone achieves 176% lift in campaign awareness with AudienceProject

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Vodafone achieves 176% lift in campaign awareness with AudienceProject

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Warner Bros. Discovery proves Discovery+ incremental reach with AudienceProject

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Witt achieves greater reach and efficiency with AudienceProject

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