FullStory B2B Case Studies & Customer Successes

FullStory offers digital experience analytics, on-the-fly conversion funnels, advanced search capabilities, a video-like replay of real user sessions, and robust debugging and developer tools—all while integrating with leading software-as-a-service (SaaS) products. FullStory, the app that captures all your customer experience data in one powerful, easy-to-use platform. Their tiny script unlocks pixel-perfect session playback, automatic insights, funnel analytics, and robust search and segmentation – empowering everyone in your organization to help build the best online experience for your customers. FullStory reveals the truth about your customer's digital experience—so that you can make it better.

Autopilot achieves a 15% higher activation rate and simplified onboarding with FullStory

Autopilot

Michael Sharkey

Chief Executive Officer

Breather achieves faster customer support and quicker debugging with FullStory

Breather

Simon Trudeau

Digital Analytics Director

Carvana achieves ~5% lift in cars reserved for checkout while maintaining site performance with FullStory

Carvana

Paul McReynolds

Director of Product

CINC increases conversions and reduces churn in mobile app experiences with FullStory

CINC

Joshua Lowe

Product Manager

Finicity increases conversions and speeds support while protecting sensitive data with FullStory

Finicity

Christiaan Johnson

Director of Product Design

Flight Centre reduces booking failures 22% and boosts feature adoption 24% with FullStory

Flight Centre

Hans Einner Barroga

Experience Design Lead

Fortive achieves evidence-backed digital experimentation across 40+ websites with FullStory

Fortive

Michelle Smith

Global Digital Analytics Manager

Gap Inc. achieves real-time customer insights and faster troubleshooting with FullStory

Gap Inc.

Patrick McBride

Head of Mission Control (Digital Ops)

Gather achieves smoother onboarding and one-touch issue resolution with FullStory

Gather

Scottie Elliott

Co-Founder

Go Pollock boosts demo conversion from 45% to 70% with FullStory

Go Pollock

Valentin Ruest

CEO

Grow achieves 8X increase in onboarding conversion rate with FullStory

Grow

Ryan Sydnor

Co-Founder

HBC's Saks Fifth Avenue improves digital shopping experience with FullStory

HBC SAKS

Yi Cao

Senior Manager, Product Research

Jane.com achieves a seamless online shopping experience with FullStory

Jane.com

Jason Mitchell

Senior Product Manager

Jumbo Interactive saves tens of thousands in lost revenue by identifying business‑critical bugs with FullStory

Jumbo

Patrick Gordon

Principal Product Manager

Kayako boosts adoption and reduces churn with FullStory

Kayako

James Doman-Pipe

Product Marketing Manager

LuckyVitamin achieves a 20% reduction in error resolution time and breaks down data silos with FullStory

LuckyVitamin

Vishal Arora

Director, Digital Product & UX

Metromile achieves higher conversions and reduced churn with FullStory

Metromile

Matt Stein

Director of Product Design

Moosejaw achieves faster issue resolution and higher conversions with FullStory

MooseJaw

Jerry Hoopfer

e-Commerce Project Manager

Moosejaw achieves faster issue resolution and improved customer experience with FullStory

MooseJaw

Michael Moore

Chief Technology Officer/CIO

NomNom achieves deeper customer insights and improved UX with FullStory

NomNom

Sofia

NomNom

PandaDoc achieves higher NPS, faster debugging, and improved product experience with FullStory

PandaDoc

Nathan Lippi

Product Manager for Growth and Insight

Sendoso personalizes support, saves time, and innovates features with FullStory

Sendoso

Kelly Hoover

Senior Product Manager

Shoppers Drug Mart reduces registration drop-off 45% and resolves support issues faster with FullStory

Shoppers Drug Mart

Jeremy Thompson

Marketing Manager

Sixty, an agency hiring platform, achieves rapid bug resolution and seamless customer support with FullStory

Sixty

Andrew King

Co-Founder

ThomasNet achieves a 94% increase in conversions with FullStory

ThomasNet

Julian Gaviria

Director of User Experience

ThredUP.com achieves faster bug fixes and higher engineer productivity with FullStory

ThredUP.com

Dan DeMeyere

VP Engineering

Travel + Leisure Co. achieves higher conversions and 18.5% faster bookings with FullStory

Travel + Leisure

Kevin McAuliffe

SVP, Digital Transformation and Delivery

Tray.ai achieves blisteringly fast time-to-value and rapid UX fixes with FullStory

Tray.ai

David Simpson

Head of Product

TrueCar achieves a 50% increase in engagement and 3,000 additional monthly conversions with FullStory

TrueCar

Steve Motiani

Senior Product Manager

TrueCar achieves higher conversions and richer user insights with FullStory

TrueCar

Wilfred Chang

Senior Manager, Product Analytics

WayUp achieves faster issue resolution and higher user satisfaction with FullStory

WayUp

JJ Fliegelman

Co-Founder and Chief Technology Officer

Wistia achieves more upgrades and streamlined support with FullStory

Wistia

Jeff Vincent

Director of Product Management

How North America’s largest hop supplier, Yakima Chief Hops, increases its digital experience maturity

Yakima Chief Hops

Jordan Gottlieb

Director of Software Engineering

Younique achieves higher on-site conversion rates, faster time-to-checkout, and smoother team communication with FullStory

Younique

Matthew LeGare

Senior Director of Digital Product Management

Zenstores achieves halved support resolution time, improved product engagement, and better conversion funnel efficiency with FullStory

Zenstores

Alex Myers

Head of Marketing

No matching case studies

Featured Companies

Spectrio

21 Case Studies

Field Eagle

4 Case Studies

Updox by EverHealth

51 Case Studies