Impel B2B Case Studies & Customer Successes

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Impel offers automotive dealers, wholesalers, OEMs and third-party marketplaces the industry’s most advanced digital engagement platform. The company’s end-to-end omnichannel solution leverages proprietary shopper behavioral data and AI technology to deliver hyper-personalized experiences at every touchpoint across the entire customer journey. Impel’s communication, merchandising, marketing and imaging applications work seamlessly with all major website, CRM and DMS platforms. To date, the company has delivered more than 2 billion shopper interactions across 51 countries.

Case Studies

Showing 13 Impel Customer Success Stories

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Audi Denver achieves 22% higher appointment set rates and 21% lead re-engagement with Impel AI

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Available Car achieves 62% more appointments and saves 2,050 labor hours with Impel’s Sales AI

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Budds’ (Oakville multi-franchise dealer) achieves 9x industry-average CTR and 25% of site traffic with Impel VIN‑Retargeting

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Cars.com achieves major increases in engagement and conversions with Impel’s 360° WalkArounds

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Crystal Lake CDJR achieves 29% lift in showroom appointments and boosts sales productivity with Impel Sales AI

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Dominion Dealership Solutions achieves faster inventory turns and higher sales with Impel's 360° WalkArounds

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Driving Unmatched Efficiency and Engagement with Impel Chat AI

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Elk Grove Buick GMC achieves 18% higher lead conversion and $1M in influenced sales with Impel's Sales AI

Elk Grove Buick GMC logo

Fred Anderson Toyota achieves $1.1M in service revenue and 1,500 appointments in 6 months with Impel’s Service AI

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IAA achieves $300–$600 higher selling prices and 2.2 extra bids per vehicle with Impel’s 360º View digital merchandising

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Sales AI Significantly Increases Appointment Set Rates

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Passport Auto Group achieves a 31% increase in showroom appointments with Impel’s Sales AI

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Planet Honda achieves higher internet leads and conversions with Impel

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