Rakuten Marketing B2B Case Studies & Customer Successes

Rakuten Marketing is the global leader in integrated marketing solutions. With offices around the world, their integrated marketing solutions span affiliate, display and search. Headquartered in San Mateo, CA, they have offices throughout the United States and in Australia, Brazil, Japan, Singapore, the United Kingdom, Germany and France. Rakuten Marketing empowers marketers with integrated marketing solutions that enable them to achieve the full potential of digital marketing.

1822 Denim revitalizes affiliate revenue with Rakuten Marketing and JEBCommerce

1822 Denim

AllSaints achieves North American growth with Rakuten Advertising

AllSaints

How strategic partnerships are key to success for Amara

Amara

Tom Freeman

Marketing Manager

Ancestry achieves DTC growth with Rakuten Advertising affiliate marketing

Ancestry

Ann Summers achieves 59% month-on-month sales growth with Rakuten Marketing’s fully managed affiliate service

Ann Summers

Simon Porter

Digital Marketing Manager

Ashley Home Stores achieves $2.4M in in-store sales and major AOV gains with Rakuten Marketing

Ashley Home Stores

Ashley Home Stores achieves incremental sales lift with Rakuten Advertising's Card-Linked Offer Network

Ashley Home Stores

ASICS boosts affiliate sales with Rakuten Advertising

ASICS

ASICS achieves 55% year‑over‑year increase in affiliate sales with Rakuten Marketing

ASICS

Kyle Boucher

Senior Manager, Demand Generation

Backcountry achieves a 2% sitewide revenue lift and 17K orders with Rakuten Marketing

Backcountry

BeFrugal - Customer Case Study

BeFrugal

Birchbox achieves subscription growth and boosts sales with Rakuten Marketing

Birchbox

Bloomingdale’s boosts affiliate sales and customer growth with Rakuten Advertising

Bloomingdale’s

Bluemercury achieves 131% YOY revenue growth with Rakuten Marketing

Bluemercury

Kari Slater

Director of Digital Marketing

Boost Mobile achieves incremental affiliate growth with Rakuten Advertising and Minty

Boost Mobile

Increasing Brand Awareness and Driving Repeat Business

Boxfresh

Iconic British brand reaches the Chinese demographic with multi–channel digital strategy

Cambridge Satchel Company

Amy Montague

Global Ecommerce Manager

Camp Chef boosts site traffic and female audience awareness with Rakuten Advertising

Camp Chef

Camp Chef achieves 13% increase in female audience and major traffic lift with Rakuten Marketing

Camp Chef

Capital One Shopping achieves incremental sales growth with Rakuten Advertising Audience Engine

Capital One Shopping

Cleo achieves US market growth with Rakuten Advertising

Cleo

CPO Outlets achieves major paid search growth with Rakuten Advertising

CPO Outlets

Cult Beauty achieves +58% YoY revenue growth with Rakuten Marketing (55% new-customer orders)

Cult Beauty

Chikay Lo

Senior Affiliate Marketing Manager

Cult Beauty achieves 113% sales growth YoY with Rakuten Marketing

Cult Beauty

Chikay Lo

Senior Affiliate Marketing Manager

Dyson boosts awareness and traffic with Rakuten Advertising influencer marketing

Dyson

Face the Future achieves 586% revenue growth and 200% higher ROI with Rakuten Marketing

Face the Future

Paul Thompson

Owner

Faherty achieves affiliate growth with Rakuten Advertising

Faherty

Farfetch achieves scalable global growth with Rakuten Advertising

Farfetch

Finish Line achieves sustained year-over-year growth with Rakuten Advertising and TopCashback

Finish Line

FitFlop achieves +196% of target with Rakuten Marketing

FitFlop

Catherine Comerford

Global Digital Marketing Manager

FitFlop drives standout engagement and surges in new customer visits with Rakuten Marketing

FitFlop

John Sadeghipoor

Global Head of Digital Marketing

Frank Darling diversifies luxury partner mix with Rakuten Advertising

Frank Darling

FreeShippingDay - Customer Case Study

FreeShippingDay

Kendal Perez

FreeShippingDay

GiftCards.com achieves multi-channel growth with Rakuten Marketing

GiftCards.com

Global Video Game Company achieves 97%+ ad completion rates with Rakuten Marketing

Global Video Game Company

Goodshop - Customer Case Study

Goodshop

Hunter - Customer Case Study

Hunter

Lucinda Reed

Global Digital Acquisition Manager

Icelandair boosts North American bookings with Rakuten Marketing

Icelandair

JanSport achieves stronger Gen Z engagement with Rakuten Marketing

JanSport

JD Sports boosts U.S. brand awareness with Rakuten Advertising

JD Sports

Lancôme achieves major sales growth with Rakuten Marketing

Lancôme

Large Automotive Company achieves 20%+ full-funnel lift and reaches Gen Z & Millennial buyers with Rakuten Marketing

Large Automotive Company

Leading Automotive Company achieves 95% CTV ad completion rates with Rakuten Marketing

Leading Automotive Company

Leading FMCG Company achieves 96.4% video completion rate and 95% CTV impressions with Rakuten Marketing

Leading FMCG Company

LOJEL achieves affiliate growth with Rakuten Marketing

Lojel

LustreLife - Customer Case Study

LustreLife

a luxury beauty brand achieves 182% incremental sales growth with Rakuten Advertising and Afterpay

Luxury Beauty Brand

Luxury Retailing Company - Customer Case Study

Luxury Retailing Company

Mac of All Trades achieves 129% revenue growth with Rakuten Marketing

Mac of All Trades

Amato Cole

Head of Marketing

Max Mara boosts affiliate performance with Rakuten Marketing

Max Mara

An integrated marketing strategy exceeds targets and drives significant changes for the business

Meli Melo

Doug Ker

Chief Executive Officer

Mountain Warehouse achieves 512% sales increase and £30k revenue boost with Rakuten Marketing

Mountain Warehouse

NET‑A‑PORTER achieves award‑winning global sales growth and affiliate performance with Rakuten Marketing

Net-A-Porter

Uncover how online gifting retailer, notonthehighstreet.com, increases campaign revenue via affiliate partnerships

notonthehighstreet.com

Oliver Bonas - Customer Case Study

Oliver Bonas

OUAI achieves multichannel Q4 sales growth with Rakuten Marketing

OUAI

PURPLE Brand drives affiliate growth with Rakuten Advertising

Purple Brand

Expert Insights from RetailMeNot on Holiday Deals That Customers Love

RetailMeNot, Inc.

Kim Read

Vice President of Operations

Saks Fifth Avenue achieves luxury growth and new customer acquisition with Rakuten Advertising and Collective Voice

Saks Fifth Avenue

ShopMy achieves creator economy growth with Rakuten Advertising

ShopMy

Sixt achieves faster U.S. bookings growth with Rakuten Advertising

Sixt

Soho Home achieves 151% US revenue growth with Rakuten Marketing

Soho Home

Split achieves stronger network growth and higher sales with Rakuten Advertising

Split

Starface boosts brand awareness with Rakuten Advertising

Starface

How luxury retailer STYLEBOP.com expands reach in APAC through Rakuten Advertising’s affiliate network

STYLEBOP.com

Hanna Tuchnitz

Affiliate Marketing Manager

stylink achieves global affiliate growth with Rakuten Advertising

Stylink

TASCHEN boosts Amazon ROAS and revenue with Rakuten Advertising and Skai

Taschen

TerraCycle achieves sustainable affiliate growth with Rakuten Advertising

TerraCycle

Teufel achieves rapid European expansion and +80% DACH affiliate revenue with Rakuten Marketing

Teufel

Kimberley Bechinie

Senior Project, Action and Affiliate Manager

Accelerating growth through a new business model

Timberland

Shake Kalemkaryan

Digital Marketing Manager

Factory Direct Filters achieves 142% revenue growth with Rakuten Advertising and Rakuten Rewards

Versa Marketing Inc

Whistles uncovers 65% more revenue from content publishers with Rakuten Marketing

Whistles

Wine Access achieves 131% increase in new customers with Rakuten Marketing’s Dynamic Commissioning

Wine Access

Katelyn Sheehan

Head of Growth

World Travel Holdings builds a world-class affiliate program with Rakuten Advertising

World Travel Holdings

APAC expansion provides affiliate growth for YOOX

Yoox

No matching case studies

Featured Companies

Anthem Branding

432 Case Studies

Ascendum Solutions

62 Case Studies

Equilibrium

7 Case Studies