Case Study: Ashley Home Stores achieves $2.4M in in-store sales and major AOV gains with Rakuten Marketing

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Preview of the Ashley Home Stores Case Study

Ashley Home Stores - Customer Case Study

Ashley HomeStore, a global leader in home furnishings with 925+ locations across 54 countries, partnered with Rakuten Advertising to drive more in-store purchases, scale a mature affiliate program, recruit new publisher partnerships, and raise average order value.

Rakuten deployed its Card Linked Offer Network (RCLON) via Ebates in-store to connect online affiliate activity to in-store sales; the program generated $2.4M in in-store sales (12% of period sales), increased online AOV by 114% and in-store AOV by 73%, and delivered 80% new-to-file shoppers who visited stores within a week—helping Ashley meet and exceed its goals.


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