Rakuten Marketing
40 Case Studies
A Rakuten Marketing Case Study
Ashley HomeStore, a global leader in home furnishings with 925+ locations across 54 countries, partnered with Rakuten Advertising to drive more in-store purchases, scale a mature affiliate program, recruit new publisher partnerships, and raise average order value.
Rakuten deployed its Card Linked Offer Network (RCLON) via Ebates in-store to connect online affiliate activity to in-store sales; the program generated $2.4M in in-store sales (12% of period sales), increased online AOV by 114% and in-store AOV by 73%, and delivered 80% new-to-file shoppers who visited stores within a week—helping Ashley meet and exceed its goals.