Measured

Measured provides a single source of truth for media investment decisions. Measured helps brands grow by identifying media’s incremental contribution to business outcomes and providing a single source of truth for media investment decisions. The Measured Intelligence Suite provides marketers with transparent experimentation across all media channels and tactics and delivers ongoing actionable insights to increase efficiency and scale media for maximum growth. Measured experiments are powered by a marketing data warehouse that was purpose-built for analytics, providing a privacy-compliant place to store, manage and utilize valuable marketing data from across the business.

Case Studies

Showing 18 Measured Customer Success Stories

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Home Services Marketplace Discovers TikTokʼs Dramatic Impact on New Customer Acquisition

Bare Performance Nutrition Pumps Up Efficiency with Measured Incrementality Tests

Bare Performance Nutrition (BPN) logo

Popular Skin Care Brand Optimizes Cross-Channel Spend, Adds $10M Incremental Revenue to Business

Dermalogica logo

Cross-channel media measurement and reporting leads to total sales increase of 53%

Faherty Brand logo

Premium Home Goods Brand Finds Google Brand Search 94% Overvalued; Increases Total ROAS 13% via Reallocation

Google logo

Hammitt increases sales 9% with Media Plan Optimizer from Measured

Hammitt logo

Home Goods Retailer Optimizes Catalog Campaigns to Achieve 187% Increase in ROAS(i)

Honeylove finds big growth opportunity with Pinterest - Geo Scale Test leads to 2X budget increase

Honeylove logo

Johnnie-O Reveals Meta Campaigns Perform 275% Better than Reported by Google Analytics

John O’Donnell logo

Johnny Was achieves 3X media efficiency by testing incrementality of Google PMAX

Johnny Was logo

Cross-channel analytics doubles online sales for fashion brand

Johnny Was logo

Leading Automotive Brand Proves Value of Upper-Funnel Ads, Secures Marketing Budget Increase

Fashion Retailer achieves 3X ROAS and 8X payback improvement in just 4 months

Made In increases ROAS 182% with incrementality optimization

Made In logo

Outerknown Increases Direct Mail ROAS by 40% With Audience Testing

OuterKnown logo

Leading Home Goods Brand Uncovers 4.8% Growth Opportunity with Pinterest Incremental Scale Test

Pinterest logo

Shinola Finds Facebook Reporting Misses 4 out of 5 Awareness Conversions post iOS 14.5

Shinola Detroit logo

Incrementality measurement leads to 31% increase in revenue

Soft Surroundings logo

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